SHERRI J NIELSEN
Fargo,ND
Summary
Results-driven Business Development Professional with extensive experience in sales, marketing, and client relations. Proven ability to identify and qualify leads, build strategic partnerships, and drive revenue growth through consultative selling. Skilled in CRM management, data analysis, and sales strategy execution across technology and media industries.
Results-driven professional with proven track record in business growth and client acquisition. Adept at identifying and capitalizing on new market opportunities while maintaining strong team collaborative relationships. Highly reliable, adaptable, and skilled in strategic planning and negotiation.
Overview
15
15
years of professional experience
1
1
ZoomInfo Engage Certification
1
1
ZoomInfo Sales OS Certification
1
1
LinkedIn Essentials Certification
Work History
Business Development Representative
Arctic IT
01.2024 - Current
- Drive new business opportunities and expand client base through lead identification and qualification.
- Utilize Microsoft Dynamics CRM, ZoomInfo, and Dealfront for prospecting and sales pipeline management..
- 100% Remote
- Consistently met or exceeded sales targets, contributing significantly to the overall success of the team.
- Trained and mentored junior sales representatives, fostering a supportive team environment and facilitating professional growth.
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
Sales and Marketing Analyst
Arctic IT
09.2022 - 12.2023
- Provided data-driven insights to optimize sales strategies and enhance customer success.
- Conducted trend analysis to identify growth opportunities and improve marketing campaigns.
- 100% Remote
- Facilitated communication between sales and marketing departments, fostering collaboration for better business outcomes.
- Evaluated the effectiveness of existing marketing collateral materials, making updates or creating new assets as needed.
- Streamlined marketing campaigns for optimal efficiency and cost effectiveness.
- Tracked key performance indicators to measure success of campaigns.
Account Executive
WDAY Advertising
10.2020 - 07.2022
- Managed client relationships and developed advertising strategies to drive revenue.
- Prospected and secured new business through B2B sales and consultative marketing solutions.
- Delivered compelling sales presentations to showcase digital and traditional media solutions.
- 100% Remote
Account Executive
KVRR FOX TV
01.2018 - 10.2020
- Developed strategic business partnerships, leading to increased revenue.
- Created customized advertising solutions for local businesses to enhance brand visibility.
- Managed sales pipeline, ensuring consistent client engagement and revenue growth.
Account Executive
Screenvision Media
03.2014 - 09.2017
- Consulted with local businesses to develop cinema advertising strategies.
- Managed a multi-state sales territory, exceeding revenue targets through tailored sales solutions.
- Presented advertising opportunities to clients, leading to long-term partnerships.
Account Manager
Corporate Technologies LLC
06.2010 - 10.2013
- Managed existing accounts, fostering relationships and increasing client retention.
- Provided IT solutions through consultative sales, enhancing business operations for clients.
- Assisted in technology product sales and service coordination.
- Maintained high client retention rate by providing exceptional customer service and anticipating client needs.
- Became the clients trusted IT advisor
Education
Associate of Arts - Business Administration And Management
Casper College
Casper01.1991
Skills
- Business development experience
- Sales pipeline development
- Client-focused selling
- B2B sales expertise
- Account relationship management
- Strategic marketing planning
- Digital marketing strategy
- Campaign Management
- Cold calling
- Relationship building
- Performance tracking
- Lead development
- Consultative sales
- Email campaigns
- Territory development
- Excellent communication
Certification
- ZoomInfo Sales OS Certification -Issued Dec 2023
- ZoomInfo Engage Certification - Issued Oct. 2023
- LinkedIn Sales Naviagator Essentials Certification July 2023
Timeline
Business Development Representative
Arctic IT
01.2024 - Current
Sales and Marketing Analyst
Arctic IT
09.2022 - 12.2023
Account Executive
WDAY Advertising
10.2020 - 07.2022
Account Executive
KVRR FOX TV
01.2018 - 10.2020
Account Executive
Screenvision Media
03.2014 - 09.2017
Account Manager
Corporate Technologies LLC
06.2010 - 10.2013
Associate of Arts - Business Administration And Management
Casper College
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