Summary
Overview
Work History
Education
Skills
Affiliations
Affliations
Certifications
Timeline
Generic

SHAWNA J. MARQUARDT

Reedsburg

Summary

Dynamic leader with a proven track record at Madison College, excelling in strategic planning and community engagement. Successfully launched initiatives that raised over $45,000 for scholarships and developed innovative workforce education programs. Skilled in stakeholder collaboration and data interpretation, driving impactful results and fostering team development.

Overview

14
14
years of professional experience

Work History

Regional Dean

Madison College
Reedsburg-Portage-Fort Atkinson-Watertown
04.2023 - Current
  • Developed and implemented the Regional Strategic Plan to enhance community engagement and educational offerings.
  • Launched annual community events, including the 'Celebrate a Nurse 5K,' raising over $45,000 for nursing scholarships.
  • Hired, trained, and developed team members and faculty.
  • Facilitated regular meetings with faculty, staff, and students to discuss program goals and objectives.
  • Developed long-term plans for the growth of academic programs based on data analysis of enrollment trends.
  • Initiated the welding technical diploma program, with the first cohort starting in Fall 2022, and machine tooling set for Spring 2024.
  • Introduced Smart Start Sessions and created new summer camps in STEM and trade fields.
  • Advocated for $2.5 million in the Regional Training Center funding in the 2023-2024 Governor’s budget.
  • Established Mothers' Rooms at both campuses, and led workforce training initiatives, including Adult Academies and boot camps.
  • Directed activities of admissions, registration, and career services departments.
  • Promoted improvements to increase academic quality and meet learning outcomes.
  • Enhanced operations by realigning procedures with changing trends in education.

Career and Employment Advisor/WorkSmart Training Navigator

Madison Area Technical College
Madison
07.2015 - 07.2023
  • Advised students on career pathways, managing 80-100 participants in the WorkSmart program annually.
  • Facilitated workshops on resume writing, interviewing skills, and funding opportunities for training and education.
  • Fostered partnerships with faculty and local businesses to enhance student engagement and employment outcomes.
  • Engaged with local community organizations to promote employment services.
  • Advocated on behalf of clients with employers, negotiating accommodations or flexible schedules.
  • Maintained accurate records of all client interactions in database system.
  • Developed or implemented recruiting strategies to meet current or anticipated staffing needs.
  • Developed partnerships with employers in order to create new placement opportunities.
  • Collaborated with employers to identify job openings and arranged interviews for clients.
  • Conducted follow-up meetings with clients to ensure job satisfaction and retention.
  • Developed individual employment plans tailored to clients' needs and career objectives.
  • Managed rolling caseload of clients and maintained impeccable documentation.
  • Compiled reports outlining program activities, outcomes and successes for management review.
  • Maintained current knowledge of equal employment opportunity and affirmative action guidelines and laws.
  • Utilized labor market information to advise clients on current job trends and opportunities.

Director of Business Development

Moy, Borchert, Erbs & Associates
Baraboo
09.2011 - 05.2014
  • Directed business development initiatives, developing marketing strategies and managing departmental budgets.
  • Managed staffing and training through the opening of two new offices in targeted markets.
  • Implemented CRM software and developed a new real estate management division, handling over 750 contracts annually.
  • Developed growth plans by identifying key clients, key targets, and priority service lines.
  • Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
  • Generated leads and capitalized on valuable business opportunities to bring in new company revenue and improve bottom line profit.
  • Determined business development opportunities and implemented effective strategy for client acquisition.
  • Executed marketing campaigns to create brand awareness and drive customer acquisition strategies.
  • Established ambitious goals for employees to promote achievement and surpass business targets.
  • Trained successful business development personnel to optimize marketing performance and learn industry.
  • Maintained accurate records of all sales activities in CRM systems including contacts made and agreements reached.
  • Led sales planning, development and account management to grow existing accounts and establish new sales accounts.
  • Developed strong internal relationships across departments in order to effectively manage projects from conception through completion stages.
  • Developed and implemented a comprehensive business development strategy for the organization.

Education

Global Career Development Facilitator Certification -

Madison Area Technical College
01.2016

Master of Arts - Servant Leadership

Viterbo University
LaCrosse
01.2016

Bachelor of Arts - Sociology/Social Work

Viterbo University
LaCrosse
01.1998

Skills

  • Comprehensive strategic planning
  • Data interpretation and reporting
  • Program design and implementation
  • Community engagement
  • Financial budget oversight
  • Collaborative team development
  • Stakeholder collaboration & Engagement
  • Strategic partnership development
  • Effective fundraising strategy execution
  • Workforce education

Affiliations

  • Columbia County Economic Development Corp. Task Force, Madison College, Present
  • Baraboo Area Chamber of Commerce Board, Madison College, 01/01/19 - Present
  • Northern Region Representative, Madison College College Assembly Member, 07/01/18 - Present
  • Interest-Based Problem-Solving Facilitator Badge, 2017
  • Leadership Wisconsin XIV, 2010-2012
  • Baraboo Kiwanis, Past President, 2005 - Present
  • Sauk County Institute of Leadership, 2004 - 2005

Affliations

Sauk County Economic Development Corporation (Executive Team, Vice President)

Columbia County Economic Development Corporation (President) 

Baraboo Area Chamber of Commerce Board: Madison College (Past President)

Baraboo Kiwanis (Past President) 

Leadership Wisconsin XIV (Graduate) 

Sauk County Institute of Leadership (Graduate)

Certifications

  • Global Career Development Facilitator
  • Wisconsin Social Work Certification
  • Interest Based Problem Solving Facilitator
  • Mental Health First Aide Trainer

Timeline

Regional Dean

Madison College
04.2023 - Current

Career and Employment Advisor/WorkSmart Training Navigator

Madison Area Technical College
07.2015 - 07.2023

Director of Business Development

Moy, Borchert, Erbs & Associates
09.2011 - 05.2014

Global Career Development Facilitator Certification -

Madison Area Technical College

Master of Arts - Servant Leadership

Viterbo University

Bachelor of Arts - Sociology/Social Work

Viterbo University

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SHAWNA J. MARQUARDT