Summary
Overview
Work History
Education
Skills
Timeline
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Shelley Stewart

Bellevue,WA

Summary

As a successful Owner/CEO of a branded merchandise company, I have a proven track record of driving growth and profitability. With 16 years of executive leadership experience, I excel at developing and executing strategic plans, building and leading high-performing teams, and establishing strong relationships with clients and partners. As a visionary leader, I am committed to driving innovation and creating long-term value for the company and its customers.

Overview

24
24
years of professional experience

Work History

Owner/CEO

RED Promotions
11.2008 - Current
  • Strategic planning and execution of business objectives which has led to above industry average growth and profitability year over year
  • Leadership and management of cross-functional teams including sales, marketing, and operations
  • Business development including new client acquisition by identifying new marketing opportunities and clients
  • Sales operations including sales planning and forecasting, Account Executive training and development, sales compensation and incentive design, sales process design and reporting and analytics
  • Branding and marketing strategy development and execution
  • Product development and innovation including sourcing, design, and quality control
  • Supply chain and logistics management including vendor management, inventory control, and order fulfillment
  • Financial management and budgeting including forecasting and cost control
  • Building and maintaining strong relationships with clients, suppliers, and other stakeholders in the industry both domestic and international
  • Industry knowledge and expertise including staying up-to-date on industry trends and best practices.

Regional Sales Manager

Leed's World
02.2008 - 11.2008
  • 15,000,000 in sales revenue procured and managed in territory (covering Washington, Oregon and Idaho)
  • Managed several of Leed's top clients including BDA, Cyrk and eCompanystore
  • Developed deep knowledge of supplier side of the ASI/PPAI industry.

Senior Account Manager

Sunrise Identity
10.2003 - 02.2008
  • 8,000,000 in sales revenue procured and managed over the last four years
  • Acquired new accounts including VF Corporation, Sirius Satellite, Varolii, GE Healthcare
  • Managed many of the company's top accounts including Microsoft, Boeing, VF Corporation, GE Healthcare, Cricket Wireless and more
  • Procured and won RFP with VF Corporation making Sunrise one of their preferred vendors
  • Awarded new sales growth award in 2006 for having the largest volume of new account sales
  • Active sales and sales growth in retail market including companies such as The North Face, Nautica, Luxottica and Vans which has provided great insight into the retail market
  • Vast experience with importing custom product and in gift with purchase sales into the retail market
  • Comprehensive distributor experience and understanding
  • Transitioned 100% of business from Zebra Hill to Sunrise during acquisition
  • Trained and managed members of inside sales team
  • Intricate part of senior sales team which assists in mentoring/training new sales associates and working with senior management team to cultivate marketing initiatives and provide feedback for potential changes to process and procedures.

Senior Account Manager

Zebra Hill Marketing
05.2001 - 10.2003
  • Grew business to $1,700,000 annually
  • Created unique marketing materials to assist in new business development for myself and for the company
  • Responsible for largest, single order ever in the history of the company totaling over $1,000,000
  • Managed several Microsoft product launches including Office XP, Office 2000, Project, Visual Studio etc
  • Actively participated in large RFP's with my clients that involved travel stores, e-commerce solutions and event merchandise.

Account Manager

Catalyst Marketing
05.2000 - 05.2001
  • Introduced Microsoft and the Microsoft business process to Catalyst and then fostered that relationship to a preferred vendor status
  • Established new business channels
  • Fostered client relationship
  • Grew business close to 1,000,000 within 1 year.

Education

Some College (No Degree) -

Chemeketa Community College
Salem, OR

Skills

  • Strategic planning and execution
  • Business development and sales
  • Financial management and budgeting
  • Team leadership and culture enhancement
  • Marketing and branding
  • Sourcing and procurement
  • Relationship management with supplier partners
  • Industry knowledge and expertise

Timeline

Owner/CEO

RED Promotions
11.2008 - Current

Regional Sales Manager

Leed's World
02.2008 - 11.2008

Senior Account Manager

Sunrise Identity
10.2003 - 02.2008

Senior Account Manager

Zebra Hill Marketing
05.2001 - 10.2003

Account Manager

Catalyst Marketing
05.2000 - 05.2001

Some College (No Degree) -

Chemeketa Community College

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Shelley Stewart