Summary
Overview
Work History
Education
Skills
Languages
Timeline
Cashier
Shanika Taylor
Open To Work

Shanika Taylor

Digital Marketing Specialist
Fort Gregg-Adams,Virginia

Summary

Digital marketing professional with strong track record in driving successful campaigns and optimizing online presence. Demonstrates expertise in SEO, content creation, and social media strategies. Highly collaborative, adaptable, and focused on delivering measurable results. Known for strong analytical skills and effective communication.

Overview

10
10
years of professional experience

Work History

Cashier

Western Sports Limited
05.2025 - 09.2025
  • Processed transactions efficiently using point-of-sale systems to ensure customer satisfaction.
  • Maintained accurate cash drawer and balanced registers at end of shifts.
  • Assisted customers with product inquiries and resolved issues promptly.
  • Trained new staff on cash handling procedures and customer service protocols.
  • Monitored inventory levels and restocked merchandise as needed to optimize sales floor presentation.
  • Implemented process improvements that reduced transaction times, enhancing overall efficiency.
  • Developed strong relationships with regular customers through personalized service approaches.

Marketing Co-ordinator

Mozaic Marketing Ltd
03.2024 - 12.2024
  • Developed and executed marketing campaigns to increase brand awareness and customer engagement.
  • Managed social media platforms, driving content strategy and audience interaction to boost online presence.
  • Analyzed market trends and consumer behavior to inform strategic decision-making for future projects.
  • Created detailed reports on campaign performance, providing insights for ongoing optimization efforts.
  • Collaborated with cross-functional teams to streamline processes and improve overall project efficiency.
  • Developed visually engaging marketing materials to support product launches and promotions.
  • Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram.
  • Coordinated promotional events, enhancing community outreach and establishing key partnerships.

Ecommerce & Corporate Sales Assistant

Jamaica Business Development Corporation
03.2019 - 03.2024
  • Assisted in maintaining customer relationship management (CRM) system for accurate data tracking.
  • Kept abreast of industry trends and competitor activities to inform sales strategies and maintain a competitive edge.
  • Increased client satisfaction by providing exceptional customer service and promptly addressing concerns.
  • Built relationships with customers and community to promote long term business growth.
  • Developed and executed comprehensive social media strategies to enhance brand awareness.
  • Analyzed social media performance metrics to refine content and engagement tactics.
  • Managed and optimized product listings across multiple ecommerce platforms.
  • Developed standardized operating procedures for order processing, improving team consistency and performance.

Promotional Clerk

Chocollor Chocolate
02.2019 - 02.2019
  • Provided exceptional customer service while representing brands at promotional events, fostering positive brand associations among consumers.

Billing Clerk

Placement and Logistics Services
05.2018 - 12.2018
  • Processed billing invoices accurately and efficiently, ensuring timely payments and reduced discrepancies.
  • Maintained organized records of transactions and client accounts for streamlined access and audits.
  • Developed improved workflows for invoice processing, enhancing overall department efficiency.
  • Coordinated inbound and outbound logistics, ensuring timely processing of shipments.
  • Managed inventory levels, optimizing storage space and reducing waste through efficient organization.

Consultant

Sutherland Global Services
09.2017 - 04.2018
  • Cultivated relationships with clients, enhancing customer satisfaction and retention through tailored solutions.
  • Resolved customer inquiries via phone and email, enhancing satisfaction and loyalty.
  • Managed complex customer issues, providing tailored solutions to meet diverse needs.
  • Maintained accurate records of customer interactions using CRM software for efficient follow-up.

Sales Representative

Call Centre Pros
08.2017 - 09.2017
  • Conducted outbound calls to engage potential clients and promote product offerings
  • Implemented best practices for call scripts, enhancing communication effectiveness

Sales Representative

Tile City & Home Centre
04.2017 - 08.2017
  • Developed and maintained relationships with clients to enhance customer satisfaction.
  • Executed follow-up communications to reinforce customer engagement and loyalty.
  • Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
  • Maintained up-to-date knowledge of industry trends for informed decision-making during client interactions.
  • Conducted product demonstrations to educate customers on features, benefits, and competitive advantages.

Paymaster Cashier/Customer Care Rep

Willokare Pharmacy
07.2015 - 04.2017
  • Processed customer transactions efficiently using point-of-sale systems.
  • Resolved customer inquiries and issues to enhance satisfaction levels.
  • Trained new cashiers on company policies and best practices.
  • Handled high-pressure situations calmly, maintaining composure during busy periods or difficult interactions.
  • Resolved customer complaints with professionalism and empathy, resulting in increased customer loyalty.
  • Assisted pharmacists in processing prescriptions efficiently, improving workflow and reducing wait times.
  • Received deliveries of medication shipments, verifying contents against invoices while adhering to proper storage protocols.

Education

Professional Digital Marketing Certificate - Digital Marketing

Digital Marketing Institute
01.2019

Introduction to International Criminal Law Certificate - Criminal Law

Case Western Reserve University
01.2024

Professional Criminology Diploma Course - Criminology

Neven Coaching Academy
01.2024

High School Diploma - undefined

Immaculate Conception High School
01.2013

Skills

  • Work ethic and integrity
  • Patience and empathy
  • Social media marketing
  • Digital marketing
  • SEO
  • Detail-oriented
  • Digital design
  • Branding and identity
  • Graphic design
  • Customer relationship management (CRM)
  • Strategic thinking
  • Concept development

Languages

English
Native or Bilingual
Spanish
Limited Working
Korean
Elementary

Timeline

Cashier

Western Sports Limited
05.2025 - 09.2025

Marketing Co-ordinator

Mozaic Marketing Ltd
03.2024 - 12.2024

Ecommerce & Corporate Sales Assistant

Jamaica Business Development Corporation
03.2019 - 03.2024

Promotional Clerk

Chocollor Chocolate
02.2019 - 02.2019

Billing Clerk

Placement and Logistics Services
05.2018 - 12.2018

Consultant

Sutherland Global Services
09.2017 - 04.2018

Sales Representative

Call Centre Pros
08.2017 - 09.2017

Sales Representative

Tile City & Home Centre
04.2017 - 08.2017

Paymaster Cashier/Customer Care Rep

Willokare Pharmacy
07.2015 - 04.2017

High School Diploma - undefined

Immaculate Conception High School

Professional Digital Marketing Certificate - Digital Marketing

Digital Marketing Institute

Introduction to International Criminal Law Certificate - Criminal Law

Case Western Reserve University

Professional Criminology Diploma Course - Criminology

Neven Coaching Academy
Shanika TaylorDigital Marketing Specialist
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