Shari Hansel

• Analyzed sales data to identify trends and implement strategies for revenue growth for 11 locations.
• Collaborated with cross-functional teams to optimize inventory management and reduce costs.
• Mentored district staff on best practices in sales techniques and customer engagement strategies.
• Fostered strong connections with B2B stakeholders to facilitate increased revenue opportunities.
• Ensured compliance with company policies and procedures as well as federal/state regulations by conducting regular audits of operational practices at each location within the district.

• Directed sales, operations, and performance across 18 retail locations in the Midwest; Wisconsin, Illinois, Tennessee and Alabama. Driving significant market growth and increased brand presence.
• Developed and executed strategic sales and operational plans to maximize revenue, profitability, and customer satisfaction.
• Led recruitment, training, and development of store leadership teams.
• Supported new store openings, including site selection, staffing, merchandising, and operational launch.
• Monitored key performance indicators including sales growth, inventory control, payroll, and operational compliance.
• Partnered with cross-functional teams to implement corporate initiatives, promotions, and process improvements.

Skills: Business Development · Interpersonal Communication

• Achieved operational excellence by managing three districts effectively. Elevated to regional management through successful implementation of performance-enhancing strategies. Drove significant improvements in team productivity and district performance.
• Managed operational oversight for districts comprising 14-24 locations to drive performance improvements and support strategic goals.
• Lead sales and operations across 7 districts, 167 stores, and 12 states, driving revenue growth and operational excellence.
• Build and foster strong customer relationships throughout the Upper Midwest, designing strategies to meet customer needs and special requests while growing regional revenue.
• Develop, implement, and oversee comprehensive recruiting and training programs for District Managers and store teams to strengthen leadership pipelines and operational performance.
• Monitor and address compliance with corporate policies and local laws, ensuring all stores maintain operational and legal standards.
• Partner with corporate leadership to develop sales strategies, set targets, and create profit and loss reports for senior management.
• Support District Managers and store teams as a resource, monitoring performance and motivating teams to consistently meet or exceed goals.
• Keep abreast of competitor activity to inform regional strategy and maintain a competitive edge.

Key Achievements:

• 2021: Region of the Year for private-label credit card sales and launch.
• 2020: Part of rollout team for new POS and workforce/task management applications, enhancing operational efficiency.

Skills: Business Development · Interpersonal Communication

• Lead, coach, and develop high-performing sales teams across multiple districts, ensuring achievement of revenue targets, market share growth, and superior customer experience.
• Oversaw management of 14-22 districts across Chicagoland and Indiana markets.
• Drive market share expansion by analyzing regional performance, identifying growth opportunities, and implementing targeted sales strategies.
• Oversee resource allocation and team performance to maximize productivity, sales penetration, and customer retention.
• Support District and store leadership in executing corporate initiatives, merchandising programs, and sales campaigns to strengthen brand presence.
• Develop and implement sales-focused training programs for District Managers and store teams to enhance selling skills, operational efficiency, and customer engagement.

Key Achievements:

• Designed and delivered comprehensive training program for district managers to foster internal growth for rapidly expanding market. Resulting in 3 internal promotions.
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Skills: Business Development · Interpersonal Communications

• Began career as Assistant Manager Softlines for a new concept store, assisting in the hiring and onboarding of 400+ team members and supporting full store setup.
• Promoted through leadership positions in Apparel/Pantry/Health and Beauty, Brand Central, and Operations, gaining comprehensive operational and merchandising experience
• Managed four high-volume locations as Store General Manager, with annual sales of $20–40 million per store.
• Oversaw a multi-faceted business unit, including Automotive, Licensed Businesses, and Lands’ End, ensuring revenue growth and operational excellence across diverse product lines.
• Directed store operations, including staffing, inventory, merchandising, customer service, and compliance with corporate policies.
• Developed and coached store leadership teams, enhancing performance, accountability, and employee retention.
• Partnered with corporate leadership to execute brand initiatives, sales strategies, and operational programs that strengthened market position.
• Skills: Interpersonal Communication

• Started as Assistant Manager, promoted to Store General Manager within 4 months, overseeing daily operations, sales performance, and team development.
• After first full year, promoted to Home Office to lead the company’s distribution center operations.
• As Director of Distribution & Operations, developed and implemented cost-saving initiatives, optimized operational efficiency, and improved shrink levels to 1.5%.
• Oversaw purchasing and introduction of new product lines, supporting revenue growth and inventory optimization.
• Managed cross-functional teams across distribution and operations, ensuring timely fulfillment, quality control, and alignment with corporate strategies.
• Partnered with senior leadership to enhance operational processes, reduce costs, and strengthen supply chain performance.

Key Achievements:

• Personally achieved "Million dollar" sales writer in first year.
• Developed program to capture revenue from scrap metal generated from repairs.