SheaHop-Natural Cosmetic
Savannah,GA
Summary
Dynamic Marketing Manager with a proven track record at Shea Hop, adept at market research and critical thinking. Successfully developed impactful marketing strategies that boosted brand visibility and sales. Skilled in financial reporting and team building, I thrive on achieving goals and driving promotional campaigns that maximize profits.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Marketing Manager
Shea Hop
Savannah , GA
03.2022 - Current
- Developed and implemented marketing strategies to increase brand awareness and sales.
- Built relationships with influencers in the industry for increased visibility.
- Managed social media presence and directed programs to improve social media reputation and recognition.
- Tracked budgets for all marketing initiatives and provided regular updates.
- Formulated and launched marketing and promotional campaigns to maximize profits.
Education
BBA - Business Administration
Savannah State University
Savannah, GA05-2027
Master of Science - Chemistry
Clark Atlanta University
Atlanta, GA05-2027
High School Diploma -
Daniel McLaughlin Therrell High School
Atlanta, GA05-2023
Skills
- Market research
- Critical thinking
- Team building
- Financial reporting
- Problem solving
- Goal setting
Accomplishments
- Shea Supply‑Chain Fair‑Trade Partnership with 500+ women cooperatives in Northern Ghana – honored by the Global Shea Alliance (2020)
- People’s Choice Award – Indie Beauty Expo New York (2018 debut collection)
- 2024 Green Beauty Innovator Award (Clean Beauty Summit, New York)
- Small Business of the Year Finalist – Atlanta Chamber of Commerce (2022)
- “Best Moisturizer” – Editors’ Pick in Organic Style Magazine’s 2023 Eco‑Beauty Awards (Sheahop Cocoa‑Shea Butter Soufflé)
Certification
- USDA Organic Handler/Processor Certification – audited annually under the National Organic Program (NOP)
- Fairtrade International (FLO) Licensee – certified ethical sourcing for shea butter and cocoa butter supply chains
- Vegan Society Registered Trademark – confirms formulas contain no animal‑derived ingredients
- Climate Neutral Certified – company‑wide greenhouse‑gas footprint measured, reduced, and offset annually
Languages
English
Professional
Spanish
Professional
French
Professional
Timeline
Marketing Manager
Shea Hop
03.2022 - Current
BBA - Business Administration
Savannah State University
Master of Science - Chemistry
Clark Atlanta University
High School Diploma -
Daniel McLaughlin Therrell High School
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