Shubhra Anthony
Senior Marketing Associate
Agra,UP
Summary
Dynamic professional with a proven track record at EY, enhancing client satisfaction through meticulous project management and effective communication. Excelled in data management and marketing, while demonstrating exceptional teamwork and emotional intelligence. Skilled in turning data insights into actionable strategies, significantly contributing to project success.
Overview
2
2
years of professional experience
4
4
Certifications
Work History
Sr. Marketing Associate
NetCom Learning
01.2025 - Current
- Took complete ownership of virtual event execution across platforms including GoToWebinar, Meetup, and Eventbrite, ensuring seamless planning, coordination, and follow-up.
- Spearheaded end-to-end promotional campaigns for webinars and master classes using LinkedIn, email marketing, and third-party platforms to drive registrations and engagement.
- Maintained a centralized, clean database of webinar attendees, ensuring accurate segmentation for future campaigns and retargeting efforts.
- Collaborated cross-functionally with sales and content teams to align event messaging with audience needs and business objectives.
Marketing and Data Analyst Trainee
EY
08.2024 - 11.2024
- Assisted the team in delivering services to clients, including audit support.
- Managed the execution of client projects, ensuring timely and budget-compliant deliveries.
- Maintained consistent communication with clients, addressing their needs and resolving issues during engagements.
Marketing Intern
Magic EdTech
07.2023 - 08.2023
- Identified consumers’ needs to provide products and services appealing to a broader market.
- Maintained accurate records of all activities performed during the internship period.
- Analyzed competitors and documented their unique products and services.
- Gained experience in creating and promoting digital events.
Education
Masters in Business Administration (MBA) - Business Analytics
Sharda University
Bachelors in Business Administration - General
St. Bede's College
Higher Secondary & High School - undefined
St. Anthony's Junior College
Skills
- Excel
- Tableau
- MS Office
- Record Keeping
- Social Media Posting
- Digital Marketing
CRM management
Campaign management
Competitive analysis
Certification
Alteryx Foundation Micro-Credential Exam - Level 1
Roles And Responsibilities
- Perform market analysis and research on the latest trends.
- Assist with daily administrative duties.
- Assist in search-related efforts.
- Design and present new social media campaign ideas.
- Monitor all social media platforms for trending news, ideas, and feedback.
- Prepare detailed promotional presentations.
- Help with the planning and hosting of marketing events.
- Research and evaluate competitor marketing and digital content.
- Contribute to the creation of mock-ups, email campaigns, and social media content.
Timeline
Sr. Marketing Associate
NetCom Learning
01.2025 - Current
Marketing and Data Analyst Trainee
EY
08.2024 - 11.2024
Marketing Intern
Magic EdTech
07.2023 - 08.2023
Bachelors in Business Administration - General
St. Bede's College
Higher Secondary & High School - undefined
St. Anthony's Junior College
Masters in Business Administration (MBA) - Business Analytics
Sharda University
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