Visual Studio Code
Shadi Musharraf
Creative Media Innovator
Dubai
Summary
Creative Media Innovator | Specializing in End-to-End Media Production and Strategic Project Execution | Building Future-Driven Solutions with Global Expertise
Overview
9
9
years of professional experience
3
3
Certifications
3
3
Languages
Work History
Founder & Head of Production
TripleP FZE
10.2023 - Current
- Business development “TripleP Vison 2030”
- Creating innovative Ai Media solutions “myproducer.xyz”
- Managing the productions for “UAE & KSA clients”
- Handling a team of 45+ global media professionals
Creative Producer / Director
Baynounah TV
05.2022 - 05.2023
- Produced and Directed - Media Projects for Baynounah TV
- 3 seasons podcast with Safiya Al Shahi and 30+ UAE local figures - TV/YouTube
Creative Producer
Chain Reaction Dubai
11.2022 - 04.2023
- Creating and ideating new creative concepts and executing production plans for Uae Local giants "EMAAR, DAMAC, Dubai Opera, Townsquare Dubai, Bloom Holding Abudhabi"
Producer / Live Prod Coordinator
Clue Media AD
09.2021 - 03.2022
- Coordinating the production process of the Million’s Poet Season 10 live TV show
- Co-Produced the MIllion's Poet Main TVC
- Produced profiles and reports for 58 candidates in all phases of the show in 80+ UAE locations.
Coordinator / Location Manager
Secret dinner club
08.2021 - 09.2021
- Hunting & Scouting locations - Logistics
Media Project Manager
Institute for Strategic Dialogue - London
01.2018 - 01.2021
- Ideated & produced 10+ creative awareness media projects for the NGO while working with the refugees in the Lebanese cities Saida, Majdal Anjar and Tripoli over 3 years
- Successfully managed multiple projects simultaneously by prioritizing tasks according to urgency, resource availability, and alignment with organizational goals.
Creative Producer and Consultant
National Art Studios
01.2017 - 01.2020
- Produced and directed media promotional projects for 8+ agency clients over 3 years.
Education
Digital marketing certificate - Digital Marketing
London International Studies
Dubai01.2023
Cinema & TV
Lebanese University
Lebanon 04.2001 -
Technical Baccalaureate - Interior Architecture
Ministry of Education
Lebanon 04.2001 -
Skills
Problem solving (Magician level)
Certification
ISD London Social awareness boot camp 2018
Community Service
London-based Institute for Strategic Dialogue (ISD), Coordinator / Media Consultant, 2018, 2021, Coordinating refuge boot camps and documenting ISD activities in Lebanon.
Accomplishments
Lebanese Red Cross (2011–2018)
Started as a first responder with the emergency medical teams (2011–2014), gaining hands-on experience in critical care and crisis situations. Returned in 2016 as a media consultant within the PR Committee, contributing to national campaigns and organizational storytelling until 2018
Community Medical Response Leader – Syrian Red Crescent Project
Led the creation of a sustainable, volunteer-based emergency medical system in a rural Syrian village. Upon discovering that the village had a medical house but no ambulance service, I initiated and led community outreach efforts, recruited and trained 40+ local volunteers in first aid, and successfully coordinated the acquisition of an operational ambulance through the Syrian Red Crescent. The system remains active and self-sustaining, serving as a vital model of grassroots healthcare mobilization
Software
Adobe Premiere
General Ai softwares
Ai Chat agents
N8n
Interests
Growth
Sociology
Theory
Sports
Traveling
Timeline
Founder & Head of Production
TripleP FZE
10.2023 - Current
Creative Producer
Chain Reaction Dubai
11.2022 - 04.2023
Creative Producer / Director
Baynounah TV
05.2022 - 05.2023
Producer / Live Prod Coordinator
Clue Media AD
09.2021 - 03.2022
Coordinator / Location Manager
Secret dinner club
08.2021 - 09.2021
Media Project Manager
Institute for Strategic Dialogue - London
01.2018 - 01.2021
Creative Producer and Consultant
National Art Studios
01.2017 - 01.2020
Cinema & TV
Lebanese University
04.2001 -
Technical Baccalaureate - Interior Architecture
Ministry of Education
04.2001 -
Digital marketing certificate - Digital Marketing
London International Studies
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