Seyi Babine
Los Angeles,CA
Summary
Diligent data analyst with over 5 years of experience in building data-intensive applications, overcoming complex architectural and scalability issues in diverse industries. Highly proficient in data visualization, predictive modeling, reporting, data processing, data mining algorithms and scripting languages. Proven track record of analyzing and testing business requirements to drive deployment of applications, business processes and system solutions. Valuable team player with great communication skills and capable of creating, testing and deploying highly adaptive diverse services to translate business and functional qualifications into substantial deliverables. Accustomed to working in a fast-paced business environment.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Data Analyst
Citibank
05.2021 - 03.2024
- Utilized Power BI to build 60 automated reports and dashboards to monitor performance metrics.
- Utilized Google Analytics and Adobe Analytics to track website traffic and
performance and to optimize digital marketing campaigns for conversions and lead generation, and also provided management with actionable insights and recommendations. - Developed 45 flowcharts and workflow diagrams to describe and lay out
logical operational steps and developed mappings, workflows and tasks using Informatica. - Utilized Salesforce Marketing Cloud to manage and analyze customer
engagement data for email campaigns, achieving a 20% increase in customer click-through rates by optimizing targeting strategies based on data insights. - Developed and maintained weekly and monthly performance dashboards
and reports to track KPI’s (Key Performance Indicators), leading to a 15% improvement in response times to market changes. - Designed and implemented interactive Power BI dashboards to visualize
sales trends, customer behavior, and operational efficiency, enhancing data accessibility for non-technical stakeholders - Utilized advanced Excel functions (VLOOKUP, PivotTables, macros) to
automate data processing tasks, saving approximately 5 hours per week in manual data compilation. - Created stored procedures, views and user defined functions in SQL which reduced data errors by 18%.
- Designed, developed, tested, and maintained Tableau functional reports based on user requirements.
- Collaborated with 7 data quality analysts to develop validation rules and
data quality scorecards for the material, customer, and vendor domains using SAP information steward.
Junior Data Analyst
Barings
Charlotte, NC
08.2019 - 05.2021
- Created complex stored procedures, triggers, functions, indexes, tables,
views, joins and other T-SQL code to implement business rules - Developed a set of data validation rules and scorecards to monitor the quality of the source data in the customer and asset domains, which led to a 10% boost in operational efficiency.
- Utilized Power BI for advanced analysis actions, calculations, parameters,
background images, maps, trend lines, groups, hierarchies, detail level summary report sets, and KPI dashboards. - Developed custom SAP ERP reports for the finance and logistics departments, aiding in a 20% improvement in inventory management and
financial forecasting accuracy. - Conducted professional data mapping, communicated with existing
business clients, and participated in weekly team meetings with 3 managers. - Developed and reviewed simultaneous SQL queries with the use of join
clauses (inner, left, and right) in Tableau desktop to validate static and dynamic data for data validation. - Conducted periodic reviews and updates of SOPs (Standard Operating
Procedures) to align with evolving data management practices, ensuring a 99% compliance rate with internal data standards and external regulatory requirements - Designed and deployed interactive Tableau dashboards to visualize sales
performance, customer trends, and operational metrics, significantly enhancing stakeholder engagement and insight accessibility.
Software Engineer
Ally
Charlotte, NC
02.2017 - 07.2019
- Applied prescribed policies to programming syntax in compliance with internal language policies.
- Obtained and evaluated information on hardware configuration costs, reporting requirements and security needs.
- Designed software for real-time operating systems QNX, ThreadX and others.
- Combined root-level authentication and authorization technologies with ongoing system design to harden finished solutions.
- Established clear system performance standards and wrote specifications.
- Conferred with project managers and other stakeholders to fully understand software design specifications and plan optimal development approaches.
- Leveraged Agile methodologies to move development lifecycle rapidly through initial prototyping to enterprise-quality testing and final implementation.
- Designed, developed and implemented firmware to support embedded system product concepts.
Junior Software Engineer
Microsoft
Charlotte, NC
01.2014 - 01.2017
- Assisted senior engineers in developing and testing software solutions for client projects.
- Participated in code reviews, identifying bugs and suggesting improvements for code quality.
- Collaborated with team members to meet project deadlines and deliver high-quality software products.
- Designed and styled the user interface with HTML and CSS, and enhanced interactivity with JavaScript.
- Utilized version control tools such Git or SVN for managing source codes across multiple projects.
Education
Bachelor of Science - Information Technology
Middlesex University
05-2013
Master of Science - Data Analytics
Eastern University
Wayne, PASkills
- Power BI
- Jira
- Mural
- Trello
- Rally
- Big Data
- SharePoint
- Google Sheets
- SQL
- Asana
- Confluence
- Informatica
- ServiceNow
- VersionOne
- Snowflake
- SAP ERP
- AWS Cloud
- Minitab
- Qliksense
- Metadata
- Azure DevOps
- Microsoft office suite (Outlook, Access, Word, Advanced Excel, PowerPoint, Visio,Project)
- Google Analytics
- Adobe Analytics
- Master Data Management
- Adobe Experience Manager
- Data Visualization
- Data Quality
- Data Mapping
- Data Integration & Mapping
- Data Warehousing
- Data Modeling
- Database Structures & Algorithms
- Predictive Analysis
- Story Mapping
- Linear and Multivariate Regression
- Trend Identification
- Business Intelligence
- Agile Methodology
- Risk Management
- Conflict Resolution
- Requirements Gathering
- Wireframing
- Prototyping
- Testing and deployment
- Code reviews
- Software Applications
- Fluent in C, C, C#
- Requirements Documentation
- Software Development Life Cycle (SDLC)
Certification
- Google Data Analytics Professional
- Certified Scrum Master (CSM)
- Certified Internet Webmaster (CIW)
- C++ Professional Programmer (CPP)
Timeline
Data Analyst
Citibank
05.2021 - 03.2024
Junior Data Analyst
Barings
08.2019 - 05.2021
Software Engineer
Ally
02.2017 - 07.2019
Junior Software Engineer
Microsoft
01.2014 - 01.2017
Bachelor of Science - Information Technology
Middlesex University
Master of Science - Data Analytics
Eastern University