Sharee Sloan
Greesnboro
Summary
Marketing professional with track record of driving successful campaigns and enhancing brand visibility. Adept at strategic planning, digital marketing, and fostering team collaboration to achieve high-impact results. Known for adaptability, strong communication skills, and results-driven mindset. Proven ability to manage projects efficiently and meet changing business needs.
Overview
8
8
years of professional experience
Work History
Associate Marketing Director
- Managed a portfolio of automotive brands, delivering tailored marketing solutions to meet their unique needs and objectives.
- Coordinated with video production and design teams to produce engaging content that supported clients’ marketing strategies.
- Conducted market research and competitive analysis to inform strategic planning and decision-making.
- Developed and maintained detailed project plans, ensuring timely and on-budget delivery of marketing initiatives.
- Fostered strong client relationships through regular communication, presentations, and performance reviews.
- Managed video production schedules and budgets, ensuring efficient use of resources.
- Collaborated with clients and internal teams to develop creative concepts and storyboards.
Marketing Director
Riding High Harley-Davidson
07.2022 - Current
- Spearhead the development of digital marketing strategies to increase leads submission and sales conversion.
- Create and manage content for various digital platforms, including website, blog, email newsletters, and social media channels.
- Conduct in-depth market analysis to identify key growth opportunities and optimize marketing tactics.
- Coordinate cross-functional efforts to ensure seamless execution of marketing initiatives and campaigns.
Marketing Director of Account Management, Video, and Design
Flow Automotive
03.2018 - 06.2022
- Led a team of 20+ professionals across account management, video production, and design departments.
- Developed and implemented comprehensive marketing strategies that increase brand awareness and drive customer engagement for 45 dealership and 22 brands.
- Oversaw the production of high-quality video content for various platforms, ensuring alignment with brand messaging and marketing goals.
- Managed key accounts, maintaining strong client relationships and ensuring the delivery of exceptional service and results.
- Collaborated with design team to create visually appealing marketing materials that resonate with target audiences.
- Monitored and analyzed campaign performance, providing actionable insights and recommendations for continuous improvement.
- Successfully launched multiple cross-channel marketing campaigns, resulting in a 30% increase in sales and service performance.
Education
No Degree - Sales And Marketing
North Carolina A&T State University
Greensboro, NCSkills
- Account Management
- Brand Development
- Client Relationship Management
- Data Analysis & Reporting
- Digital Mail Marketing
- Digital Marketing & Social Media
- Media Buying
- Project Management
- Strategic Marketing Planning
- Team Leadership & Development
- CRM management
- Creative direction
- Marketing analytics
- Product launches
- Campaign development
Timeline
Marketing Director
Riding High Harley-Davidson
07.2022 - Current
Marketing Director of Account Management, Video, and Design
Flow Automotive
03.2018 - 06.2022
Associate Marketing Director
No Degree - Sales And Marketing
North Carolina A&T State University