SHANEL JACKSON

• Supervised program staff, managing and evaluating performance provide high-quality services to program participants
• Provided ongoing direction and leadership for program operations
• Developed and implemented program goals and objectives, establishing specific and measurable outcomes aligned with organization's overall mission
• Scheduled and supervised staff meetings to discuss new ideas and update participants on program details and milestones
• Negotiated program contracts and agreements to obtain cost-effective pricing
• Developed and recommended policies and procedures for evaluating programs
• Negotiated and managed contracts with several media outlets to secure new content
• Identified new sources, both individual and business, of support as donors and vendors
• Created fundraising materials utilized for social media, websites and mass mailings
• Cultivated relationships with community, business and local civic leaders in order to draw attention to Diabetes Action Council's mission and bring in new donors and volunteers
• Attended special events, acting as client representative and making new contacts with possible donors
• Researched possible grants and created proposals to submit along with grant applications
• Organized and spoke at events and galas
• Maintained organizations social media accounts and websites, adding new, exciting content on consistent basis
• Drove client retention and satisfaction to establish non-profit membership loyalty
• Maintained highly intensive schedule of visiting with potential donors and delivering compelling presentations and comprehensive fundraising proposals
• Created fundraising strategies tied to Diabetes Action Council's mission, programs and goals
• Communicated regularly with stakeholders, updating on progress to build support for program.

Leadership

• Defined, implemented and revised operational policies and guidelines.
• Oversaw day-to-day production activities in accordance with business objectives.
• Actively engaged and energized volunteers, partnering organizations, funders and community
• Ensured ongoing programmatic excellence and quality of services

Financial Management

• Assist in development and management of both annual operating budget and strategic plan for Nickelodeon Theatre
• Minimized expenses 35% by reducing excess staff and renegotiating vendor contracts.
• Increased profitability by optimizing sales and fulfilling lower overhead costs.
• Created budgets and financial reports for Board of Directors review (ex. P&L, reconciliation, balances, check, credit card and petty cash details)
• Collaborated with accountants on two audits annually (fiscal and major event)
• Software: QuickBooks Online and Nonprofit Edition, Google Sheets and Microsoft Excel
• Made decisions with broad and positive impact on security management operations.

Fundraising and Development

• Increased income by 24% within 2 years through ongoing donor appeal campaigns, social media crowdfunding, major gifts and in-kind donations

Program Creation and Oversight

• Oversaw operations of 10-day Indie Grits Festival which included 30+ screenings, film trafficking, volunteers, and 10+ events.
• Onsite Event Manager of 3-day South Carolina Underground Film Festival (SCUFF)
• Created structured partnerships with local school districts for mentorship and career shadow opportunities for students

Human Resources Management

• Implemented performance review and motivational strategies to elevate HR team results.
• Motivated employees through special events, incentive programs and constructive feedback.
• Organized and led staff orientation programs and training to promote collaboration.
• Maintained company compliance with local, state and federal laws, in addition to established organizational standards.
• Maintained payroll and benefits for employees in various locations and diminished financial discrepancies through expert program management.
• Coordinated new hire orientations and provided onboarding and training for 14 new employees throughout current fiscal year.

Marketing Management

• Coordinated with creative team to generate dynamic marketing content and communication tools for promotional campaigns.
• Devised and deployed online marketing plans with effective SEO, social media and viral video campaign strategies.
• Collaborated with designers and editorial team on marketing materials.
• Planned and coordinated logistics and shipment of materials for attendees of special screenings and festivals.

• Managed day-to-day operations, supervised direct and indirect reports in areas including production, procurement, inventory and compliance
• Launched staff engagement, gender diversity and cultural programs in addition to robust reporting tool that increased operational quality
• Hired, created and fulfilled work flow schedule for office staff
• Completed monthly taxes for submission to SCDOR
• Created robust inventory system
• Answered phones, maintained social media accounts, and answered order inquiries via all online channels
• Planned, administered and controlled budgets for contracts, equipment and supplies
• Created advertising and targeting ads for social media marketing
• Assisted with and adhered to all SC Department of Agriculture health and safety procedures
• Eased team transitions and new employee orientation through effective training and development
• Negotiated price and service with customers and vendors to decrease expenses and increase profit
• Directed HR operations, including strategic workforce planning, goal cascading, performance management, staffing and benefits administration
• Managed eleven team members across two departments, resulting in approximate $23,000 increase in annual revenue annually.

• Managed start-up of Columbia, South Carolina regional office
• Performed hiring and separation duties for both clerical and administrative personnel
• Completed contract driver vehicle inspections and certifications for all 46 counties in South Carolina
• Assisted regional manager in contract negotiations and revisions
• Acquired, distributed and stored supplies
• Developed standard operating procedures for all administrative employees
• Established workflow processes, monitored daily productivity and implemented modifications to improve overall performance of personnel
• Managed budgets, appointment scheduling, employee and event itineraries and accounts to improve productivity initiatives
• Prepared and reviewed operational reports and schedules to ensure accuracy and efficiency
• Directed and coordinated supportive services department
• Aggregated and analyzed data related to administrative costs to prepare budgets for corporate-level management.