Summary
Overview
Work History
Education
Skills
Timeline
Generic

Shauna Alexander

Bethpage,Tennessee

Summary

Motivated business professional bringing 40+ years of entrepreneurial experience. Dedicated and personable with extensive experience in managing administrative and sales operations and personnel. Well-versed in training, educating, motivating and supporting staff members. Creative Business Owner with exceptional background spent in multiple industries. Proven leader with engaging demeanor and success working in most demanding environments. Talented in training and mentoring successful teams. Astute Business Owner experienced in operations management, competitive analysis and financial management. Demonstrated success in growth and innovation. Capitalized on new trends and technologies to boost business initiatives and reach sales objectives. Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success. Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance. Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.

Overview

40
40
years of professional experience

Work History

Business Owner/Operator

Natures Kaleidoscope
02.1998 - 10.2018
  • Oversaw end-to-end business processes to maintain proficiency and profitability.
  • Consulted with customers to assess needs and propose optimal solutions.
  • Trained and motivated employees to perform daily business functions.
  • Oversaw business budget planning and administration, accounting functions, purchasing, and bi-weekly payroll to handle financial needs.
  • Served as primary point-of-contact with suppliers and contractors to achieve inventory expectations.
  • Put together realistic budgets based upon costs and fees for successfully operating business.
  • Served as principal stakeholder over organization's complete operations.
  • Devised and deployed sales and marketing tactics to drive strategic growth and support achievement of revenue goals.
  • Prepared bank deposits and handled business sales, returns and transaction reports.
  • Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
  • Conducted target market research to discover customer needs and analyze competitor trends.
  • Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
  • Assessed damaged materials and notified maintenance personnel of needed repairs.
  • Interacted well with customers to build connections and nurture relationships.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
  • Implemented business strategies, increasing revenue and effectively targeting new markets.
  • Supervised creation of exciting merchandise displays to catch attention of store customers.
  • Negotiated price and service with customers and vendors to decrease expenses and increase profit.
  • Tracked trends and suggested enhancements to both challenge and refine company's product offerings.

Owner/Operator

Southern Landscape Designs
10.1978 - 10.1998
  • Managed day-to-day business operations.
  • Consulted with customers to assess needs and propose optimal solutions.
  • Trained and motivated employees to perform daily business functions.
  • Established foundational processes for business operations.
  • Enhanced operational efficiency and productivity by managing budgets, accounts, and costs.
  • Evaluated suppliers to maintain cost controls and improve operations.
  • Monitored market conditions to set accurate product pricing and take advantage of emerging trends.
  • Organized and attended trade shows and special events to showcase products, network with other businesses and attract new customers.
  • Trained and developed team members to build human capital.
  • Used knowledge of market trends to create value-added solutions resulting in significant increase in revenues.
  • Generated revenues yearly and effectively capitalized on industry growth.
  • Established, optimized and enforced business policies to maintain consistency across industry operations.
  • Prepared bank deposits and handled business sales, returns and transaction reports.
  • Developed and implemented marketing strategies to generate new customers and increase sales and profit margins.
  • Oversaw business budget planning and administration, accounting functions, purchasing, and bi-weekly payroll to handle financial needs.
  • Put together realistic budgets based upon costs and fees for successfully operating business.
  • Interacted well with customers to build connections and nurture relationships.
  • Trained new employees on proper protocols and customer service standards.
  • Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
  • Assisted in recruiting, hiring and training of team members.
  • Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Observed each employee's individual strengths and initiated mentoring program to improve areas of weakness.
  • Recruited, hired, and trained initial personnel, working to establish key internal functions and outline scope of positions for new organization.
  • Cultivated and strengthened lasting client relationships using strong issue resolution and dynamic communication skills.
  • Implemented business strategies, increasing revenue and effectively targeting new markets.
  • Negotiated price and service with customers and vendors to decrease expenses and increase profit.
  • Identified and qualified customer needs and negotiated and closed profitable projects with high success rate.
  • Tracked trends and suggested enhancements to both challenge and refine company's product offerings.
  • Reduced operational risks while organizing data to forecast performance trends.
  • Reduced budgetary expenditures by effectively negotiating contracts for more advantageous terms.

Office and Sales Manager

Sumner Memorial Gardens
10.1985 - 06.1994
  • Developed office policies by implementing standards and procedures to guide efficient, effective operation of office.
  • Organized and updated databases, records and other information resources.
  • Identified opportunities to streamline processes and improve office operations and efficiency.
  • Coordinated office events, seminars and meetings for staff and clients.
  • Created organized filing system to manage department documents.
  • Maintained primary relationship accountability for clients, overall servicing responsibility and client satisfaction to maximize profitability of client relationships.
  • Hired, managed, developed and trained staff, established and monitored goals, conducted performance reviews and administered salaries for staff.
  • Negotiated and executed contracts on behalf of department.
  • Oversaw appointment scheduling and itinerary coordination for both clients and personnel.
  • Implemented project management techniques to overcome obstacles and increase team productivity.
  • Completed bi-weekly payroll for Number employees.
  • Optimized organizational systems for payment collections, AP/AR, deposits, and recordkeeping.

Education

Computer Skills

Volunteer State Community College
Gallatin, TN

Only 2 Years - Psychology And Criminology

MTSU
Murfreesboro, TN

Management And Sales - Managing Office And Creating Sales Dept

Memphis State University
Memphis, TN
05.1985

Skills

  • Personnel Management
  • Strategic Marketing
  • Business-to-Business Sales
  • Business Correspondence
  • Business Planning and Strategy
  • Sales Tactics
  • Hazardous Chemicals
  • Inventory Control
  • Operations Management
  • Competitor Trend Research
  • Project Oversight
  • Balanced Work Ethic
  • Quality Control Planning
  • Equipment Replacement
  • Mission and Vision
  • Raising Capital
  • Market Trend Analysis
  • Management Team Leadership
  • Effective Communicator and Public Speaker
  • Change and Growth Management
  • Sales Growth
  • Departmental Coordination
  • Employee Motivation and Performance
  • Customer Needs Assessments
  • People and Culture
  • Defining Company Vision
  • Analytical and Critical Thinker
  • Adaptable and Flexible

Timeline

Business Owner/Operator

Natures Kaleidoscope
02.1998 - 10.2018

Office and Sales Manager

Sumner Memorial Gardens
10.1985 - 06.1994

Owner/Operator

Southern Landscape Designs
10.1978 - 10.1998

Computer Skills

Volunteer State Community College

Only 2 Years - Psychology And Criminology

MTSU

Management And Sales - Managing Office And Creating Sales Dept

Memphis State University
Shauna Alexander