Shawna Benally
Chandler
Summary
Dynamic and culturally grounded Event Planner, CEO, and Meeting Professional with 18+ years of producing event, conference, and trade show management experience. A thorough event professional with a proven track record of facilitating meetings, corporate events, tribal conferences, and national trade shows, galas, festivals, and national sporting events, including Super Bowl field operations in fast-paced, team-oriented environments. Founder and CEO of Four Elements Events, a Native American woman-owned agency specializing in impactful, culturally respectful, and flawlessly executed events for tribal nations, nonprofits, government entities, national associations, and Fortune 500 companies. Recognized for exceptional customer service, relationship-building, creative problem solving, and delivering quality events that exceed expectations, while consistently achieving cost savings and operational efficiencies.
Overview
28
28
years of professional experience
Work History
Event Field Team Coordinator
Super Bowl Productions - FIUR Productions
01.2008 - Current
- 2008: Assisted in producing two major Super Bowl XLII events: Arizona Indian Festival (20,000 attendees) - Finalist for Arizona Office of Tourism 'Best 2008 Special Event.' NFL Super Bowl XLII VIP Tailgate Party - Native American programming for 10,000 guests.
- 2015-Present: Provide on-field Game Day support including logistics, staging, entertainment coordination & timing for live national TV.
- Assist with field set-up & tear-down, including staging, AV, infrastructure, props & entertainment elements.
- Ensure smooth execution of high-profile, time-sensitive Super Bowl operations.
Event Coordinator
ZION Enterprise LLC
01.2015 - 01.2024
- Lead a full-service event, marketing, and meeting management agency serving tribal organizations, nonprofits, and national associations.
- Specialize in culturally aligned event experiences that honor Native communities and strengthen organizational impact.
- Native American Woman-Owned Business
Event Planner
REDNOTE INC.
01.2011 - 01.2015
- Coordinated Native American-focused conferences and events.
- Supported logistics, vendor management, program execution, and attendee engagement.
Event Coordinator
Corporate Event Solutions LLC
01.2010 - 01.2013
- Assist with organizing aspects of events, trade show exhibits, vendor booth layout, managing day to day operations.
- Supervision of volunteers, advertising, alcohol server-mixer / pourer, ticket sales, event preparation set up, and break down.
- Check and validated customer's identification to uphold event policies and federal regulations.
- Collected money from customers and processed card payments.
- Ensured availability of all material and man power is available for any events in progress.
Account Executive & Brand Ambassador
INSIGHT (for Intel)
01.1998 - 01.2009
- Developed strategic marketing plans that expanded sales and strengthened Intel's brand.
- Managed event coordination, product showcases, trainings, and promotional campaigns.
- Partnered with Intel teams to ensure innovation-driven, high-impact brand experiences.
- Tempe, AZ
Education
Meeting & Event Planning Certification (CMP) -
Meeting Planners International
09.2026
Associate of Arts -
Mesa Community College
01.1990
Skills
- Excellent verbal and written communication
- Motivated to stay current on industry trends and best practices
- Microsoft Office Suite
- CVENT
- Whova
- Event Management Platforms
Client Event Programs
- American College of Foot and Ankle Surgeons, 2025, ACFAS Scientific Conference
- Tribal Leadership Council, 2025, Denim & Diamonds Gala, Tribal Leadership Conference
- National American Indian Housing Council, 2023-2024, Legal Symposium, Legislative Conference, 50th Annual Convention & Tradeshow
- National Congress of American Indians, 2022-2023, Annual Convention & Tradeshow, Executive Council Winter Session, State of Indian Nations, Tribal Interior Budget Council (TIBC), 80th Annual Convention & Tradeshow
- National Indian Health Board, 2022-2025, 50th Anniversary Gala, National Tribal Health Conference
- Native American Contractors Association, 2015-2022, NACA Conference, Hill Receptions, NACA Reception at RES
- Women Empowering Women for Indigenous Nations, 2015-2022, Annual WEWIN National Conference
- National Indian Gaming Association, 2016-2022, Gaming Commissioner & Leadership Seminar Training, Indian Gaming Golf Tournament
- Arizona Indian Gaming Association, 2014-2018, AIGA Expo, Golf Classic Tournament, Chefs Challenge
- United National Indian Tribal Youth (UNITY) & White House Tribal Youth Gathering, 2015-2017, National Youth Conference, White House Tribal Youth Gathering in Washington, DC (First WHTYG 2015)
- National Center for American Indian Enterprise Development, Event Specialist, 2010-2011, RES Convention & Tradeshow, INPRO 40 Under 40 Gala, Regional RES Conferences
Skills Technology
- Excellent verbal and written communication
- Motivated to stay current on industry trends and best practices
- Microsoft Office Suite, CVENT, Whova, Event Management Platforms, Sales Force
- Member: PPAI (Promotional Products Association International)
- Member: MPI (Meeting Professionals International)
Education Professional Development
- Associate of Arts, Mesa Community College, 1990
- Google Adwords Certified, 2008
- Meeting & Event Planning Certification (CMP), In Progress, 09/26
Company
Four Elements Events LLC
Business Type
Native American Woman-Owned Business
Personal Information
Title: CEO & Event Director
Event Management
Planned and executed 12-20 events per year including conferences, commissioner trainings, board meetings, summits, galas, award ceremonies, cocktail receptions, and sporting events., Sourced venues, conducted site visits, and negotiated contracts for room blocks, F&B, AV, and full-service event needs., Served as primary contact for all vendors, sales teams, management, and event contractors., Assisted with seeking sponsorships., Developed full event timelines including logistics, promotions, deadlines, and program flows., Managed shipping, materials logistics, and ensured on-time deliveries to multiple event sites., Oversaw event budgets-regularly delivering events under budget., Provided on-site attendee support, registration oversight, and customer service., Tracked and reported ROI for all events., Managed and coordinated 60+ national - regional trade shows., Served on the NCAIED Event Team, hosting 5 promotional-industry trade shows annually for over 5,000 attendees., Managed installation, operation, and teardown of booths at all shows., Collaborated with show contractors, AV suppliers, and event producers to fulfill all event orders., Coordinated trade show logistics including shipping, ordering show services, and ensuring timely arrival of materials., Built trade show budgets, consistently under budget while delivering full-value experiences., Supported sponsorship strategy, client intelligence, and business development by identifying attendee needs, generating opportunities, and creating one-stop solutions for marketing and event programming., Conducted outreach through calls, emails, and in-person meetings to support client and membership goals., Registration Management, Expo / Exhibit Management, Food & Beverage Oversight, Room Block Management, Hospitality & VIP Services, Signage, Shipping & Supplies, Breakout Room Setups, AV and Stage Production, Transportation Coordination
Timeline
Event Coordinator
ZION Enterprise LLC
01.2015 - 01.2024
Event Planner
REDNOTE INC.
01.2011 - 01.2015
Event Coordinator
Corporate Event Solutions LLC
01.2010 - 01.2013
Event Field Team Coordinator
Super Bowl Productions - FIUR Productions
01.2008 - Current
Account Executive & Brand Ambassador
INSIGHT (for Intel)
01.1998 - 01.2009
Associate of Arts -
Mesa Community College
Meeting & Event Planning Certification (CMP) -
Meeting Planners International