Shea Nikkel
Freelance Writer
Ankeny,Iowa
Summary
Talented professional with good multitasking, organizational and verbal and written communication skills. Expertise includes writing content on topics such as Fitness, Health and Beauty. Bringing 15 years of related experience.
Overview
14
14
years of professional experience
6
6
years of post-secondary education
Work History
Copywriter & Content Writer
Freelance
Ankeny, IA
01.2018 - Current
- Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.
- Edited content produced by senior executives, modifying text to conform to company-wide branding standards and publication guidelines.
- Collaborated with customer outreach personnel to ascertain audience demographics, incorporating collected data into future copy.
- Wrote social media outreach posts on both informational and promotional topics 7 days per week.
Health & Fitness Coach
Self-Employed
Ankeny, IA
03.2020 - 12.2021
- Recommend 3-5 appropriate supplements to help each client reach their goals effectively and efficiently.
- Wrote social media copy, including tutorials on how to do specific exercises and recipe planning.
- Identified process improvements in day-to-day functioning of lifestyle changes and weight loss.
Administrative Assistant II
Wellmark BlueCross BlueShield
Des Moines, IA
12.2019 - 10.2021
- Managed Outlook calendar and scheduling meetings for over 12 supervisors within Technology department
- Responsible for all onboarding for contracted employees within department including desk assignment, software training, and access to necessary calendars for their job role
- Restocked supplies and placed purchase orders to maintain adequate stock levels.
Sales Associate
Assistants, Salon Centric
Ankeny, IA
02.2018 - 12.2019
- Engaged with customers to effectively build rapport and lasting relationships and managed over 50 calls per day.
- Helped customers locate products and checked store system for merchandise at other sites.
- Prepared merchandise for sales floor by pricing or tagging.
Office Manager
Central Iowa Towing
Ames, IA
08.2015 - 08.2017
- Managed budgets, appointment scheduling, employee and event itineraries and accounts to improve productivity initiatives.
- Established workflow processes, monitored daily productivity and implemented modifications to improve overall performance of personnel.
- Supervised all incoming calls, up to 50 per day, and dispatched accordingly.
Sales Associate
Salon Centric
Urbandale, IA
01.2014 - 06.2015
- Engaged with customers to effectively build rapport and lasting relationships and managed over 50 calls per day.
- Helped customers locate products and checked store system for merchandise at other sites.
- Prepared merchandise for sales floor by pricing or tagging.
Merchandise & Service Coordinator
ULTA Beauty
West Des Moines, IA
10.2012 - 01.2014
- Prepared interesting and innovative visual displays to grab customer interest and promote sales.
- Updated pricing and signage to complete product displays and educate customers.
- Ran markdown reports, managed store replenishment and analyzed buying reports.
- Arranged consistent shelves, bins and racks at 2 locations by following established planograms.
Education
Bachelor of Science - Health Administration
University of Phoenix
Online 01.2012 - 09.2015
Associates Degree - Liberal Arts
University of Phoenix
Online 01.2012 - 06.2013
License of Cosmetology - Cosmetology
The Salon Professional Academy
Ames, Iowa 11.2006 - 02.2008
Skills
Editing and review
Brand messaging
Articulate communications
Unique content creation
Social Media Content
Timeline
Health & Fitness Coach
Self-Employed
03.2020 - 12.2021
Administrative Assistant II
Wellmark BlueCross BlueShield
12.2019 - 10.2021
Sales Associate
Assistants, Salon Centric
02.2018 - 12.2019
Copywriter & Content Writer
Freelance
01.2018 - Current
Office Manager
Central Iowa Towing
08.2015 - 08.2017
Sales Associate
Salon Centric
01.2014 - 06.2015
Merchandise & Service Coordinator
ULTA Beauty
10.2012 - 01.2014
Bachelor of Science - Health Administration
University of Phoenix
01.2012 - 09.2015
Associates Degree - Liberal Arts
University of Phoenix
01.2012 - 06.2013
License of Cosmetology - Cosmetology
The Salon Professional Academy
11.2006 - 02.2008