Selena Estrada
Fallbrook
Summary
Passionate and driven sports and entertainment management professional with experience in event operations, fan engagement, and game-day entertainment. As Director of Gameday for the GCU Havocs, I have successfully organized large-scale events, enhanced in-game entertainment, and collaborated with key decision-makers to elevate the overall experience. Skilled in developing crowd engagement strategies, overseeing pre-game festivities, and maintaining the energy of high-impact events. Dedicated to creating unforgettable experiences that build community, enhance atmosphere, and leave a lasting impression. Seeking opportunities to apply my leadership, creativity, and event management expertise across the sports and entertainment industry.
Overview
4
4
years of professional experience
Work History
Director of Gameday
Grand Canyon University
08.2024 - Current
- Leads the Game Day department, responsible for lighting, music, and in-game entertainment at sporting events
- Coordinates Camp Elliott, tailgate setup, and all other sporting event logistics
- Develops strategic setups for a smooth Havocs experience, ensuring an exciting game-day atmosphere
- Meets with in-game entertainment specialists to innovate music and entertainment ideas
- Acts as an outgoing leader of the student section, engaging students and fans
- Collaborates with athletics staff to enhance fan engagement and overall experience
- Exhibits passion for the Havocs, GCU Athletics, and the University
- Contributes ideas to improve the game-day atmosphere and overall student experience
GCU Havocs Leader
Grand Canyon University
05.2023 - Current
- Promotes the Havocs and GCU brand by growing the student section and assisting with game-day operations
- Utilizes social media and marketing strategies to increase student engagement
- Leads the high-energy atmosphere at athletic events, ensuring an exciting and spirited environment
- Assists in planning and executing creative initiatives to enhance student involvement
- Coordinates with athletic department staff to ensure smooth execution of game-day logistics
Front of House Team
Best Pizza and Brew
05.2023 - 08.2023
- Provided exceptional customer service in a fast-paced dining environment
- Maintained cleanliness and organization of dining areas, ensuring guest satisfaction
- Assisted with food delivery, table service, and order accuracy
GCU Housing Operations Student Assistant
Grand Canyon University
10.2022 - 04.2023
- Assisted with administrative support, including managing calls, coordinating files, and sorting mail
- Helped maintain a strong social media presence for GCU Housing Operations
- Provided customer service to students and parents, ensuring a smooth housing experience
Retail Sales Associate/Cashier
Bed Bath & Beyond
10.2020 - 06.2020
- Delivered excellent customer service, assisting customers in finding and purchasing products
- Handled transactions efficiently and resolved customer concerns professionally
- Maintained merchandise displays and organized store inventory
Education
Bachelor of Science - Business; Sports Management & Entertainment
Grand Canyon University
Phoenix, ArizonaHigh School Diploma -
Mission Vista High School
Oceanside, California06.2022
Skills
- Public Speaking
- Online Marketing
- Teamwork
- Problem Solving
- Leadership
- Event Planning
- Game Day Operations
- Graphic Design
Affiliations
- GCU Women in Business Club
- Sports and Entertainment Management Club
Timeline
Director of Gameday
Grand Canyon University
08.2024 - Current
GCU Havocs Leader
Grand Canyon University
05.2023 - Current
Front of House Team
Best Pizza and Brew
05.2023 - 08.2023
GCU Housing Operations Student Assistant
Grand Canyon University
10.2022 - 04.2023
Retail Sales Associate/Cashier
Bed Bath & Beyond
10.2020 - 06.2020
High School Diploma -
Mission Vista High School
Bachelor of Science - Business; Sports Management & Entertainment
Grand Canyon University
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