Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
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Shristhi Avasthi

Sales and Marketing Leader
Brooklyn,NY

Summary

Collaborative leader with 5 years of experience in B2B sales and a proven track record of creating new business in E-commerce, BI, and PE/VC markets. Extensive experience managing relationships with clients, agency partners, and c-suite executives. To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.

Overview

4
4
years of professional experience

Work History

Senior Manager, Referral Partnerships

Wunderkind
New York, NY
02.2022 - 01.2023
  • Onboarded over 40 new clients onto the referral program by implementing new marketing campaigns and utilizing strategic connections creating an unlocked sales channel for new business.
  • Maintained successful partnerships with 120 clients enrolled in the referral program resulting in the highest converting sales channel in the company.
  • Facilitated key introductions and executed networking opportunities with the highest priority prospects at companies with an annual revenue exceeding $500M which added bigger logos to the company.
  • Helped hire and mentored 2 new team members, making sure that each had a strong understanding of our product and pitch which expanded the referral program.
  • Collaborated to execute and participated in a invite only "Founder's Dinner" series hosting top E-comm founders that resulted in over 15 new closed deals and dozens of new connections.
  • Nominated to attend conferences such as GROW, WIRL, and Etail West cultivating dozens of close connections and fostering brand awareness.
  • Nominated to manage a top executive within the company's industry insider's program.

Business Development Manager, Enterprise

Wunderkind
New York, NY
12.2020 - 02.2022
  • Converted buyer awareness into interest by using ABM strategies to target key stakeholders within our target market resulting in over a dozen closed won deals.
  • Volunteered to support operations within other departments such as PE/VC, strategic alliances, and event marketing which cultivated a deep understanding of the product and target market.
  • Was nominated for several beta test groups for A/B testing sales and marketing strategies.
  • Cold prospected the former CEO of American Apparel to become an executive in residence for the company.
  • Trained over a dozen new business representatives resulting in efficient onboarding ramps.
  • Nominated as a speaker on the Grace Hopper Panel where I presented to over 300 women.

Business Development Associate, Mid-Market

Wunderkind
New York, NY
11.2019 - 12.2020
  • Achieved sales ramp in first three weeks of starting my position.
  • Improved bottom-line profitability by growing customer base and adding 10 new logos to the company.
  • Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
  • Pivoted sales outreach and accomplished quota during one of the toughest years in SaaS sales.

Sales Development Representative

Sisense
New York, NY
11.2018 - 11.2019
  • Planned marketing initiatives and leveraged referral networks to promote business development.
  • Boosted revenue by bringing in and cementing relationships with new clients and optimizing servicing of existing customer accounts.
  • Built and managed accurate sales pipeline to maintain high volume of activity.

Education

B.S - Biomedical Sciences

Marist

Skills

  • Client Partnerships Leadership
  • Event Management Copywriting
  • Lead Generation Sales Strategy
  • Project Management Referral Partnerships
  • Business Development Public Speaking

Accomplishments

  • Built and led the development of a new client referral program at Wunderkind becoming the highest converting sales channel at the company
  • Cultivated an extensive network of executives and industry professionals
  • Worked with the Wunderkind Ventures team where I was introduced to the PE/VC landscape
  • Evaluated and onboarded new tech at Wunderkind
  • Organized, executed, and spoke frequently at industry events (Dinners, Games, Conferences etc) hosted by Wunderkind
  • Created over $10M in new business over my career
  • LANGUAGES
  • English, Hindi, and Punjabi - Native or bilingual proficiency
  • French - Working proficiency

Timeline

Senior Manager, Referral Partnerships

Wunderkind
02.2022 - 01.2023

Business Development Manager, Enterprise

Wunderkind
12.2020 - 02.2022

Business Development Associate, Mid-Market

Wunderkind
11.2019 - 12.2020

Sales Development Representative

Sisense
11.2018 - 11.2019

B.S - Biomedical Sciences

Marist

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Shristhi AvasthiSales and Marketing Leader