Shocis Christiansen
Digital Marketing
Pocatello,ID
Summary
Specialized expertise in email campaign management and precise audience segmentation techniques. Experienced with developing and executing email marketing campaigns that engage and convert. Utilizes data-driven insights to optimize campaign performance and improve ROI. Track record of leveraging segmentation and personalization to enhance customer experience.
Overview
2
2
years of professional experience
Work History
Email Marketing Specialist
Idaho Central Credit Union
06.2024 - Current
- Increased open rates with engaging subject lines and personalized content tailored to target audiences.
- Managed multiple email marketing projects simultaneously with Salesforce Marketing Cloud, Asana, and Jira, ensuring timely completion.
- Leveraged automation tools to streamline workflows, schedule campaigns, and maintain consistency in communication frequency across various platforms.
Web Developer
Handy Optimal Outcomes
04.2023 - 07.2024
- Streamlined website maintenance tasks for increased efficiency and improved site functionality.
- Increased website traffic through search engine optimization strategies and targeted content creation.
- Provided front-end website development using WordPress, Hubspot, and other editing software.
Education
Bachelors - Web Design And Development, Data Science
Brigham Young University - Idaho
Rexburg, ID07.2024
Skills
- User Experience Design
- Email Marketing
- Marketing Strategy
- Email automation
- Salesforce Marketing Cloud
- Dynamic Content
- Audience Segmentation
- Personalization
Portfolio
In App Ad
Product Upgrade Email
RV Refi Campaign Email
Automation Email with Dynamic Content
Cyber Security Awareness Email
Timeline
Email Marketing Specialist
Idaho Central Credit Union
06.2024 - Current
Web Developer
Handy Optimal Outcomes
04.2023 - 07.2024
Bachelors - Web Design And Development, Data Science
Brigham Young University - Idaho
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