Shawnna Armstrong
San Antonio,TX
Summary
Experienced leader, skilled in strategic planning, client relationship management, and community outreach. Proven track record in transforming challenges into opportunities, driving business growth, and enhancing operational efficiency. Strong ability to build cohesive teams and innovate to achieve business objectives in real estate.
Overview
33
33
years of professional experience
4
4
years of post-secondary education
Work History
Founder & Director
Starfishgirl Anti-Stalking Campaign
01.2004 - 02.2022
- Led all aspects of organizational management, including budgeting, strategic planning, and marketing, transferable to managing real estate transactions and client portfolios
- Developed and executed large-scale community outreach campaigns, showcasing expertise in relationship-building and promoting services-skills valuable in real estate lead generation
- Communicated with dignitaries and the media, demonstrating negotiation, persuasion, and public speaking strengths, which are critical for client advocacy in real estate.
- Oversaw corrective action plans to remedy structural, organizational and departmental issues.
- Strategized and implemented plans to transform and revitalize operations, capitalizing on emerging industry trends.
- Led marketing efforts, including brand development, digital marketing strategies, and public relations campaigns.
- Actively participated in industry events, conferences, and networking opportunities to enhance brand visibility and business growth.
Events Planner
Progressive Maryland
01.2002 - 01.2002
- Planned and executed a sold-out awards dinner before leaving to found Starfishgirl.
- Designed invitations and called prospective sponsors, demonstrating event coordination and relationship-building skills applicable to real estate client engagement
- Recruited sponsors for events and planned scope of involvement, financial tie-ins and promotional aspects for mutual benefit.
- Established and maintained relationships with key stakeholders, including vendors, sponsors, and community leaders.
- Assisted in the design of promotional materials such as invitations, programs and flyers.
Field Manager & Community Outreach Specialist
California League of Conservation Voters | Clean Water Action | Rape Crisis Center
01.1989 - 01.2001
- Managed and coordinated extensive community outreach initiatives, building strong rapport with diverse audiences-a transferable skill for client acquisition and relationship building
- Trained and coached new team members, showcasing leadership and mentoring abilities that are valuable in guiding real estate clients through complex transactions
- Consistently broke fundraising records, highlighting negotiation and closing abilities relevant to real estate sales
- Interviewed prospective employees and provided input to HR on hiring decisions.
- Conducted performance reviews for staff; provided feedback on strengths and weaknesses as well as development opportunities.
- Planned and coordinated field operations, including scheduling of personnel, equipment, materials and services.
- Resolved conflicts between workers or other stakeholders related to the project.
- Remained calm and professional in stressful circumstances and effectively diffused tense situations.
- Recruited and trained new employees to meet job requirements.
Education
Passed Texas Real Estate Exam 3/7/2025 - Texas Real Estate Test Prep
Champions Real Estate School
01-2025
180 Hours of Pre-licensing Education, Which Includes Six Courses: Principles of Real Estate I & II, - Real Estate
Aceable Agent Real Estate School
San Antonio, TX10-2024
Bachelor of Arts - Political Science
Trinity College
London, England 06.1994 - 06.1998
Skills
- Property Research and Market Analysis
- Client Relationship Management
- Marketing & Community Outreach
- Lead Generation & Networking
- Time Management & Organization
- Negotiation techniques
- Team building
- Strategic planning
- Start-up operations
- Effective communication
- Revenue development
- Growth mindset
- Performance assessments
Real Estate Skills
- Property Research & Market Analysis
- Client Relationship Management
- Contract Negotiation & Transaction Coordination
- Marketing & Community Outreach
- Lead Generation & Networking
- Time Management & Organization
Real Estate License And Education
- Texas Real Estate License, Active
- Champions Real Estate School, Completed Required Real Estate Test Prep Courses, 2025
- Aceable Agent Real Estate School, Completed 180 Hours of Real Estate Classes, 2024
- Bachelor's Degree in Political Science, Trinity College, 1998
Languages
English
Native/ Bilingual
Spanish
Elementary
Timeline
Founder & Director
Starfishgirl Anti-Stalking Campaign
01.2004 - 02.2022
Events Planner
Progressive Maryland
01.2002 - 01.2002
Bachelor of Arts - Political Science
Trinity College
06.1994 - 06.1998
Field Manager & Community Outreach Specialist
California League of Conservation Voters | Clean Water Action | Rape Crisis Center
01.1989 - 01.2001
Passed Texas Real Estate Exam 3/7/2025 - Texas Real Estate Test Prep
Champions Real Estate School
180 Hours of Pre-licensing Education, Which Includes Six Courses: Principles of Real Estate I & II, - Real Estate
Aceable Agent Real Estate School
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