Shannen Kasey

• Implemented loss prevention measures to minimize shrinkage while maintaining a welcoming environment for shoppers.
• Created comfortable and inviting boutique environment to make customers feel welcomed and happy to make purchases.
• Kept morale high with high-energy, collaborative leadership style, regularly incorporating employee feedback and tapping employees for important projects.
• Tracked store inventory and coordinated new purchases to keep adequate merchandise on hand for sustained sales.
• Streamlined inventory management for better organization and reduced stock discrepancies through meticulous recordkeeping.
• Reviewed competitor offerings regularly to stay updated on industry trends and adjust product assortment accordingly for continued relevance in the marketplace.
• Built a loyal customer base through engaging social media content, regular email newsletters, and exclusive promotions.

• Kept work areas, tools, and equipment clean and properly sanitized to minimize disease transfer and health risk of shared environment.
• Booked appointments, answered phones, greeted clients, handled payments, and created client service tickets.
• Developed strong rapport with clientele through consistent high-quality service, resulting in repeat business and referrals.
• Assisted in inventory management by tracking product usage, reordering supplies as needed, and maintaining an organized workspace.
• Demonstrated exceptional time management skills by efficiently scheduling appointments and managing multiple clients simultaneously.
• Educated clients on proper skin care techniques and ideal products suitable to needs.
• Streamlined appointment booking process improving overall efficiency reducing wait times for customers.
• Skillfully executed various color applications including balayage techniques for natural-looking results that met client expectations.
• Suggested treatments and styles to suit customer appearance and fashion choices.
• Utilized social media platforms effectively for promoting the salon''s services which led to increased foot traffic into the establishment.
• Increased salon revenue by upselling additional treatments, products, and services to clients during appointments.
• Processed payments, entering sales in register for prompt customer service.
• Performed eyebrow shaping and Brazilian waxing to provide symmetry and remove unwanted hair.
• Applied makeup to clients for special occasions to meet requirements.
• Expanded the salon''s service offerings by mastering new techniques in hairstyling, coloring, cutting, extensions application among others.
• Applied eyelash extensions to enhance clients' eyes and create impact.
• Answered phone calls and emails to schedule client appointments.
• Maintained client treatment records and designed long-term care programs for return customers.
• Demonstrated high level of customer service to increase retention and satisfaction.
• Developed new techniques to improve appearance of customer and provide different looks.
• Attended regular trainings and workshops to maintain cosmetology license and stay current on technique and skills.
• Researched latest trends in hair and makeup to stay updated on color, style, and technique.
• Grew sales with great work ethic, individualized beauty care plans and positive attitude.
• Stayed current with industry trends and techniques by attending workshops, trade shows, and continuing education courses.
• Implemented creative marketing strategies that attracted new clients while retaining existing ones.
• Provided top-notch bridal makeup services that resulted in glowing testimonials from satisfied brides.
• Conducted thorough consultations with clients to assess their desired outcomes and develop customized treatment plans accordingly.
• Performed various skin treatments such as facials, chemical peels, and microdermabrasion to achieve desired results and enhance client satisfaction.

• Working closely with fashion editors, stylists and production team to insure the availability of all designer samples and props for the set.
• Runway and trends research.
• Sending sample requests and tracking of designer samples.
• Keeping an acquired record of all samples and accessories needed.
• Checking in/out designer samples.
• Drop offs and pickups.
• Merchandising of accessories, jewelry, clothes and shoes.
• Taping of shoes, steaming garments, dressing and undressing models and celebrities.
• Monitoring set.
• Scheduling Pre-production meetings.

• Utilized understanding of public opinion, social media and traditional media use to create engaging and attention-grabbing stories.
• Followed trends in industry and target genre to capitalize on emerging trends.
• Created original content for blog posts and website articles.
• Partnered with various brands, designers and photographers and many more to develop social media campaigns and advertising content aligning with brand image and message.
• Created unique content for marketing and advertising objectives
• Brainstormed creative methods to relate content to target demographics.
• Took photos of products, such beauty products, fashion accessories, jewelry, cars, hotels and many more and edited according to blog needs.
• Edited pictures, posts for clarity and grammar before publishing.
• Selected cover art, fonts and designs to appeal to target demographics.
• Conducted research to obtain factual information and authentic detail, using sources such as newspaper accounts, diaries and interviews.
• Worked closely with top leaders and talented production teams in finalizing projects ranging in value and complexity.
• Managed all aspects of copy review and editing, including guidance and oversight of production.
• Varied language and tone of messages based on product and medium.
• Managed social media platforms.

Project a positive attitude and a sense of personal integrity and self-confidence.
Practice proper personal grooming and effective communications skills and visual poise.
Understand employer-employee relationships and respect the need to deliver worthy service for value received.
Perform the basic manipulative skills including hair styling, shaping, coloring, lightening, chemical reformation, scalp/hair conditioning, skin care, and nail care.
Perform the basic analytical skills to determine proper makeup, hairstyle, and color application for the client’s best overall look.
Apply the theory, technical information and related matter to assure sound judgments, decisions, and procedures.I’m

• Select concepts appropriate for the market and customer, demonstrating an understanding of design and market research.
• Generate ideas that are related to the chosen concept as well as to one another.

Visual Presentation Skills

• Create professional and organized presentations.

Technical Skills

• Demonstrate skills in pinning, steaming, folding and propping fashion products.
• Demonstrate basic skills in photography, composition, lighting, make-up artistry and hair styling.

Verbal and Written Presentation Skills

• Clearly express their ideas utilizing fashion industry vocabulary.

Historical Knowledge

• Intelligently discuss major fashion movements and the work of key stylists, designers, photographers, and magazines.

Art Direction

• Design the visual aesthetic of pictures for fashion photo shoots, including: clothes, accessories, backdrops, props, photographic styles, location, hair, make-up, and models.

Collaboration Skills

• Work effectively in a team.

Professional Readiness

• Produce basic materials required for an entry-level job search.

• Produce creative and original designs
• Select concepts appropriate for the market and customer, building on analysis of design and market research
• Generate ideas that are coherently related to the chosen concept as well as to one another
• Conduct thorough design research, as evidenced in the sketchbook
• Demonstrate evidence of trialing and self-editing designs
• Propose designs that are possible to translate from 2D to 3D
• Relate silhouettes, color and fabric, details and styling to the design concept
• Produce croquis that use color to indicate color and fabric

Visual Presentation Skills

• Create professional and organized presentations that reflect an individual/personal style
• Effectively communicate their design concepts and philosophy two-dimensionally
• Produce accurate and detailed technical drawings that include supportive information, where appropriate

Technical Skills

• Work effectively with industry standard software
• (3D Design) Draft flat patterns and drape 3D designs

Verbal and Written Presentation Skills

• Clearly express their ideas utilizing fashion industry vocabulary

Professional Readiness

• Create a relevant and original portfolio and collateral materials which can be used to market themselves to the industry