Sydney White

Coordinated themed flavor photoshoots for product listings, email campaigns, and social media.

Utilized diverse props and culinary elements to elevate visual appeal of products.

Delivered urgent image production with same-day turnaround.

Engaged in large-scale gatherings, managing photoshoot setups for product usage.

Supplied product images adhering to Amazon listing criteria.

Generated a variety of video content, such as product unboxings, instructional videos, short social media clips, and promotional advertisements.

Collaborated with marketing teams to create visually impactful campaigns, driving consumer interest and sales growth.

• Created over 3,000 licensable unique creative assets of photo, video, and vector art.
• Organized titles, descriptions, and keywords for each individual asset based on specific website criteria.
• Followed content briefs to produce top selling content.

Documented and managed visuals showcasing various age groups of models wearing merchandise.

Directed and created themed content for holiday promotions.

Picked out product and matched with various models by size, color complement, and fit.

Specialized in photographing diverse age groups, primarily children. Including newborns.

Switched out studio backgrounds, flooring, and creatively used a variety of props and themes.

Executed portrait projects according to JcPenney-specific criteria

Followed sales techniques provided to advertise and sell photo products and services.