Years of Professional Experience
Hi, I’m
Shelby Dunscomb, MSML-ODD, LSSGB, CSM
West Lafayette,IN
"You manage things; you lead people."
Summary
Strategic data and business intelligence leader with proven success in guiding cross-functional teams, driving analytics-enabled decision making, and delivering complex initiatives. Adept at building and scaling data strategies, operational dashboards, and performance frameworks that align with enterprise goals. Recognized as a trusted advisor and chief-of-staff-style partner to executives—skilled in orchestrating priorities, shaping strategy, and ensuring organizational alignment. Known for a collaborative leadership style, process excellence, and a relentless commitment to measurable impact.
Skills
- Data Strategy and Analysis
- Executive Decision Support & Advising
- Strategic Planning & KPI Management
- Modeling and Forecasting
- Cross-Functional Collaboration
- Process Improvement & Governance Design
- Project and Program Management
- Vendor and Relationship Management
- Adaptability and Resilience
- Change Enablement & Transformation Leadership
Overview
16
5
Certifications
2
College Degrees
Work History
World Education Services
Associate Director, Business Intelligence Strategy
04.2025 - Current
Job overview
- Directed cross-functional analytics initiatives across Marketing, Production, Product, Revenue Operations, Tech, and more leading a team of 6 analysts in building scalable BI solutions that supported strategic growth and operational efficiency.
- Established and implemented data-driven decision frameworks, enabling executive leadership to make informed choices that improved funnel performance, campaign ROI, and revenue forecasting accuracy.
- Identified and eliminated inefficiencies in workflows through rigorous data analysis, resulting in measurable cost savings and improved conversion rates.
- Fostered a data-first culture by mentoring analysts in stakeholder storytelling and collaborative problem-solving.
- Oversaw analytics project delivery, managing priorities, timelines, and performance metrics to ensure timely execution of high-impact insights and reporting initiatives.
- Served as the connective tissue between analytics, operations, and executive leadership, ensuring alignment of strategy, KPIs, and resource allocation.
World Education Services
Revenue Operations Manager
10.2024 - 04.2025
Job overview
- Established and led a high-impact analytics function, building a team of 10 data analysts and launching new capabilities in strategic reporting and revenue insights using Snowflake, Tableau, and enterprise platforms like Salesforce to ensure data accuracy and actionable intelligence.
- Served as Executive Sponsor for cross-functional operational initiatives, strengthening vendor partnerships and driving measurable efficiencies—such as reducing a 22,000+ customer service ticket backlog to under 7,000 within one month.
- Collaborated directly with executive leadership, delivering data-driven insights that informed strategic decisions across marketing, enrollment, and partner success functions.
- Led scenario modeling and forecasting exercises, enabling proactive planning and risk mitigation in dynamic business environments and supporting long-term revenue growth strategies.
- Partnered with executive leadership on the 2024 operations strategy that resulted in the company's highest revenue year.
World Education Services
Operations Manager
03.2022 - 10.2024
Job overview
- Drove cross-functional operational excellence across key revenue-impacting departments—including Product, Sales, Marketing, Client Success, and Technology—by leading strategic initiatives, resolving bottlenecks, and aligning priorities to accelerate growth and performance.
- Managed and mentored a team of Senior Operations Coordinators, supporting analytics-driven execution and ensuring alignment with business goals and stakeholder needs.
- Led large-scale talent acquisition and onboarding efforts, recruiting over 100 employees and crafting 200+ role-specific job descriptions to support transformation initiatives, while designing a remote-first onboarding program optimized for productivity and retention.
- Spearheaded strategic planning and business development efforts, building data-backed business cases, streamlining operational processes, and establishing execution workstreams that scaled across a 300+ person organization.
- Directed quarterly and annual planning cycles in partnership with COO and Chief of Staff, translating executive vision into actionable OKRs and reporting frameworks.
University of Nevada-Las Vegas
Program Manager
03.2019 - 08.2021
Job overview
- Managed a $7.5M+ annual budget, delivering timely and accurate financial reporting to executive leadership and the Board, supporting data-informed fiscal planning and strategic investment decisions.
- Drove a 40% increase in program enrollment through targeted marketing analytics, optimized program development, and strategic fundraising initiatives.
- Led high-impact engagement initiatives, organizing three annual events that connected students with industry professionals and generated over $70K in scholarship funding through data-backed outreach and donor targeting.
- Provided direct leadership and mentorship to an Administrative Assistant and Data Analyst, fostering professional growth and enhancing team capabilities in data analysis and operational support.
University of Nevada-Las Vegas
Executive Administrative Assistant
09.2018 - 03.2019
Job overview
- Oversaw financial operations and maintained accurate records for departmental budgets exceeding $500K, ensuring transparency and alignment with organizational goals.
- Led a team of 24 individual contributors, while also managing contractors and vendors, with a focus on resource optimization, risk mitigation, and efficient budget administration.
- Streamlined supply chain and internal service workflows, significantly reducing delivery times, improving SLA adherence, and eliminating departmental supply shortages through data-informed process improvements.
- Oversaw inventory management of office supplies, optimizing procurement processes to maintain budget compliance.
Purdue University
Administrative Assistant
01.2016 - 07.2018
Job overview
- Advised and supported over 300 graduate students by interpreting and communicating complex academic policies, ensuring compliance and successful progression through Purdue University’s Graduate School.
- Facilitated degree audit and certification processes for graduate and professional programs, conducting detailed assessments to validate graduation eligibility and uphold academic standards.
- Streamlined office procedures, resulting in improved workflow and reduced processing times for administrative tasks.
- Maintained confidentiality of sensitive information by adhering to strict privacy policies and implementing secure filing systems.
- Supervised and developed a team of 3 student assistants, fostering skill growth and ensuring high-quality support in data handling and administrative operations.
Xerox
Eligibility Specialist - Team Lead
09.2013 - 01.2016
Purdue Federal Credit Union
Lead Member Service Representative
01.2010 - 09.2013
Education
Purdue University GlobalWest Lafayette, IN
Master of Science from Management & Leadership, Org Design & Development
University Overview
- GPA: 4.0
Indiana Wesleyan UniversityMarion, IN
Bachelor of Science from Business Management
University Overview
- GPA: 3.5
Certification
- Certificate of Achievement for Business Analytics: From Data to Insights - Wharton Executive Education (2025)
- Certified Lean Six Sigma Green Belt — Six Sigma Global Institute (2025)
- Certified Scrum Master — Scrum Alliance (2023)
- Certificate of Achievement for Project Management — Purdue University (2023)
- Certificate of Achievement for Management Essentials — Harvard Business School (2023)
Timeline
Associate Director, Business Intelligence Strategy
World Education Services
04.2025 - Current
Revenue Operations Manager
World Education Services
10.2024 - 04.2025
Operations Manager
World Education Services
03.2022 - 10.2024
Program Manager
University of Nevada-Las Vegas
03.2019 - 08.2021
Executive Administrative Assistant
University of Nevada-Las Vegas
09.2018 - 03.2019
Administrative Assistant
Purdue University
01.2016 - 07.2018
Eligibility Specialist - Team Lead
Xerox
09.2013 - 01.2016
Lead Member Service Representative
Purdue Federal Credit Union
01.2010 - 09.2013
Purdue University Global
Master of Science from Management & Leadership, Org Design & Development
Indiana Wesleyan University
Bachelor of Science from Business Management
Work Preference
Work Type
Full TimeLocation Preference
RemoteImportant To Me
Work-life balanceCareer advancementCompany CultureWork from home optionPaid time offAvailability
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