Shawn Riggs
Kamas,UT
Summary
As Regional Vice President of Events, my leadership has been crucial in supervising personnel and maximizing profitability, achieving an impressive $15 million in budgeted P&Ls. Our team's dedication to exceeding client expectations is evident in the meticulous attention to detail and robust public relations with staff, clientele, and hotel partners. By leveraging my extensive experience in event production, I've cultivated enduring industry-wide partnerships across the US and Canada, significantly contributing to Five-Star's renowned reputation for excellence. My dedication to team development has fostered a culture of loyalty and trust, crucial for retention and a sense of belonging among our team members.
Overview
17
17
years of professional experience
Work History
Regional Vice President of Events
Five-Star Event Productions
04.2012 - Current
- Led a team of district managers, ensuring consistent communication and collaboration for overall business success.
- Directed hiring and development of 120+ management staff to drive improvements.
- Built high-performing teams through effective recruitment processes, ongoing training programs, and coaching sessions.
- Managed financial performance by setting budgets, monitoring expenses, and identifying areas for improvement.
- Maintained P&L and shouldered corporate fiscal responsibility of more than $15,000,000.
- Expanded the company's presence in new territories, establishing valuable partnerships and increasing market penetration.
- Established and maintained strong relationships with customers, vendors, and strategic partners.
- Communicated business performance, forecasts and strategies to investors and shareholders.
- Developed innovative sales and marketing strategies to facilitate business expansion.
Marketing Director
Nevaeh Media
01.2009 - 04.2012
- Serviced a portfolio of 120+ clients per year (small businesses, government agencies, non-profits) across the US
- Delivered a range of services, from TV commercials to graphic design and radio production, that significantly enhanced client brand awareness.
- Secured radio spots and advertising placements for clients based on allocated budgets ($5K – $20K monthly).
- Communicated with stakeholders across TV and radio stations to coordinate advertising placements.
- Achieved an average return on investment (ROI) of 10% - 20% based on client spend.
- Cultivated relationships with key stakeholders to ensure successful product launches and promotional activities.
- Implemented CRM solutions that improved customer retention rates while enabling more effective communication strategies.
- Analyzed campaign effectiveness using KPIs in order to drive continuous improvement in future initiatives.
Commercial Videographer
ABC Channel 7
01.2007 - 01.2009
- Produced TV commercials according to client specifications, including desired length, style, and pace.
- Managed all aspects of pre-production, including location scouting, script development, and budgeting for optimal results.
- Improved overall brand image through consistent attention to detail in all aspects of video production.
- Demonstrated exceptional proficiency in operating cameras, lighting equipment, and audio gear, ensuring the production of high-quality footage in diverse environments.
- I used Adobe Suite to edit the footage in the correct order and add effects.
- Developed creative approaches to video production to create unique and engaging content.
Education
Bachelor of Science - Cyber Security
University of Utah
Salt Lake City, UT06.2022
Skills
- Leadership and People Development
- Client Relationship Building
- Strategic business planning
- Sales Growth
- Profit and Loss Management
- Business Forecasting
- Executive Leadership
- Marketing and Advertising
- Event Production
- Stakeholder Management
- Operations Management
- Contract Negotiation
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Work Preference
Work Type
Full TimeWork Location
RemoteHybridImportant To Me
Work-life balanceCompany CultureCareer advancementWork from home optionTimeline
Regional Vice President of Events
Five-Star Event Productions
04.2012 - Current
Marketing Director
Nevaeh Media
01.2009 - 04.2012
Commercial Videographer
ABC Channel 7
01.2007 - 01.2009
Bachelor of Science - Cyber Security
University of Utah
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