Shanda Woodruff
Milwaukee,WI
Summary
Detail-oriented creative thinker, with strong organizational skills and a keen eye for design. Ability to handle multiple projects simultaneously with a high degree of accuracy.
Overview
6
6
years of professional experience
Work History
CX Design Lead
Disrupt Idea Co.
03.2021 - Current
- Drive market research using user-centered methodologies and design brand-right creative to achieve marketing objectives and tailoring product to end-users' needs.
- Develop design guidelines for brand consistency across platforms.
- Present design concepts, fostering constructive feedback from clients and stakeholders.
- Oversee multimedia content creation, driving engagement for social media campaigns.
- Implement traffic-increasing strategies to leverage WordPress for designing and updating websites.
- Use Adobe Creative Suite to edit layouts, videos and photographs for digital use across web and social media platforms.
Freelance Web and Digital Media Designer/Developer
Self Employed
01.2018 - 01.2021
- Led rebranding efforts, creating cohesive brand identity.
- Conceptualized unique designs for target markets.
- Collaborated with clients on brand imaging and marketing style.
- Utilized Adobe Creative Suite for design assets across various platforms.
- Managed multiple projects, meeting deadlines with high-quality deliverables.
- Redesigned websites, increasing visitor engagement and conversion rates.
- Created creative digital displays for online advertising.
- Employed design fundamentals for typography, composition, layout, and color selection.
Education
Associate of Arts - Web And Digital Media Design
Milwaukee Area Technical College
Milwaukee, WI05.2019
Associate of Arts - Mobile Design
Milwaukee Area Technical College
Milwaukee, WI05.2019
Certificate - Frontend Developer
Milwaukee Area Technical College
Milwaukee, WI05.2019
Skills
- Creative Direction and Thinking
- Strong Organization Skills
- HTML5, Javascript, CSS
- Wordpress Development/Design
- Adobe Creative Suite, Powerpoint and Excel
- Social Media Content Creation and Deployment
- Video Editing
- Accessibility Design
- Effective Communication
- Time Management
Timeline
CX Design Lead
Disrupt Idea Co.
03.2021 - Current
Freelance Web and Digital Media Designer/Developer
Self Employed
01.2018 - 01.2021
Associate of Arts - Web And Digital Media Design
Milwaukee Area Technical College
Associate of Arts - Mobile Design
Milwaukee Area Technical College
Certificate - Frontend Developer
Milwaukee Area Technical College
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