Summary
Overview
Work History
Education
Skills
Timeline
Generic

Shannon Fields

Thornton,CO

Summary

Enthusiastic communications professional eager to contribute to team success through hard work, attention to detail and excellent organizational skills. Clear understanding of Microsoft Suite. Motivated to continually learn, grow and excel.

Overview

18
18
years of professional experience

Work History

Economic Development Specialist

City Of Northglenn
Northglenn, CO
05.2017 - Current
  • Manage Business Retention and Expansion (BRE) programs and marketing efforts to maintain a business in the city and assist a business looking to expand.
  • Direct the marketing and communications strategies for both internal and external audiences including content creation, editing, design, and final product distribution.
  • Maintain consistent messaging in alignment with the city's strategic plan and city-wide communication plan.
  • Develop methodology for tracking and reporting data that monitors the overall success of business assistance programs.
  • Track and analyze economic data indicating the success of a business in the city through annual business survey and face-to-face conversations.
  • Assess grant and incentive applications and determine eligibility for city financial programs, alignment with program guidelines and project feasibility.
  • Build relationships with business owners, partner organizations, and other entities to generate awareness of city programs and tools.
  • Collaborate with city colleagues, other levels of government, businesses, developers, community-based organizations and other stakeholders to coordinate activities.
  • Serve on internal committees including: Employee DEI Awareness, Employee Cultural Design Team (Mission, Vision, Values), and Performance Evaluation Re-Design Committee.

Director of Children's Ministry

North Metro Church
Thornton , CO
02.2010 - 05.2017
  • Recruited and trained volunteers and staff in care of children and facility procedures. Supervised a team of 100 volunteers and three paid staff.
  • Evaluated and introduced age-appropriate materials for children and contoured it to lesson plans.
  • Developed mission/vision and public relations strategies to engage families at our organization and enhance their participation and membership with the organization.
  • Marketing, planning, and execution of special events for the local community. Large annual events included: Community Easter Egg Hunt, Special Need Egg Hunt, Fall Family Fest, Sports Camp, Summer Camp and Pre-Teen Weekend Retreat.
  • Utilized multiple channels to communicate to attract new members and provide information and messaging to existing members: Facebook, Twitter, Instagram, website, Constant Contact, email, and print media.
  • Responsible for creating and maintaining an annual budget.

Children's Ministry Coordinator

New Life Community Church
Aurora, CO
09.2003 - 09.2007


  • Created and maintained safe and nurturing environment for children.
  • Evaluated and introduced age-appropriate materials for children and contoured it to lesson plans.
  • Supervised children from age six months to eleven years.
  • Coordinated community events including Sports and Science camps, Fall Festival, Easter Egg Hunt and VBS.
  • Volunteer training, development, and scheduling for children’s programs.

Public Relations and Marketing Manager

Poudre Valley Foot And Ankle Clinic
Fort Collins, CO
10.1998 - 06.2000
  • Created and edited content for website, advertising copy, periodicals, and publications for internal and external audiences.
  • Built relationships with medical professionals, customers, and media by attending health fairs and medical professional functions.
  • Managed relations with primary care doctors in the community to encourage referrals to Poudre Valley Foot and Ankle Clinic.
  • Developed advertising campaigns across multiple media channels.
  • Event Planning: Planned and executed health fairs and annual "Shoes for the Homeless" shoe drive.
  • Managed annual marketing budget and evaluated the return on investment for each media campaign.
  • Created educational videos for patients to better understand available treatments.

Education

Bachelor of Arts - Journalism, Concentration in Public Relations

Colorado State University
Fort Collins, CO

Skills

  • Project management and excellent organizational skills
  • Goal oriented
  • Creative
  • Team player

Timeline

Economic Development Specialist

City Of Northglenn
05.2017 - Current

Director of Children's Ministry

North Metro Church
02.2010 - 05.2017

Children's Ministry Coordinator

New Life Community Church
09.2003 - 09.2007

Public Relations and Marketing Manager

Poudre Valley Foot And Ankle Clinic
10.1998 - 06.2000

Bachelor of Arts - Journalism, Concentration in Public Relations

Colorado State University
Shannon Fields