Shivani Trivedi

Responsible for developing sales strategy and training global sales team (North America, EMEA, APAC) on managing the full sales cycle for experience management and market research solutions.

• Helped exceed AE-led pipeline and revenue goals by 150% in Q3 2022 and 250% in Q4 2022 through consistent outbound efforts, cross-selling, and expansion campaigns.
• Created Evergreen Dashboard in salesforce for the global team to help account executives and managers find MQLs, upcoming renewals, website visits, self-serve spend, cross-sell opportunities and more in one place.
• Created email templates in Outreach (avg. open rate 30% and reply rate 5%) and product landing pages by understanding customer purchasing behavior and pain points.
• Developed 8-week onboarding program for mid-market, corporate, and key strategic account executives that included outbound campaigns, product training, sales strategy guide, and tools training.
• Created and executed global expansion, cross-sell, and new business growth training for EMEA, North America, and APAC teams.
• Created workflow to automate top performing email campaigns using salesforce, tableau, and outreach.
• Reported to the head of global expansion team.

Responsible for creating salesforce reports, outreach templates, sales campaign analysis using Tableau and BI.

• Helped manage expansion dashboard in Tableau for account executives to see overages, upsell, cross-sell, renewal opportunities in one place.
• Coached sales teams on outbound strategy in one-on-one and group setting.
• Led Outreach and Salesforce clean up to improve AE outbound efficiency.
• Worked with customer success and account management teams to identify risks and forecast quarterly revenue and conversion.
• Promoted in May 2022.

• Top BDR in the firm, achieving over 240% quota in first quarter off ramp.
• 329% quota attainment and $600k in pipeline attainment in Q3 2021 and 379% quota attainment and $674k in pipeline in Q4 2021, highest across the global team in history.
• Made President's club 2021.
• Awarded best BDR across global team for 4 consecutive quarters.
• Mentored new BDRs and brought in new accounts using outreach tools such as Sales Nav, ZoomInfo, Lusha etc.
  

Managed Rampart's e-commerce store and led product design and marketing campaigns for online as well as offline store.

• Managed a team of 7-10 software developers to integrate company's CRM with accounting and shipping management software.
• Led aggressive site redesign of rampartcorp.com - increased AOV by 33% and reduced bound rate by 45% YOY with improved product page design, landing pages, brand messaging, and faster checkout.
• Developed an internal product assortment tool to forecast inventory demand based on sales and industry trends. This reduced number of online returns by 77%.
• Worked with sales team to simplify sales cycle which led to 12% increase in conversion rate.

• Maintained regular check-ins with inbound and outbound sales teams to determine how sales opportunities are tracking against ongoing campaigns and identify strategy for problem solving.
• Reviewed web analytics developed and presented recommendations for store/campaign optimization and implemented these recommendations to the online store.