Summary
Overview
Work History
Education
Skills
Professional Endorsements
Timeline
Generic

SHAWN WILLS

Buda,TX

Summary

Sales professional prepared to lead high-impact sales initiatives. Extensive background in driving revenue growth through strategic planning and team leadership. Focus on team collaboration and achieving results, adapting to changing business needs. Skilled in market analysis, client relationship management, and sales strategy development.

Overview

30
30
years of professional experience

Work History

VP of Sales

HackNotice
06.2022 - 06.2025
  • Achieved 2X YoY ARR growth in 2024 adding 2 Fortune 5 clients and 35 new logos.
  • Own budget planning and resource allocation for all sales functions, ensuring optimal efficiency and revenue performance.
  • Designed and implemented comprehensive training programs, equipping sales teams with high-impact messaging and engagement strategies, driving improved conversion rates.
  • Provide executive-level sales performance insights to the Board, providing key stakeholders and investors with sales performance insights, strategic direction, and growth forecasts.
  • Established key performance indicators to measure team effectiveness and sales outcomes.
  • Negotiated high-value contracts with clients, ensuring a win-win situation for both parties while maximizing profitability.


Global Partner Manager

Alert Logic
05.2013 - 06.2022
  • Led strategic initiatives to enhance cybersecurity solutions and improve client satisfaction.
  • Directly contributed to 35% of total company revenue, playing a key role in strategic sales execution and growth initiatives.
  • Expanded channel partner sales from 5.8M ARR to 32M ARR driving sustained revenue growth through strategic partnerships and sales optimization.
  • Developed the Alert Logic/Partner "Sales Story" first-call presentation, a core sales asset used for over five years to enhance engagement and conversion.
  • Awarded Channel Team of the Year (2018 and 2019)

Director of Sales

Innography
02.2010 - 09.2012


  • Directed overall revenue growth strategy across new business acquisition and customer expansion, overseeing a high-performing team of 6 Account Executives, 2 Strategic Account Managers, and 2 Systems Engineers.
  • Consistently achieved and exceeded quota while meeting quarterly business objectives.
  • Developed and executed scalable, high-impact sales strategies and processes for Account Executives and Strategic Account Managers, driving a 40% year-over-year revenue growth in the region.
  • Owned sales performance reporting and strategic insight delivery to the Executive Team and Board, shaping high-level decisions on market prioritization and revenue planning.

Build Forge Sales Manager

IBM
04.2006 - 01.2009
  • Identified and executed high-value sales opportunities within IBM Rational Software Business Units, driving revenue growth across New York Metro, Upper New York/New England, and Canada.
  • Achieved 145% of assigned quota ($2.15M) in 2008, exceeding targets through strategic account development and solution-based selling.
  • Earned a Recognition Award for generating over $1M in product sales in Q4 2006.
  • Selected for the 2006 President’s Club trip in recognition of exceptional sales performance and quota overachievement.
  • Trained legacy Rational Sales Representatives on business value articulation and sales strategies for IBM Rational Build Forge, elevating team-wide sales effectiveness.
  • Developed a globally adopted automated process for calculating ROI and business value metrics, enhancing sales presentations and decision-making for enterprise clients.

Regional Sales Director

BindView Development
10.1995 - 05.2003
  • Led and mentored 2 regional sales managers and a high-performing team of 12 quota-carrying sales representatives.
  • Directed sales operations across Latin America, the Federal Government, and Canada, overseeing account planning, sales strategy, team staffing, pricing, budgeting, and revenue forecasting.
  • Managed a $26M revenue portfolio, including software maintenance and recurring revenue streams.
  • Drove 400% year-over-year growth in Canadian "Key Account" sales, significantly expanding market presence.
  • Increased Federal sales by 37%, overcoming a 20% reduction in sales headcount through strategic territory management and sales efficiency improvements.
  • Managed a growing $19M+ renewal revenue stream, ensuring high retention and long-term customer engagement.

Education

B.A. - Psychology

Baylor University
Waco, TX
01.1993

Skills

  • Sales team leadership
  • Strategic negotiation
  • Candidate selection
  • Sales technology utilization
  • Sales process optimization
  • Market penetration tactics
  • Sales revenue forecasting
  • Consultative selling
  • Opportunity development
  • Goal-oriented planning
  • Sales performance enhancement

Professional Endorsements

  • “I worked with Shawn first as a colleague and later I worked for Shawn as my manager. Shawn was a great sales professional, a great manager, and a fun guy to be around. Shawn faced and overcame many difficulties, both company and personnel based. Shawn is the type of guy that you need on your side of the table when you run into trouble getting a deal to close or if negotiations have stalled. He has a great focus on making sure that the client sees value and feels appreciated. He treats sales as a process, encouraging creativity to achieve lofty sales goals and objectives. If you want your sales team to be reliable, predictable, and constantly improving, Shawn's your guy.” , Sales Engineer, Innography
  • “Closer of deals, and manager of people! Shawn had the unique ability to know exactly when to push, and when to be "hands off". This is how I am best managed as a salesperson, as are most. He would roll up his sleeves, shut the door, and close deals with me when appropriate. We had a great synergy, as he did with his other reports. I would work with/for Shawn again in a heartbeat.” , Western Regional Account Executive, Innography
  • “I enjoyed the opportunity to work for Shawn and experience his dedication to helping us achieve our sales goals. He consistently offered creative solutions to help us think out of the box so our customers felt confident in adopting the Innography platform and engaging the Innography Team in a long term partnership. His work in helping us create return on investment proposals was a very valuable part of our overall solutions that ultimately converted our prospects into customers in a very competitive market environment.” , Account Executive, Innography, Inc.
  • “Shawn is the kind of salesman that made you a better manager. I say this because Shawn’s strength of character, integrity and professional business values set examples of how each of us would like to be viewed by our colleagues and clients. No other rep on my team received as much unsolicited positive client feedback as Shawn Wills. Shawn is tenacious in going after the business, very, very bright, a team player, coachable, is both strategic and aggressive in his selling style AND clients love the guy.” September 25, 2009 , Sales Director, BuildForge - Acquired by IBM
  • “Having worked with Shawn for over 10 years, I can only tell you that he is a Dream Team member. There are a handful of people who are my first picks for any endeavor, and Shawn always has a spot in my first string squad for sales, marketing and management projects. His dedication, drive, determination and character are second to none. In all seriousness - Shawn is truly a "one in a million" and any team lucky enough to have him will be a better performing group without question.” , VP World Wide Sales, BindView Corp.
  • “Shawn is first and foremost a great leader and innovative thinker. In my experience working with and for Shawn, I saw first hand someone who consistently delivered top notch results while inspiring and leading those around him to do to the same. I would jump at the chance to work with Shawn again and would highly recommend him to anyone who asked.” , Regional Sales Manager, BindView

Timeline

VP of Sales

HackNotice
06.2022 - 06.2025

Global Partner Manager

Alert Logic
05.2013 - 06.2022

Director of Sales

Innography
02.2010 - 09.2012

Build Forge Sales Manager

IBM
04.2006 - 01.2009

Regional Sales Director

BindView Development
10.1995 - 05.2003

B.A. - Psychology

Baylor University