Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.
Overview
13
13
years of professional experience
Work History
Marketing Manager
PORT DISCOVER
05.2014 - 06.2016
Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
Researched developing trends to stay updated with new ideas and marketing practices.
Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
Managed workflow between staff, coordinating documents and creative material distribution.
Executed search engine marketing, advertising and public relations campaigns to generate demand and sales leads.
Created and managed social media campaigns to increase brand engagement.
Account Executive
The Hoffman Agency
07.2006 - 04.2008
Built and strengthened relationships with new and existing accounts to drive revenue growth.
Qualified leads, built relationships and executed sales strategies to drive new business.
Executed successful sales strategies to convert leads into customers.
Resolved issues promptly to drive satisfaction and enhance customer service.
Collaborated with internal teams to develop account strategy.
Gained understanding of goals, objectives and processes to meet client business needs.
Media Buyer
HMS & CARAT AGENCY
06.2003 - 06.2006
Determined costs for media campaigns and delivered this information in reports to clients.
Collaborated with upper management, clients and other personnel regarding media plans and campaigns.
Negotiated and purchased advertising space in trade magazines and journals on behalf of several large clients.
Developed tight professional relationships with media planners, which helped to identify right targeted audiences for campaigns.
Developed strong relationships with advertisers and negotiated pricing following established procedures.
Conducted market research to attract clients in new territories.
Principal Product Manager (Commercial Payments) at Discover Global Network - Discover Financial ServicesPrincipal Product Manager (Commercial Payments) at Discover Global Network - Discover Financial Services