Summary
Overview
Work History
Education
Skills
Algorithms
References
Timeline
Generic

Shelly Townsend

Keysville,VA

Summary

With a proven track record and over a decade in leadership roles, I am a seasoned professional with a strong foundation in public relations. My expertise in navigating negotiations with contractors guarantees successful results, and my focus remains on the bottom line. Through my diverse experiences, I have honed my skills, highlighting my meticulous attention to detail and proficiency in working autonomously as well as part of a team. I boast a versatile skill set that easily adapts to any work environment, making me a dynamic candidate for any role. Furthermore, I excel in marketing and creating captivating advertisements across multiple platforms. Backed by proficiency in popular software applications, given the opportunity, I'm confident I will be an asset to any organization.

Overview

16
16
years of professional experience

Work History

GENERAL MANAGER, Operator

Hello Beyoutiful
Keysville, VA
01.2020 - Current
  • Enhanced profitability via strategic contract negotiation
  • Excelled in marketing across multiple platforms
  • Formulated and executed expansion plans
  • Achieved an 87% average return rate through high customer satisfaction
  • Coordinated effective utilization of assets
  • Prepared taxes and financial reports.
  • Conceptualized and implemented innovative marketing strategies
  • Directed business operations during mandated pandemic closures with an average annual profit growth of 28%
  • Maintained relationships with vendors to obtain the best pricing on supplies and materials.
  • Resolved customer complaints quickly while maintaining high quality standards of service delivery.
  • Ensured compliance with applicable laws, regulations and industry standards pertaining to operations management.
  • Supervised employees through planning, assignments, and direction.
  • Recruited, interviewed and hired qualified staff for open positions.
  • Created schedules and monitored payroll to remain within budget.
  • Managed inventory levels and conducted corrective action planning to minimize long-term costs.

Subcontractor, Manager

The Outer You
Farmville, VA
01.2011 - 01.2017
  • Organized various events, such as charity initiatives with Longwood University
  • Reworked services to attract diversity among clientele.
  • Developed a system that cut product usage by an estimated 13% overall.
  • Created strategies that promoted a more uniform method of billing and established resource accountability, lowering waste, and boosting profit margins.
  • Monitored budgets and employee usage of resources for financial reporting.
  • Attended continued education courses and special training events, 25-35 hours per year, focused on business management and accounting.
  • Managed 20+ subcontractors' accounts weekly.
  • Demonstrated products and educational artistry acts
  • Maintained a schedule for a team, scheduled appointments, and coordinated efforts amongst business associates.
  • Led the Locks of Love event, resulting in tripled attendance over three years with Longwood University
  • Assessed and reviewed subcontractor performance to ensure compliance with terms and conditions of contracts.
  • Monitored subcontractor activities, including work progress, labor costs, materials used, and other related issues.
  • Inspected job sites for quality control purposes.

Property Manager

T.A. Llewellyn Estate
Prince Edward And Charlotte County, VA
01.2009 - 01.2013
  • Managed upkeep of 36 public rental units plus 6 commercial properties
  • Assisted future tenants with the application process, collected payments, and performed background and credit checks.
  • Developed strategies to benefit those facing eviction remain in their home, that lowered overall evictions by more than 30%.
  • Addressed building maintenance issues and negotiated with contractors, leading to 100% of available properties being leasable within 6 months of hire. All properties were leased for 24 consecutive months, increasing the property's marketable value by 27%.
  • Established community relationships inspiring a profitable solution to tenant needs, creating 6 additional rentals within the same available property, generating an additional $36,000 annually, with an initial one-time investment under $1,000, no additional maintenance costs, and 20+ jobs onsite, cutting advertising expense by 100%, and the property's first waiting list.
  • Conducted periodic inspections of properties to ensure compliance with safety regulations and tenant requirements.
  • Developed and implemented effective leasing strategies to maximize occupancy rates.
  • Assessed rental applications, conducted background checks, and approved or denied prospective tenants based on established criteria.

Education

Associates - Business/Accounting

SVCC
Keysville, VA
01.2007

Cosmetology Practical - Cosmetology Theory and Salon Management

SVCC
Keysville, VA
01.2006

Skills

  • Algorithms based on previous employer testing
  • Myers-Briggs: INFP mediator type
  • Humanitarian Type Four Enneagram
  • Emotional Intelligence
  • Collaborative Skills
  • Communication Skills

Algorithms

  • Mediator Myer's Briggs
  • Type 4 Disc
  • INFP

References

References available upon request.

Timeline

GENERAL MANAGER, Operator

Hello Beyoutiful
01.2020 - Current

Subcontractor, Manager

The Outer You
01.2011 - 01.2017

Property Manager

T.A. Llewellyn Estate
01.2009 - 01.2013

Associates - Business/Accounting

SVCC

Cosmetology Practical - Cosmetology Theory and Salon Management

SVCC

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Shelly Townsend