Shelby Kennedy
Howell,MI
Summary
Masters student with hands-on experience in supporting marketing campaigns and conducting market research. Known for reliability and adaptability in team settings, ensuring seamless project execution. Skills include social media management and content creation.
Overview
5
5
years of professional experience
Work History
Marketing Intern
Cleary University
11.2023 - Current
- Creating, editing, and posting digital marketing content for the University’s various social media platforms.
- Researched interesting and relevant content to capture interest and improve account engagement and overall traffic.
- Enhanced social media engagement through regular posting and audience interaction.
Softball Graduate Assistant
Cleary University
07.2023 - Current
- Assisting the rest of the coaching staff in day-to-day operations.
- Helping to facilitate drills at practice.
- Managing and growing team social media accounts.
- Coordinating with Sports Information and Athletic Department.
Summer Sports Camp Counselor/Co-Director
Legacy Center
06.2023 - 08.2024
- Helping organize, manage staff, and run day-to-day operations for Legends Youth Summer Sports Camp.
- Increased camper retention rate by consistently offering engaging programming that appealed to a wide range of interests and skill levels.
- Enhanced camper experience by developing and implementing diverse sports activities tailored to individual skill levels.
- Set clear expectations for behavior in line with the camp''s code of conduct, reinforcing a respectful community atmosphere conducive to learning new skills together as a group.
Sports Information Department Intern
West Virginia Wesleyan College
08.2022 - 12.2022
- Generated various sports-writing articles such as game recaps.
- Created and generated various graphics for the Athletic Department's social media accounts.
- Managed multiple tasks simultaneously while maintaining excellent attention to detail and accuracy in all deliverables.
- Provided administrative support to Sports Information Department supervisors and colleagues, ensuring the smooth running of daily operations for multiple sports.
Young Athletes Intern
Special Olympics of Colorado
05.2022 - 06.2022
- Working with young athletes’ staff to plan, organize, and execute athletic competitions and events for Special Olympics athletes and families
- Contributed to a positive team environment by collaborating with fellow interns on group projects and presentations.
- Supported staff members in their daily tasks, reducing workload burden and allowing for increased focus on higher-priority assignments.
- Gathered, organized and input information into digital database.
- Collected, arranged, and input information into database system.
- Prepared project presentations related to COVID-19 requirements and reports to assist senior staff.
Assistant Manager
Kroger Ecommerce
03.2020 - 05.2022
- Gathering and delivering online grocery orders
- Scheduling department employee shifts
- Co-managing employees within the department
- Customer service
Education
MBA - Strategic Leadership
Cleary University
Howell, MI05.2025
B.S - Sports Business, Broadcasting
West Virginia Wesleyan College
Buckhannon, WV05.2023
Skills
- Social Media Marketing
- Social Media
- Content Creation
- Event Planning
Awardsandacknowledgements
- Catholic High School Athlete Award Winner, 12/01/19
- Mountain East Conference All-Conference Academic Honors, 08/01/20 - 05/01/23
- Dean’s List Member (WVWC), 08/01/19 - 05/01/22
- President’s List Member (WVWC), 08/01/22 - 05/01/23
- CPR Certified, 5/20/2023
Timeline
Marketing Intern
Cleary University
11.2023 - Current
Softball Graduate Assistant
Cleary University
07.2023 - Current
Summer Sports Camp Counselor/Co-Director
Legacy Center
06.2023 - 08.2024
Sports Information Department Intern
West Virginia Wesleyan College
08.2022 - 12.2022
Young Athletes Intern
Special Olympics of Colorado
05.2022 - 06.2022
Assistant Manager
Kroger Ecommerce
03.2020 - 05.2022
B.S - Sports Business, Broadcasting
West Virginia Wesleyan College
MBA - Strategic Leadership
Cleary University
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