Shelby Dunscomb, MSML-ODD, LSSGB, CSM

Leader in BI Strategy & Strategic Operations | Expert in Translating Complexity into Action | Catalyst for Organizational Growth | Transformational Leadership | Doctoral Candidate

Chief of Staff–style leader and executive partner with experience supporting Presidents, COOs, and C-suite leaders in fast-growing, complex organizations. Strategic operator and data-driven leader with a proven track record of translating executive vision into actionable strategy, disciplined execution, and measurable business outcomes. Trusted advisor known for driving OKRs, aligning cross-functional priorities, and scaling operations across Technology, Product, Marketing, Sales, Client Success, and Production Operations. Expert at converting complex operational, financial, and performance data into clear insights that inform decision making and accelerate execution. Recognized as a proactive change agent who establishes executive operating rhythms, leads enterprise initiatives, and enables AI and automation-driven workflow improvements with Lean Six Sigma rigor and high EQ.

• Certificate of Inbound Sales - HubSpot Academy (2025)
• Certificate of Achievement for Business Analytics: From Data to Insights - Wharton Executive Education (2025)
• Certified Lean Six Sigma Green Belt — Six Sigma Global Institute (2025)
• Certified Scrum Master — Scrum Alliance (2023)
• Certificate of Achievement for Project Management — Purdue University (2023)
• Certificate of Achievement for Management Essentials — Harvard Business School (2023)

• "Shelby is an A+ performer in every way! She has been one of the most dedicated, hard working ("extra miler") and adaptable colleagues I have ever worked with. It was an honor to manage her for a time and see her blossom into greater positions of leadership at WES. She is such a quick learner and once acquiring the requisite knowledge she literally jumps deep end into things. Her stakeholder management and ability to surface new ideas/ optimal paths forward for others is second-to-none. For example upon shifting to lead our BI Strategy endeavors, she worked tirelessly and often singlehandedly with each Dept leader to forge a path forward for their respective teams and the broader org in developing (w/ her team) truly outstanding BI Dashboards that elevated our entire game as an organization - enabling us to have critical data at our fingertips to make better informed decisions (the outputs being greatly lauded by all). I truly can't say enough positively about having Shelby as a colleague and a friend. She will prove an A+ performer at any organization blessed enough to have her on their team." - Chief of Staff
• "As Chief Transformation Officer at WES I have worked with Shelby since she joined the organization. During this time I have witnessed Shelby's professional growth through taking on new responsibilities and creating avenues for expansion of WES' business intelligence efforts. Shelby partners with individuals across our organization and is also skilled in working with outside service providers in support of organizational goals. Her reliability and willingness to support, even outside her specific role, has been an asset to me throughout her time at WES." - Chief Transformation Officer
• "Shelby is a true gem. In her role building the analytics and intelligence function at WES, I saw Shelby balance strategic vision and operational rigor with innovation and execution. She didn’t just manage things, she led people and built a data-driven capability from the ground up, aligning insights to business questions, streamlining workflows, and translating complexity into clarity. She’s always enthusiastic, solution-oriented, and great at working with individuals at every level (up, down and across). Working with Shelby means having a partner who understands both the numbers and the business challenges behind them, and drives results." - Director of Growth Marketing
• "I have the privilege of working closely with Shelby at WES, where she leads our Business Intelligence and Data Strategy initiatives with exceptional clarity and purpose. Shelby has an incredible ability to take complex ideas and turn them into actionable, data-driven realities that drive meaningful impact across teams. Collaborating with Shelby has been a true partnership in actualizing projects from vision to reality. She consistently brings structure, insight, and alignment to every initiative—bridging the gap between business strategy and data analytics in a way that empowers both internal teams and external partners. What I admire most about Shelby is her ability to lead with both technical precision and empathy. She listens deeply, communicates with transparency, and ensures that every stakeholder feels informed and supported. Her work has elevated how we approach dashboards, data governance, and performance measurement organization-wide. Shelby is a trusted partner and an exceptional leader." - Director of Sales
• "Shelby is a rare blend of intelligence, initiative, and collaborative energy. She dives into complex projects head-on, unafraid to explore the unknown and refine along the way. A natural connector and smart risk-taker, she brings people together, and propels them forward, to deliver meaningful results. From building dashboards, generating key insights, and crafting executive presentations to staying up late with me to ensure the details are right, Shelby delivers with consistency, accountability, and heart. She’s a doer in the best sense. She is driven, kind, highly intelligent, and full of powerful, contagious energy." - Senior Director, Marketing, Sales, Customer Service
• "Shelby is one of the most visionary and strategically minded professionals I’ve ever met. Her ability to think several steps ahead and align daily operations with enterprise-level goals is nothing short of inspiring. Strategic thinking isn’t just a skill for her, it's natural. Whether we’re tackling complex operational gaps or brainstorming new ways to drive efficiency, her insights are always sharp, data-driven, and deeply impactful.
  What truly sets Shelby apart is her unique blend of business intelligence expertise and people leadership. Beyond her technical and strategic brilliance, Shelby is a phenomenal leader. Her ability to engage stakeholders, foster collaboration, and drive alignment across diverse teams is excellent. Working with her has been such an enriching experience for me!" - Senior Project Manager
• "Shelby Dunscomb is an exceptional colleague who thrives in strategic data and business intelligence. She has a proven track record in building data strategies and operational frameworks that align with enterprise goals. Known for her collaborative leadership and process excellence, Shelby effectively drives analytics-enabled decision-making and ensures organizational alignment. Her skills as a trusted advisor make her an invaluable asset to any executive team." - Sales Operations Manager