Sha-Nia Alston

· Oversee the top team at Kate Somerville’s high-performing freelancers

· Manage over 25 accounts including Nordstrom, Sephora & Macy’s

· Grew Sephora business from -19% to 93% of plan by closing the percentage gap by 14% by year-end 2023

· Achieved a 6% increase in Nordstrom sales despite strategic changes and challenges

· Spearheaded the brand's largest event weekend in 2023, generating $15K in revenue for the Q3 Cafe Perk event.

· Collaborated with top freelancer Myra Pabon to elevate Sephora Fifth Ave resulting in it becoming the #1 Sephora account in the country for Kate Somerville, achieving a 22% double-digit increase year-over-year

· Leverage PERK-driven partnerships to enhance and exceed sales goals

· Developed and implemented comprehensive training modules that improved team knowledge and boosted customer satisfaction scores by 9%.

· Improved departmental operations by partnering with management to facilitate product knowledge trainings and workshops.

· Developed and implemented comprehensive training modules that improved team knowledge and boosted customer satisfaction scores by 9%.

· Improved departmental operations by partnering with management to facilitate product knowledge trainings and workshops.

· Cultivated strong relationships with key accounts, resulting in increased market penetration and brand awareness.

· Collaborated with vendors and manufacturers to ensure product management while cultivating an environment of loyalty, resulting in Increased sales goals.