Shaquanna Royster
Raleigh,NC
Summary
Hardworking and driven sales management professional equipped to revitalize sales operations and align procedures to maximize profits and client acquisition. Successful at improving sales procedures to streamline and strengthen processes. Multifaceted leader with analytical and diligent approach to building and leading strong teams.
Committed to motivating others and offering extensive knowledge penetrating new territories and promoting product lines. Highly effective mentor driven to assess individual and group performance to implement improvements and set goals. Determined individual with background in establishing and nurturing lucrative partnerships.
Results-oriented, with a consistent focus on growing bottom-line profits. Savvy negotiator and leader adept at building exceptional teams, improving customer experience through value-added strategies, and executing highly-profitable sales plans.
Overview
10
10
years of professional experience
Work History
Sales Director
Edible Arrangements
12.2022 - Current
- Hired, trained and built high-performing 5 man team of sales representatives
- Developed key partnerships with general managers throughout district, providing successful sales directives
- Boosted profits through effective supervision of sales team and coordination with managers across enterprise
- Researched markets and key audiences to increase profits through effective marketing and branding campaigns
- Exceeded sales goals through effective time management and resource allocations
- Boosted revenue opportunities by initiating strategic sales strategies based on industry trend and competitive analysis
- Created innovative sales strategies through monitoring and evaluating market trends and competitive offerings
- Oversaw sales of six stores, with combined yearly revenue averaging $3 Million
General Manager
Edible Arrangements
05.2020 - 12.2022
- Profits increased by over $105,000 over one year span
- Developed and implemented strategies to increase sales and profitability
- Managed budget implementations, employee reviews, training, schedules
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth
- Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems
- Implemented operational strategies and effectively built customer and employee loyalty, with focus on client retention
- Formulated policies and procedures to streamline operations
- Introduced new methods, practices, and systems to reduce turnaround time
- Created reputable B2B relationships
Owner/Operator
BLB Express Logistics
03.2019 - 01.2020
- Managed day-to-day business operations
- Managed operating income of over $500,000
- Consulted with customers to assess needs and propose optimal logistical solutions
- Evaluated suppliers to maintain cost controls and improve operations
- Provided services in 49 continental states + Canada
- Adhered to strict government regulations in regards to operating procedures
- Enhanced operational efficiency and productivity by managing budgets, accounts, and costs
- Discovered areas of improvement by generating quarterly operational and sales reports
- Prepared bank deposits and handled business sales, returns and transaction reports
- Oversaw business budget planning and administration, accounting functions, purchasing, and bi-weekly payroll to handle financial needs
- Put together realistic budgets based upon costs and fees for successfully operating business
- Adhered to regulatory and policy changes and made necessary adjustments to maintain overall success
- Assessed damaged materials and notified maintenance personnel of needed repairs
Professional Driver
Fed Ex Ground
06.2015 - 03.2019
- Cleaned and maintained vehicle and assessed vehicle for damage after each shift
- Maintained accurate logs of all deliveries and trips
- Kept completely clean driving record with no reportable incidents
- Completed routes efficiently and according to compliance rules
- Operated combination vehicle (18-22 wheels) while following all safety protocols and procedures
- Picked up loads and secured properly to maintain safety and avoid damaging products
- Updated records with mileage, times and expenses
- Maintained all endorsements without lapse
- Completed routine pre- and post-trip inspections to evaluate vehicles and assess maintenance needs
- Followed proper safety procedures and protocols while loading, unloading and operating vehicles
- Communicated with dispatchers and other personnel to coordinate transportation schedules
- Kept detailed mileage and fuel reports to track overall fuel costs
- Followed Hazardous Materials Regulations (HMR) for transporting dangerous materials
Professional Driver
Averitt Express
05.2014 - 06.2015
- Cleaned and maintained vehicle and assessed vehicle for damage after each shift
- Maintained accurate logs of all deliveries and trips
- Kept completely clean driving record with no reportable incidents
- Completed routes efficiently and according to compliance rules
- Picked up loads and secured properly to maintain safety and avoid damaging products
- Maintained all endorsements without lapse
- Operated combination vehicle (18-22 wheels) while following all safety protocols and procedures
- Completed routine pre- and post-trip inspections to evaluate vehicles and assess maintenance needs
- Followed proper safety procedures and protocols while loading, unloading and operating vehicles
- Communicated with dispatchers and other personnel to coordinate transportation schedules
- Achieved consistent safety targets by adjusting driving to different road and traffic conditions, balancing loads, and avoiding dangerous driving actions
- Delivered goods and products to customer on time and in excellent condition
Professional Driver
Wal*Mart
05.2013 - 07.2014
- Cleaned and maintained vehicle and assessed vehicle for damage after each shift
- Maintained accurate logs of all deliveries and trips
- Kept completely clean driving record with no reportable incidents
- Completed routes efficiently and according to compliance rules
- Picked up loads and secured properly to maintain safety and avoid damaging products
- Completed routine pre- and post-trip inspections to evaluate vehicles and assess maintenance needs
- Followed proper safety procedures and protocols while loading, unloading and operating vehicles
- Communicated with dispatchers and other personnel to coordinate transportation schedules
- Achieved consistent safety targets by adjusting driving to different road and traffic conditions, balancing loads, and avoiding dangerous driving actions
- Delivered goods and products to customer on time and in excellent condition
Education
Bachelor of Arts - Philosophy
University of North Carolina At Chapel Hill
Chapel Hill, NC05.2012
Bachelor of Arts - African American Studies
University of North Carolina At Chapel Hill
Chapel Hill, NC05.2012
High School Diploma -
Southern Vance High School
Henderson, NC05.2004
Skills
- Revenue increase of over $105K across one year span
- Budgeting & P&L
- Public Speaking and Presentations
- Coaching and Mentoring
- Vendor Management
- Deal Structuring
- Recruiting & Hiring
- Key Account Management
- Client Base Retention
- Brand-Building Strategies & Advertising
- B to B Sales
- Key Performance Indicator Tracking
- Staff Management
- Direct Sales
- HR & Payroll
Languages
Russian
Limited Working
Georgian
Limited Working
Spanish
Limited Working
Timeline
Sales Director
Edible Arrangements
12.2022 - Current
General Manager
Edible Arrangements
05.2020 - 12.2022
Owner/Operator
BLB Express Logistics
03.2019 - 01.2020
Professional Driver
Fed Ex Ground
06.2015 - 03.2019
Professional Driver
Averitt Express
05.2014 - 06.2015
Professional Driver
Wal*Mart
05.2013 - 07.2014
Bachelor of Arts - Philosophy
University of North Carolina At Chapel Hill
Bachelor of Arts - African American Studies
University of North Carolina At Chapel Hill
High School Diploma -
Southern Vance High School
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