Summary
Overview
Work History
Education
Skills
Affiliations
Accomplishments
Certification
Languages
References
Timeline
Generic

Shelley Steinbock

Laporte,CO

Summary

Seasoned Director of Sales Operations at Axiota Animal Health, adept in Salesforce CRM and pipeline management, I spearheaded initiatives that significantly enhanced sales performance and operational efficiency. Leveraging strong leadership and analytical skills, I successfully drove team growth and profitability, establishing a track record of surpassing ambitious business targets through strategic planning and execution.

Overview

27
27
years of professional experience
1
1
Certification

Work History

Director of Sales Operations

Axiota Animal Health
Fort Collins, CO
01.2023 - Current
  • Partnered with marketing team to create campaigns that align with overall business objectives.
  • Supported sales team members to drive growth and development.
  • Managed the development of reporting tools for tracking performance metrics across multiple channels.
  • Maintained accurate records of all transactions in order to facilitate timely invoicing and payment processing.
  • Conducted regular meetings with senior leadership team to review progress against goals, analyze results from previous campaigns, discuss challenges faced by the sales organization and strategize solutions.
  • Used change methodologies to increase sales and led projects for increased productivity.
  • Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
  • Developed and implemented sales operations strategy to drive growth and profitability.
  • Gained market share in new sales performance through aggressive team training.
  • Established ambitious goals for employees to promote achievement and surpass business targets.
  • Led monthly reviews of all key performance indicators related to sales operations functions such as budgeting and forecasting, cost analysis, customer segmentation.
  • Coordinated with cross-functional teams to ensure successful implementation of sales initiatives.
  • Collaborated closely with IT department on system upgrades or changes needed to support operational improvements.
  • Worked closely with sales leadership team to identify improvement opportunities and facilitate successful solutions.
  • Provided guidance on best practices for sales operations processes including forecasting models, lead management systems and contact databases.
  • Resolved customer complaints regarding sales and service.
  • Created, managed and maintained a comprehensive suite of sales operation processes, procedures and systems.
  • Collaborated closely with team members to achieve project objectives and meet deadlines.
  • Utilized various software and tools to streamline processes and optimize performance.
  • Completed day-to-day duties accurately and efficiently.

Operations Director

PR Pharmaceuticals, Inc.
Fort Collins, CO
06.1998 - 09.2009
  • Developed and implemented departmental accounting policies, procedures and processes to establish and standardize accounting best practices.
  • Handled accounting operations such as updating journal entries, pursuing collections and reconciling accounts.
  • Maintained accurate records of payroll information including wages, deductions, bonuses.
  • Coordinated external audits by providing required documents on time.
  • Enhanced financial systems and databases, improving reporting capabilities and accessibility of financial information.
  • Monitored cash flow, prepared bank reconciliations, and managed accounts payable and receivable functions.
  • Supervised accounting tasks, which included accounts payable and receivable, general ledger management and expense reporting oversight.
  • Evaluated and approved billing invoices and expense reports to monitor and ensure cash flow and cost containment.
  • Troubleshot system issues related to network connectivity, software installation and configuration, printing.
  • Responded to assistance requests from users and directed individuals through basic troubleshooting tasks.
  • Performed troubleshooting on networking and connectivity issues to restore connections and network access.

Education

Some College (No Degree) - Accounting and Finance

Colorado State University
Fort Collins, CO

Skills

  • Sales training
  • Pipeline management
  • Territory management
  • Salesforce CRM
  • Sales analytics
  • Staff training
  • Statement preparation
  • GL and journal entries
  • 10-key proficiency
  • Reporting analysis
  • Payroll administration
  • General ledger management
  • Expense tracking
  • Accounts payable
  • Payroll processing
  • Ledger updating
  • QuickBooks expertise
  • Bank reconciliation
  • Account reconciliation
  • Revenue tracking
  • Manufacturing accounting

Affiliations

  • Starting Birding
  • Muscle cars
  • Horses
  • Travel

Accomplishments

  • Eagle Award - Outstanding Employee
  • Promoted throughout career
  • SPIN Selling Completion
  • Worked with the McKinsey Group on Sales Operations Development

Certification

  • State of Colorado Notary

Languages

English
Professional

References

References available upon request.

Timeline

Director of Sales Operations

Axiota Animal Health
01.2023 - Current

Operations Director

PR Pharmaceuticals, Inc.
06.1998 - 09.2009

Some College (No Degree) - Accounting and Finance

Colorado State University

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Shelley Steinbock