Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Sherri Sumrall

Ooltewah,TN

Summary

Accomplished at CH Robinson, adept in CRM proficiency and staff development, I spearheaded a team to a $48Million Gross Revenue, maintaining over 30% growth annually. Expert in strategic account planning and customer satisfaction, I excel in transforming business development into tangible results, showcasing significant revenue generation and operational excellence.

Overview

30
30
years of professional experience
1
1
Certification

Work History

Manager of Account Managements

CH Robinson
03.2020 - Current
  • Oversaw new business development to transition to account team, negotiate client pricing and forecast revenue.
  • Negotiated prices for products and freights to reduce cost of acquisition by achieving lower price.
  • Management of Account Manager team- hiring/firing, performance reviews, training
  • Budgeting, marketing plan, compensation, performance management
  • Driving efficiencies, operational procedure and team engagement to maximize productivity through the Retail team.


General Manager/Director of Sales

CH Robinson
09.2003 - 03.2020


  • Branch start up – started with 0 customer, 2 employees and grew to a team of 17 employees and $48Million Gross Revenue
  • Hiring, training, mentoring employees in Sales, Carrier Management, Account Management, and Operations
  • P&L - Managing and Executing branch P&L - $48Million Gross revenue, maintaining a +30% growth YOY for 10 of the 16 years
  • Maximized operational excellence mentoring personnel on management principles, industry practices, and company procedures.
  • Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
  • Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
  • Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
  • Analyzed market trends and competitor activities to create competitive advantages.
  • Implemented operational strategies and effectively built customer and employee loyalty.
  • Collaborated with cross-functional teams to develop innovative solutions.
  • Reporting to VP level

Transportation Rep/Assistant Mgr

CH Robinson
06.1999 - 09.2003


  • Account Management – customer relationship, market updates, rates, business reviews, reporting, cross-selling modes, operations
  • Carrier sales – assigning carrier to shipments, managing carrier relationships, operations
  • New Sales – cold calling, solution design, account set-up/onboarding, rates
  • Developed Intermodal mode for branch – operations and education of team
  • Generated repeat business through exceptional customer service.
  • Customer Account manager/Sales – supervisor, leading, training

Warehouse Manager

CH Robinson
08.1996 - 06.1999


  • Offered expertise in inventory management and current stock levels to internal teams and customers to facilitate accuracy and product availability.
  • Consolidation of freight – Kmart/Quebecor Printing – vendor inbound and outbound to DC’s
  • Staffing – managing 7 warehouse employees, temp workers, and office staff
  • Warehouse Operations – shipments routing, inventory management, staging, accounts payable, billing
  • Customer relationships – on site, business reviews, customer presentations, KPI’s
  • Carrier relationship – LTL carriers, TL and brokerage

Transportation Rep

CH Robinson
06.1994 - 08.1996


  • Account Management – customer relationship, market updates, rates, business reviews, reporting, cross-selling modes, operations
  • Carrier sales – assigning carrier to shipments, managing carrier relationships, operations
  • New Sales – cold calling, solution design, account set-up, rates/pricing
  • Provided high level of customer service to each person by engaging customer and using active listening and effective interpersonal skills.

Education

Bachelors of Business Admininstration - Management And Marketing

University of North Dakota
Grand Forks, ND
05.1994

Skills

  • CRM proficiency
  • Staff Development
  • Sales Analysis
  • Business Development
  • Strategic Account Planning
  • Customer Satisfaction
  • Budgeting expertise
  • Revenue Generation

Certification

  • CSP - Certified Sales Professional
  • Miller Heiman Training


Timeline

Manager of Account Managements

CH Robinson
03.2020 - Current

General Manager/Director of Sales

CH Robinson
09.2003 - 03.2020

Transportation Rep/Assistant Mgr

CH Robinson
06.1999 - 09.2003

Warehouse Manager

CH Robinson
08.1996 - 06.1999

Transportation Rep

CH Robinson
06.1994 - 08.1996

Bachelors of Business Admininstration - Management And Marketing

University of North Dakota

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Sherri Sumrall