Hi, I’m
Shannon Smith
Content Creator/Show Host/Producer
St. Petersburg,FL
Summary
Dynamic creative television and radio host. Effective social media content creator with proven ability to connect with viewers and create engaging and informative programming. Experienced in creating content for Instagram, TikTok and Facebook Live, Produced and hosted over 30,000 hours of multimedia programming and live stream events.
Overview
36
years of professional experience
Work History
Shannon Smith On TV
Content Creator
01.2018 - Current
Job overview
- Created and managed social media accounts on Instagram, TikTok, and Facebook Live
- Developed and produced engaging content, including tutorials, vlogs, and reviews
- Utilized graphic design and video editing skills to enhance the quality of content
- Conducted giveaways and contests to increase engagement and reach.
Home Shopping Network
Host
01.1995 - 03.2023
Job overview
- Host of top-rated shows, consistently ranking in the top three for sales
- Created and designed interactive segments to showcase products and connect with viewers
- Developed and maintained relationships with top brands and vendors to secure exclusive content for the network
- Collaborated with the production team to create visually appealing, informative content.
- Skilled at working independently and collaboratively in a team environment.
- Excellent communication skills, both verbal and written.
- Delivered exceptional programming to audience members by always researching events, guests, and programs thoroughly.
- Researched topics for comment and discussion.
- Built broadcast storylines to interest listeners and grow station audience.
- Interviewed show guests and moderated discussions.
- Read prepared scripts for radio and television shows.
- Announced station programming information, schedules and station breaks.
- Introduced upcoming broadcasts and guided audience through entertainment.
- Proven ability to learn quickly and adapt to new situations.
- Self-motivated, with a strong sense of personal responsibility.
- Managed time efficiently in order to complete all tasks within deadlines.
- Demonstrated respect, friendliness and willingness to help wherever needed.
- Passionate about learning and committed to continual improvement.
- Proved successful working within tight deadlines and a fast-paced environment.
- Strengthened communication skills through regular interactions with others.
- Adaptable and proficient in learning new concepts quickly and efficiently.
- Worked flexible hours across night, weekend and holiday shifts.
- Paid attention to detail while completing assignments.
- Developed and maintained courteous and effective working relationships.
- Cultivated interpersonal skills by building positive relationships with others.
Minnesota News Network/WMNN
Radio Host/Show Producer
09.1988 - 11.1995
Job overview
- Produced creative radio segments focused on music, current events and lifestyle topics.
- Operated studio sound boards, desks and playout software for slick, professional broadcasts.
- Announced ads, song switches and breaking news segments for radio broadcasts.
- Attended promotional events to create station awareness and build listener reach.
- Developed engaging content for listeners and guests, including competitions, interviews and phone-ins.
- Engaged listeners through social media platforms to increase station visibility.
- Interviewed local and international celebrities to raise brand profile and build listener engagement.
- Selected and created audio cuts and pre-produced audio programs for more fluid broadcasting.
- Crafted original scripts for commercial and promotional spots, advertising radio station sponsors.
- Recorded and edited high-quality interviews and audio clips for broadcast.
- Devised marketing and promotional campaigns to increase ratings and listener base.
- Found, researched, fact-checked and wrote scripts for relevant topics in local news.
- Operated studio equipment and produced show advertisements.
- Interviewed show guests and moderated discussions.
- Researched topics for comment and discussion.
- Made promotional appearances at public events.
- Built broadcast storylines to interest listeners and grow station audience.
- Delivered exceptional programming to audience members by always researching events, guests, and programs thoroughly.
Education
Minnesota State University - MoorheadMoorhead, MN
Bachelor of Arts from Communications
05.1998
Skills
- Strong ability to connect with customers and create engaging programming
- Experience in content creation for multiple social media platforms
- Proficient in graphic design and video editing
- Ability to create contests and events to draw people to a channel
- Excellent communication and collaboration skills
- Teleprompter Proficiency
- Marketing Strategy
- Effective Interviewing
- Quick Thinking
- Adaptable Performance
- Cross-Cultural Sensitivity
- Voice Modulation
- Humor and Wit
- Attention to Detail
- Creative Problem Solving
- Public Speaking
- Brand Representation
- Event Coordination
- Media Relations
- Audience Interaction
- Script Memorization
- Time Management
- Engaging Personality
- Social Media Savvy
- On-Air Experience
- Content Creation
- Team Collaboration
- Exceptional Communication
- Technical Knowledge
- Active Listening
- Emotional Intelligence
- Strong Improvisation
- Teleprompter Use
- Microphone Setups
- News Reporting
- Content Planning
- Data Gathering
- Guest Relations
- Background Research
- Switchboard Operation
- Information Reporting
- Certified Radio Operator
- Editing and Proofreading
References
Available upon request
Timeline
Content Creator
Shannon Smith On TV
01.2018 - Current
Host
Home Shopping Network
01.1995 - 03.2023
Radio Host/Show Producer
Minnesota News Network/WMNN
09.1988 - 11.1995
Minnesota State University - Moorhead
Bachelor of Arts from Communications
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