Shaun Crowder
Pilot Point
Summary
Results-driven Sales Director with 20+ years of experience in leading sales initiatives and market expansion efforts. Demonstrated success in developing talent through targeted training and technical tools, aligning organizational culture with strategic goals. Experienced in managing complex projects and fostering strong client partnerships. Key strengths include strategic planning, business development, and effective negotiation.
Overview
22
22
years of professional experience
Work History
Sr. Partner Manager -Global IT Sales /TSD National Manager (Hybrid)
GOTO
Dallas/Ft. Worth
02.2023 - Current
- Cultivated strategic global IT and channel partnerships to strengthen market presence.
- Drove company growth through effective customer relationship management initiatives.
- Fostered a collaborative culture, empowering employees to achieve success.
- Enhanced relationship-building skills to establish enduring alliances.
- Directed strategic partner engagements, ensuring alignment with organizational goals.
- Contributed to development and implementation of marketing strategies to boost business outcomes.
Sr. Regional Channel Manager - TX/OK/LA/AR
AVAYA
Dallas/Ft. Worth
01.2022 - 02.2023
- Led product sales efforts for top 500 channel partners; collaboratively designed and rolled out marketing and sales initiatives
- Provided end-to-end sales support from strategic road mapping to implementation
Sr. Regional Channel Manager - TX/OK/LA/AR
MITEL
Dallas/Ft. Worth
01.2021 - 01.2022
- Led product sales efforts for top 500 channel partners; collaboratively designed and rolled out marketing and sales initiatives
- Provided end-to-end sales support from strategic road mapping to implementation
- Achieved 101% attainment to plan within 6 months
Sr. Director, Solution Providers North America
Dubber
Dallas/Ft. Worth
11.2019 - 01.2021
- Head both direct and channel divisions for Tier 1 service providers including Lumen, Verizon, and Sprint as well as 250 channel partners supporting Tier 1
- Meet and/or exceed KPI's, finishing at an average of 100-105% to plan monthly
- Drive strong collective performance across sales and marketing, equipping teams with deep technical expertise to effectively consult, guide, and sell enterprise-level clients on automated customer communications solutions including call recording, AI, and speech interaction technology
Sr. Regional Channel Manager - TX/OK/LA/AR
Vonage Business
Dallas/Ft. Worth
05.2019 - 11.2019
- Led product sales efforts for top 500 channel partners; collaboratively designed and rolled out marketing and sales initiatives
- Provided end-to-end sales support from strategic road mapping to implementation
- Achieved 96% attainment to plan within 6 months
Sr. Account Direct & Channel Sales Director, AT & T Global Calling
Cisco/ BroadSoft
Dallas/Ft. Worth
09.2016 - 02.2019
- Advised teams on go-to-market strategic planning, market category creation, and seller training inclusive of structural and cultural alignment approaches
- Surpassed sales and marketing targets at 163% attainment across categories
- Empowered and aligned sales and marketing teams via identifying critical challenges and providing strategy, tools, education, and training necessary to surmount obstacles and objections, ultimately delivering superior outcomes
- Enabled cross-functional integration, removing roadblocks and departmental silos while promoting collective advancement and collaboration from executive and managerial leadership downstream to business units
Regional Sales Manager
AT&T
Dallas/Ft. Worth
01.2003 - 08.2016
- Served as Central Regional Manager over $75M, 25,000+ account territory spanning from Chicago to Dallas
- Led 15 Account Managers across both channel and direct divisions, coaching associates to success regarding continual customer relationship cultivation, regular check-ins, consultation around added value, and diligent follow-up as well as constant nurturance of referral networks
- Won induction to Diamond Club; (Top 1% of 300,000 employees) received appointment to President's Club 4x over AT & T career; finished career attainment at 118% to plan
- Managed accounts and sales for 80+ vital customer accounts billing in excess of $17M in annual revenue
Education
Some College (No Degree) - Criminal Justice
El Paso Community College
El Paso, TXSkills
- Sales leadership and management
- Customer relationship management
- Strategic partnerships and planning
- Market strategy development
- Team building and leadership
- Emotional intelligence and empathy
- Cross-functional collaboration
- Mentoring and coaching
- Change management strategies
- Growth mindset cultivation
- Influence and negotiation skills
- Project management expertise
- Channel engagement strategies
- Sales forecasting and analysis
- Problem solving techniques
- Performance metrics evaluation
- Training and development programs
- Conflict resolution strategies
- Business development initiatives
- Cultural intelligence awareness
- Industry expertise knowledge
- Financial acumen analysis
- Innovation management practices
- Organizational design principles
- Global mindset approach
- Operational excellence methodologies
- Account and vendor management
Notable Career Highlights
- Ranked within Diamond Club Award (Top 1% of 300,000) and received President's Club Award 4x at AT&T; finished 13-year AT&T career at 118% to sales and performance targets overall.
- Outperformed sales and marketing targets at 163% attainment across categories at Cisco/ BroadSoft. (09/2016 - 02/2019)
- Presidents Club Winner -GoTo Sr Global Partner Sales- 2023
Affiliations
- Youth Sports Coach
- Community Volunteer
Accomplishments
- 4 AT&T Diamond Club Winner
- Presidents Club Winner Cisco/BroadSoft
- President Club Winner GoTo 2023
References
References available upon request.
Timeline
Sr. Partner Manager -Global IT Sales /TSD National Manager (Hybrid)
GOTO
02.2023 - Current
Sr. Regional Channel Manager - TX/OK/LA/AR
AVAYA
01.2022 - 02.2023
Sr. Regional Channel Manager - TX/OK/LA/AR
MITEL
01.2021 - 01.2022
Sr. Director, Solution Providers North America
Dubber
11.2019 - 01.2021
Sr. Regional Channel Manager - TX/OK/LA/AR
Vonage Business
05.2019 - 11.2019
Sr. Account Direct & Channel Sales Director, AT & T Global Calling
Cisco/ BroadSoft
09.2016 - 02.2019
Regional Sales Manager
AT&T
01.2003 - 08.2016
Some College (No Degree) - Criminal Justice
El Paso Community College
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