SHADIA RIZCALA GARCIA

• Cultivated long-term relationships with customers and prospect inquiries, resulting in anoverall 50% membership increase.
• Prepare and deliver daily relevant presentations on products and services, resulting in an incremental lead conversion rate of 40%.
• Create weekly reviews and reports with sales and financial data.
• Negotiating terms of sales and agreements and closing sales with customers.
• Collaborate with team members to achieve better results.
• Integrate our prospects through an API with their e‑commerce (Shopify, Woocommerce, Prestashop, Jumpseller, Bsale).
• Data analysis of our leads to drive the sale according to their needs.
• Participated in team-building activities to enhance working relationships

• Create a monthly lead generation program for Bootcamps accompanied by lead marketing campaigns, 50 members per Bootcamps.
• Prepare and review monthly P&L measurements and monitor KPIs for sales.
• Review of all operational processes to increase customer satisfaction and engagement.
• Develop and perform marketing and growth strategies, increasing our community by 56%.
• Review of action plan according to quarterly budget.
• Create and review monthly loyalty programs with a customer journey map resulting in an incremental rate of 26%
• Pitched ideas for business development to the executive team and gave in-depth presentations to clients using effective public speaking skills.
• Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.

- Directed ongoing pre/post‐opening of the third WeWorb building in Santiago, with 12 floors divided into two towers, with a capacity for 1,700 desks, organizing with different areas involved (Product Construction, Sales, Facilities, Marketing).

- Created a collaborative environment, living core values of the company, and aluminum tabs of a direct close team in charge (8 pp) and the rest of the group (+25pp).

- Executed four open phases in 6 months, reaching 97% occupancy (Ebitda > 47%).

- Reviewed and analyzed the building's P&L monthly and monitored KPIs for sales (through Salesforce reports) and operations (Opex dashboard) and OKR s with the team.

- Built and maintained positive, collaborative and relationships with members, suppliers, potential clients, the company's support areas, and building owners.

- Managed the measurement and increase of customer satisfaction through Medallia. (84% overall)

- Led community team to achieve the building's objectives in the most critical areas (sales, operations, hospitality, and front desk) while supporting it in most of its tasks and following up on its KPIs.

• Collaborated in pre‑and‑post‑opening of the Hotel, evaluating costs compared to expected market prices and establishing structures to accomplish targets scheduled according to budget
• Built new corporate clients, producing 80% of the portfolio
• Led customer loyalty program, creating a retention rate of 80% and guaranteeing a first‑class service
• Organized events and congresses to increase sales and generate cross‑selling
• Represented the Hotel in Sales Calls in Brazil (Hospitality sales conventions)
• Evaluated and assessed budget and constant monitoring of sales KPIs.

• Accomplished outbound sales with a set-up target market and portfolio follow-up
• Redefined brand awareness to reach the niche market through a loyalty program, achieving 75% Headed improvements by predicting potential competitive threats and describing proactive solutions
• Established, presented, and evaluated weebly reports describing progress against KPI objectives and monthly target compliance (90% compliance throughout the entire track record).

• Coordinated events, congresses, private interviews, conventions in the Hotel's event center, and groups larger than ten rooms with clients and all hotel departments
• Fostered account balancing, event collections, and executed upgrades and cross-selling (35%)
• Providing information to customers and ensuring that customers are satisfied with products or services.

• Managed the sales of events for Corporate, tourist, and Private companies in bars and restaurants of the hotel, and then coordinated with all the corresponding areas-year-end sales
• Ensuring bills and payroll are paid promptly and accurately while adhering to departmental procedures
• Processing due invoices for payments.