Hi, I’m
SHAYNA KURLAND
El Paso,TX
Summary
Reliable and upbeat individual successful at promoting customer loyalty, satisfaction, and purchases with consultative techniques and diligent attention to individual needs. Knowledgeable about product merchandising/promotion, skincare/self-care, and brand appeal. Dedicated and dependable relationship-builder with excellent organizational strengths and superior work ethic.
Overview
11
years of professional experience
1
Certification
Work History
Sephora
Operations Associate/Beauty Advisor
07.2024 - Current
Job overview
- Provide friendly, professional, and knowledgeable service to clients.
- Listened to customer needs and desires to identify and recommend optimal products.
- Conducted product demonstrations to highlight features and redirect objections to positive aspects.
- Engaged with customers to effectively build rapport and lasting relationships.
- Maintain and prioritize to-do list and complete tasks on time.
- Remain solutions-oriented in face of complex problems to assist management and overall business direction.
- Complete special projects of varying degrees of complexity (hard launches, brand updates, promotional marketing)
- Receive and process shipment in a timely manner.
- Organize and maintain stockroom.
- Process transfers, damages, and testers.
- Check all visual elements and communicate missing/damaged pieces to Operations Lead.
- Ensure safety and tidiness of store.
- Participate in inventory control.
Ulta Beauty
Lead Cashier/Sales Associate
04.2019 - 06.2022
Job overview
- Assisted customers with finding products and answering questions, resulting in an enjoyable shopping experience.
- Collaborated with management to develop strategies for improving overall store performance and profitability.
- Promoted store specials and upsold items at the register, increasing average transaction value per customer visit.
- Contributed to team success by consistently meeting or exceeding sales targets set by management.
- Oversaw the cleanliness and organization of the front-end area, creating a welcoming atmosphere for customers.
- Developed strong rapport with colleagues across departments, fostering teamwork that led to smooth operations.
- Trained, mentored, and developed new cashiers with positive and encouraging techniques to maximize performance and team contributions.
- Helped customers complete purchases, locate items, and join reward programs.
- Maintained current knowledge of store promotions and highlighted sales to customers.
- Set up new sales displays each week with fresh merchandise.
- Managed high volume sales periods effectively, ensuring prompt service during peak hours.
- Mentored new team members on POS system operation, customer service strategies, and sales goals.
- Increased customer loyalty and retention.
- Educated clients on current promotional offerings and products using persuasive selling tactics.
- Provided positive first impressions to welcome existing, new, and potential customers.
Orlando Psychology Associates
Psychology Intern
09.2017 - 06.2018
Job overview
- Attended weekly clinical meetings with providers to discuss cases and learn techniques.
- Checked-in and scheduled new and existing patients.
- Completed intake paperwork.
- Filed and pulled patient charts.
- Faxed important paperwork and reports for providers.
- Verified insurance benefits.
- Called patients to confirm/cancel upcoming appointments.
- Maintained accurate and timely clinical documentation, ensuring adherence to ethical guidelines and best practices in record-keeping.
Victoria's Secret
Seasonal Selling Associate
11.2017 - 01.2018
Job overview
- Replenished displays when running low.
- Recovered undergarments, apparel, and beauty products.
- Increased customer satisfaction by resolving complex issues and providing exceptional service.
- Greeted customers and offered assistance for increased customer satisfaction.
- Answered customer questions about products and services, helped locate merchandise, and promoted key items.
- Listened to customer needs and desires to identify and recommend optimal products.
- Created inviting environment for customers by maintaining store organization and cleanliness.
- Delivered energetic responses to customers in-store and by telephone, going above and beyond to serve needs.
- Maintained up-to-date knowledge of store sales, payment policies and security standards.
Barnes & Noble College
Bookseller/Retail Associate
07.2014 - 01.2015
Job overview
- Recognized and resolved customers' concerns in professional and timely fashion.
- Completed special projects in efficient manner as requested by managers.
- Prepared and distributed graduation tickets and regalia during Fall and Spring semesters.
- Supported a positive work environment by collaborating with team members to achieve collective goals.
- Provided exceptional customer service through active listening, addressing concerns promptly and professionally.
- Organized store merchandise racks and displays to promote and maintain visually appealing environments.
Education
Aveda InstituteOrlando, FL
Licensed Full Specialist/Esthetician
05.2021
University of Central FloridaOrlando, FL
Bachelor of Science from Psychology
05.2017
University Overview
GPA: 3.84
University of Central FloridaOrlando, FL
Certificate from Behavioral Forensics
05.2017
University Overview
GPA: 3.52
Skills
- Sales and Events Promotion
- Sales Expertise
- Visual Merchandising
- Collaboration
- Training/Mentoring/Educating
- Product Knowledge
- Positive/Enthusiastic Attitude
- Customer Service Excellence
- Dependability
- Time Management
- Inventory Management
- Adaptability
- Multitasking Abilities
- Effective Communication
- Organizational Skills
- Task Prioritization
- Goal Setting
- Interpersonal Skills
- Attention to Detail
- Heavy Lifting
- Stock Replenishment
- POS Operation
Awards
The National Society of Leadership and Success, Spring 2017, President's Honor Roll, Spring 2016, Psi Chi International Honor Society in Psychology, Spring 2016, College of Sciences Dean's List, Fall 2015, Fall 2014, Spring 2014, Delta Epsilon Iota Academic Honor Society, Spring 2015, National Society of Collegiate Scholars, Spring 2015
Certification
- Licensed Full Specialist (Combo Esthetician/Manicurist) — Texas Department of Licensing & Regulation, License #2153446, Exp. 01/2027
Timeline
Operations Associate/Beauty Advisor
Sephora
07.2024 - Current
Lead Cashier/Sales Associate
Ulta Beauty
04.2019 - 06.2022
Seasonal Selling Associate
Victoria's Secret
11.2017 - 01.2018
Psychology Intern
Orlando Psychology Associates
09.2017 - 06.2018
Bookseller/Retail Associate
Barnes & Noble College
07.2014 - 01.2015
University of Central Florida
Bachelor of Science from Psychology
University of Central Florida
Certificate from Behavioral Forensics
Aveda Institute
Licensed Full Specialist/Esthetician
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