Summary
Overview
Work History
Education
Skills
Websites
Timeline
Generic

Shelby Lawson

South River,NJ

Summary

Enthusiastic Journalism student with hands-on experience in marketing, blending a passion for storytelling with a solid understanding of digital marketing strategies. Skilled in content creation, social media management, and writing, with a sharp eye for crafting compelling content that drives customer engagement and promotes brand awareness across digital platforms.

Overview

7
7
years of professional experience

Work History

Marketing Assistant

Rutgers Recreation
New Brunswick, USA
07.2023 - Current
  • Captures and edits social media content for the Rutgers Recreation social media accounts
  • Uses Canva and Adobe Express to edit reels, social media posts, and newsletters
  • Writes blogs for the Rutgers Recreation website
  • Promote Recreation content on digital screens around campus.
  • Creates the monthly Recreation Staff Newsletter

Writer

The Daily Targum
New Brunswick, NJ
02.2024 - Current
  • Regularly writes articles for the Inside Beat Desk
  • Conducts Interviews

College Avenue Gym Recreation Assistant

Rutgers Recreation
New Brunswick, USA
10.2023 - Current
  • Monitors fitness centers & assists guests
  • Organizes weights and keeps facilities clean and safe
  • CPR-certified

Journalist Intern (remote)

She Can Be Both Media
Los Angeles, CA
06.2024 - 08.2024
  • Wrote blogs
  • Conducted interviews
  • Had weekly meetings with editors and team

Writer

Her Campus
New Brunswick, NJ
01.2023 - Current
  • Writes Articles for the Rutgers Her Campus chapter

Founder

Share A Smile Holiday Toy Drive
South River, NJ
12.2017 - Current
  • Collects toy donations for children in need
  • Organizes and distributes toys for families every December
  • Collaborates with South River Fire Department and Food Bank

Camp Counselor

Play S.A.F.E
New Brunswick, USA
06.2022 - 08.2022
  • Worked with children of varying ages, interests and developmental levels
  • Collaborated with other camp counselors to design fun and enriching learning activities for campers
  • Communicated with parents and reported concerns to supervisors

Education

Bachelor's Degree - Journalism and Media Studies

Rutgers, The State University of New Jersey
New Brunswick, New Jersey
05-2025

Some College (No Degree) -

Middlesex College
Edison, New Jersey

High School Diploma -

South River High School
South River, New Jersey
06.2021

Skills

  • Social Media Content Creation
  • Digital Editing
  • Digital Marketing
  • Blogging
  • Teamwork and Collaborations
  • Positive and empathic attitude
  • Customer Service Skills
  • Canva Digital Design Skills
  • Adobe Express

Timeline

Journalist Intern (remote)

She Can Be Both Media
06.2024 - 08.2024

Writer

The Daily Targum
02.2024 - Current

College Avenue Gym Recreation Assistant

Rutgers Recreation
10.2023 - Current

Marketing Assistant

Rutgers Recreation
07.2023 - Current

Writer

Her Campus
01.2023 - Current

Camp Counselor

Play S.A.F.E
06.2022 - 08.2022

Founder

Share A Smile Holiday Toy Drive
12.2017 - Current

Bachelor's Degree - Journalism and Media Studies

Rutgers, The State University of New Jersey

Some College (No Degree) -

Middlesex College

High School Diploma -

South River High School

Similar Profiles

CREATE PROFILE
Shelby Lawson