Shalai Goss
Redding,CA
Summary
Proven Retail Sales Merchandiser and Brand Ambassador with a track record of enhancing brand awareness and boosting sales through strategic merchandise arrangement and promotional campaigns. Excelled in product promotion and pricing at SAS Retail Services, demonstrating adaptability and strong communication skills. Achieved significant relationships with store managers, optimizing product visibility and consumer engagement. Organized sample events for consumers at in-store settings in multiple big-box locations such as Walmart, Walgreens, Tractor Supply, and Costco. Successfully completed events for big brands distributing and promoting products like Soda Stream, Straighttalk Wireless, Rachael Ray Dog Food, and Krave Beef Jerky.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Retail Sales Merchandiser
SAS Retail Services
2018.04 - 2021.12
- Stocked merchandise, clearly labeling items, and arranging according to size or color.
- Organized store merchandise racks and displays to promote and maintain visually appealing environments.
- Increased sales by offering advice on purchases and promoting additional products.
- Arranged consistent shelves, bins, and racks at multiple store locations by following established planograms.
- Developed relationships with key store personnel to support proper product placement and visibility.
- Reported and analyzed inventory data to help management strategically improve pricing and marketing strategies.
- Stocked shelves to match planogram images and instructions.
- Located needed merchandise in inventory using Volt software and placed on a cart to transport to the floor to be stocked during my shift.
- Tracked accumulated hours and dollar amounts charged to each client job to calculate client fees for professional services such as legal or accounting services.
- Tracked production and quality control systems to proactively identify deficiencies.
- Stocked designated items on shelves, end caps and displays.
- Updated pricing by changing labels and signage for short-term promotions and final clearances.
- Maintained relationship with managers from each store location (up to 5 stores per week) to facilitate healthy professional relationship
Brand Ambassador
PS-Stearns Inc.
2015.06 - 2017.03
- Engaged, educated, and befriended customers to deliver amazing shopping experience.
- Showed understanding of customer's personal style and preferences when offering product advice.
- Communicated product information with confidence and educated consumers about company.
- Approached strangers and interacted in natural conversation with goal of developing brand loyalty.
- Planned and organized sampling events by working hand-in-hand with retail store managers and leaders.
- Developed and executed promotional campaigns to drive brand awareness and sales.
- Organized and stocked merchandise to keep necessary levels for sales demand.
Education
No Degree - Behavioral Science
Shasta College, United States
06.2025
High School Diploma -
Red Bluff High School, United States
06.2007
Skills
- Retail display setup
- Promotional planning
- Product Promotion
- Brand Awareness
- Product Merchandising
- Stock and inventory Rotation/ Management
- Records Updating/ Report Generation
- Adaptability and Flexibility
- Excellent Communication
- Product pricing
Certification
Food Handlers Certificate 2019
Timeline
Retail Sales Merchandiser
SAS Retail Services
2018.04 - 2021.12
Brand Ambassador
PS-Stearns Inc.
2015.06 - 2017.03
Food Handlers Certificate 2019
No Degree - Behavioral Science
Shasta College, United States
High School Diploma -
Red Bluff High School, United States
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