Shirley Vasta
Blackwood,NJ
Summary
Knowledgeable Client Relationship Manager with strong background in managing clients and delivering exceptional service. Successfully improved client retention and satisfaction through tailored solutions and proactive communication. Demonstrated ability to build trust and foster long-term partnerships while utilizing conflict resolution and strategic planning skills.
Overview
30
30
years of professional experience
Work History
Client Relationship Manager
BioTrackTHC
01.2021 - Current
- Build, develop and maintain relationships with Multi-State Operators
- ·Maintain ongoing dialogue through scheduled check-ins using multiple channels such as email, video calls, and texting
- ·Conduct discovery sessions to learn about the client's business objectives, pain points, and operational processes.
- Understand client needs and present tailored solutions
- Act as go between with development and support for requests and issues
- Analyzed client feedback to identify areas for improvement in service delivery.
Training Representative
BioTrackTHC
06.2019 - 01.2021
- Actively trained new/existing clients on full software needs for various license types.
- Drafted and developed new training materials for internal use and new clients/prospects.
- Maintained continued knowledge of numerous state, licensee, and software requirements (i.e: METRC).
- Lead trainer for new software - BioTrack 2.0.
- Successfully met all goals set forth for 2.0 documentation, reports, and training purposes since inception.
- Train and manage over 35 clients between BioTrack Core & BioTrack 2.0.
Training Consultant
Self-employed
01.2004 - 06.2019
- Conduct training to trainers on several projects utilizing different CRM software.
- Train sales representatives and customer service representatives on various software platforms.
- Facilitate WebEx training sessions.
- Develop curriculum based on client needs.
Lead Trainer
TRG Inc.
01.1998 - 01.2004
- Conducted new hire, upgrade, and new system SFA/CRM training sessions in a classroom environment.
- Performed discovery to determine client needs.
- Designed curriculums/documentation for nationwide training events.
- Achieved necessary client certifications required to train sales associates.
- Facilitated the coordination, logistics, and scheduling of nationwide training events.
Sales Trainer
Microwarehouse, Inc.
01.1996 - 01.1998
- Trained new hires in a classroom environment to use Work Force Automation software packages such as MACS (Mailorder and Cataloging System), Windows applications and MS Office.
- Designed curriculums for new hire MACS training and MS Excel classes.
- Developed ongoing training programs for seasoned employees.
Teller
The Bank of Gloucester County
01.1996 - 01.1998
- Handled customer accounts.
- Opened and closed the branch.
- Address customer's questions and concerns.
- Settle Tellers cash drawers.
- Verify currency going to and from the Federal Reserve.
Education
Gloucester County College
Millersville University
Skills
- Solution deployment expertise
- Instructional resource development
- Business workflow identification
- Client-focused CRM/SFA solutions
- Salesforce
- Relationship cultivation and retention
- Problem-solving aptitude
- Client profile building
Timeline
Client Relationship Manager
BioTrackTHC
01.2021 - Current
Training Representative
BioTrackTHC
06.2019 - 01.2021
Training Consultant
Self-employed
01.2004 - 06.2019
Lead Trainer
TRG Inc.
01.1998 - 01.2004
Sales Trainer
Microwarehouse, Inc.
01.1996 - 01.1998
Teller
The Bank of Gloucester County
01.1996 - 01.1998
Gloucester County College
Millersville University