Summary
Overview
Work History
Education
Skills
Timeline
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Shehab hamdan

PALMBAY

Summary

Proven Digital Marketing Specialist with a track record of enhancing online presence and boosting conversion rates for Freelacer. Expert in Google Ads and adept at cross-functional collaboration, I significantly increased click-through rates and website traffic. My strategic approach to SEO and PPC campaigns, coupled with strong analytical skills, drives substantial growth in digital engagement.

Overview

2
2
years of professional experience

Work History

Digital Marketing Specialist

Freelacer
08.2023 - Current
  • Implemented new strategies to improve click-through rates and conversion.
  • Collaborated with cross-functional teams to develop integrated marketing plans that included both traditional and digital channels.
  • Strengthened online presence by creating engaging social media content and managing multiple platforms.
  • Created social media content with innovative brand messaging to support new product launches.
  • Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences.
  • Boosted website traffic with targeted SEO tactics, keyword research, and content optimization.
  • Evaluated market trends to stay current on consumer and competitor changes.
  • Created Pay-Per-Click campaigns to drive targeted traffic to company website.
  • Tailored advertising strategies to different segments, achieving higher relevance and response rates.
  • Managed PPC campaigns, adjusting bids and keywords to maximize ROI.
  • Analyzed performance metrics to identify trends and areas for improvement, informing future strategies.
  • Completed keyword research and analyzed competitor SEO and PPC campaigns to identify gaps and opportunities.
  • Researched and analyzed industry trends to inform search marketing strategies.
  • Advised clients on landing page and funnel optimization, PPC strategies, email marketing

Life and Health Producer

Bankers Life
11.2022 - 05.2023
  • Ensured compliance with industry regulations, legal requirements, safety protocols during all stages of production.
  • Developed comprehensive financial plans for clients, ensuring proper coverage and security for their families.
  • Leveraged industry knowledge to educate potential clients on the importance of life insurance, resulting in increased policy awareness and sales conversions.
  • Balanced high call volume while maintaining composure under pressure, resulting in satisfied customers and positive feedback ratings.

Education

Bachelor of Arts - Business

Eastern Florida State College
Cocoa, FL
05.2022

Skills

Google Ads

Google Analytics

Facebook Ads

Google Ads Editor

PPC

Excel

Wordpress

Social Media Marketing

Digital Marketing

SEO

Timeline

Digital Marketing Specialist

Freelacer
08.2023 - Current

Life and Health Producer

Bankers Life
11.2022 - 05.2023

Bachelor of Arts - Business

Eastern Florida State College

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Shehab hamdan