Shawn Gertsch

• Partner Relationship Development : Establish and maintain strong relationships with key partners, including resellers, distributors, and direct marketing resellers.
• Market Analysis : Stay informed about regional market trends, customer needs, and competitor activities to identify opportunities for growth, in both commercial and public sector markets.
• Contract Negotiation : Negotiate partnership agreements and terms of engagement, ensuring mutually beneficial arrangements.
• Customer Engagement : Engage with key customers and prospects in the region to understand their needs and promote partner solutions.
• Organized regional events to showcase company offerings, attracting potential clients and increasing brand visibility.

• Sales Strategy Development: Develop and execute channel sales strategies to drive revenue growth and expand market presence within the MSSP space.
• Partner Enablement: Provide training and resources to partners, ensuring the knowledge and tools necessary to effectively sell and support MSSP services.
• Contract Negotiation: Negotiate terms of engagement and partnership agreements, ensuring favorable conditions for both the MSSP and its partners.
• Reporting and Forecasting: Prepare regular reports on channel performance and market trends, presenting findings to senior management to inform strategy.

• Sales Presentations: Conduct engaging sales presentations and product demonstrations tailored to the specific needs of SMB customers.
• Lead Generation: Identify and pursue potential leads through various channels, including cold calling, email outreach, networking, and social media.
• Customer Education: Educate clients on product features, benefits, and best practices, ensuring they understand how to maximize value from their purchase.
• Account Management: Manage a portfolio of SMB accounts, ensuring customer satisfaction and retention through regular check-ins and support.

• Partner Relationship Management : Build and maintain strong relationships with channel partners, ensuring alignment on goals and strategies.
• Performance Tracking : Monitor and analyze partner performance metrics, providing insights and support to help partners meet their sales targets.
• Collaboration with Internal Teams : Work closely with sales, marketing, and product management teams to align partner strategies with overall business objectives.
• Account Management : Manage key partner accounts, identifying opportunities for growth and ensuring partners meet performance targets.

• Onboarding and Training: Facilitate the onboarding process for new partners, providing training on the SaaS products, sales processes, and marketing resources.
• Sales Strategy Development: Collaborate with partners to develop and implement sales strategies that drive revenue for both KnowBe4 and its partners.
• Partner Relationship Management: Build and maintain strong relationships with channel partners, ensuring alignment on goals and strategies.
• Reporting and Forecasting: Prepare regular reports on partner performance and market trends, presenting findings to management to inform strategy.

• Partner Relationship Management: Build and maintain strong relationships with public sector sales partners, including system integrators and service providers.
• Collaboration: Work closely with OEM public sector teams, to align on initiatives that support partner and OEM success.
• Problem Solving: Address any issues or challenges faced by partners, providing solutions and support to facilitate their success.
• Sales Strategy Development: Develop and implement sales strategies tailored to the public sector, ensuring alignment with organizational goals.
• Certifications Achieved:
  HPE Silver Status certifications - Server Solutions & Storage Solutions

• Strategic Leadership: Develop and execute a comprehensive sales strategy for public sector system integrators and service providers, aligning with overall business objectives.
• Partner Development: Identify, establish, and maintain relationships with key system integrators and service providers, enhancing Juniper's presence in the public sector.
• Customer Engagement: Engage with key public sector customers to understand their needs, positioning Juniper Network solutions to address their challenges effectively.
• Collaboration with Cross-Functional Teams: Work closely with marketing, product management, and technical teams to ensure alignment on product offerings and customer needs.
• YoY Growth with Securematics becoming Juniper Networks number one distributor for public sector business in 2009.
• Increased channel sales by over 136% first year by developing and implementing strategic partnership programs.
• Achieved Juniper Networks Sales Certifications:
  * Enterprise Routing and Switching Solutions
  * Small to Medium Business Solutions
  * JUNOS
  * Sales Expert certification

• Partner Relationship Management: Develop and maintain strong relationships with key public sector partners, including resellers, system integrators, and distributors.
• Sales Strategy Development: Create and implement strategic sales plans to achieve revenue targets in public sector market.
• Account Planning: Conduct account planning sessions to identify growth opportunities, customer needs, and competitive landscape.
• Training and Enablement: Provide training and support to partners on Cisco products, solutions, and sales strategies to enhance their selling capabilities.
• Corporate Awards:

Just Do It

Government Services MVP

Technical Services Person of the Quarter

Customer Recognition

Achievement Certificate

Excellence Award

• Achieved Sales Certifications

Cisco Sales Expert certification

Cisco Services Expert certification "SMARTnet"

Cisco Sales Expert Small to Medium Business Solutions