Simone Leake
Birmingham,AL
Summary
“7+ Years of Success in Territory Sales Management, Account Development, and Revenue Growth.” Dynamic and award-winning sales leader with diverse expertise in territory management, B2B account development, and solution-based selling across healthcare, HCM/payroll services, dental, and medical device industries. Recognized for delivering measurable success with consistent 10–20% YoY revenue growth, expansion of 100+ key accounts, and negotiation of multimillion-dollar contracts. Skilled in building C-suite relationships, leading market penetration strategies, and securing top rankings in national sales performance (Top 10%, President’s Club, Winner’s Circle). Adept at guiding client education, training, and adoption of advanced technologies, achieving 95%+ retention rates and accelerating onboarding timelines by up to 85%. Known for strong leadership expertise in mentoring sales teams, aligning cross-functional collaboration, and executing territory growth plans that consistently exceed quota expectations.
Overview
10
10
years of professional experience
Work History
Account Development Manager
CAREFUND
Birmingham, AL
01.2025 - Current
- Lead client acquisition and territory expansion, securing partnerships with healthcare providers, community partners, and local businesses. Partner with internal teams to design tailored solutions aligned with CareFund’s mission and represent the company at industry events, community forums, and networking opportunities to expand market presence.
- Expanded 100% client portfolio within 8 months and grew 75% regional footprint in Georgia by opening opportunities in underserved Alabama markets.
- Generated $250K in new account revenue through targeted outreach, consultative sales strategies, and training while consistently achieving 100% of sales quota and ranking in the top 10% nationwide.
- Prospected, developed, and closed new business opportunities, including delivering presentations and proposals to Oral Surgeons with a 25% conversion rate from prospect to long-term client.
- Managed new and existing accounts by strengthening relationships, delivering customized support plans, and improving 90% retention rates.
- Developed and executed account growth strategies that boosted average account value by $250K+ annually while tracking, analyzing, and reporting on performance to meet revenue, growth targets, and KPIs.
- Reduced 85% client onboarding time by streamlining account setup processes and collaborating with cross-functional teams to deliver seamless client experiences.
Outside Sales Account Executive
APS PAYROLL
Birmingham, AL
01.2024 - 02.2025
- Directed the end-to-end sales cycle from lead generation and qualification to closing and onboarding while coordinating with cross-functional teams to deliver customized solutions and seamless client experiences. Spearheaded business growth for payroll and HR solutions by leading prospecting, networking, referral, and market research initiatives.
- Tailored HCM solutions to compliance, efficiency, and workforce management requirements, shortening the sales cycle by 25% through consultative engagement and executive-level trust building.
- Built a $1M+ annual sales pipeline through territory expansion, cold calling, trade shows, and strategic partnerships.
- Facilitated over 320 in-person and virtual meetings monthly, delivering presentations and product demonstrations that consistently generated qualified opportunities and reinforced APS Payroll’s value proposition.
- Expanded territory revenue by $300K year-over-year by securing new accounts and deepening adoption among existing clients.
- Outpaced growth in 9 of 12 months, closing deals averaging $15K per account and ranking within the top 10% of national sales teams for revenue growth and client acquisition.
- Strengthened retention by 80% through hands-on collaboration with implementation and support teams, guiding clients through onboarding and long-term adoption.
Executive Sales Representative
PRIMEPAY
Birmingham, AL
06.2021 - 11.2023
- Oversaw a portfolio of 75+ active accounts, maintaining an 85% retention rate by delivering tailored HCM and payroll solutions, refining onboarding processes, and collaborating closely with cross-functional teams to achieve measurable client satisfaction.
- Surpassed sales goals by 10–20% YoY, earning the Winner’s Circle Award (2022) and President’s Club (2x); ranked among the Top 10 nationally in 2023 and the Top 5 of sales representatives for revenue growth.
- Generated over $1.2M in new annual revenue and expanded the client base by 50% within 12 months, securing 25+ SMB accounts through targeted prospecting, referrals, cold outreach, industry events, and solution-focused presentations.
- Negotiated and finalized 5 of the largest regional contracts, reinforcing executive-level partnerships with C-suite leaders.
- Lifted 20% average deal size and shortened the 15-day sales cycle using advanced negotiation and CRM pipeline management.
- Championed sales enablement by partnering with marketing on campaigns that produced a 25% increase in qualified leads, while mentoring and training junior representatives to significantly improve team-wide quota performance.
Territory Sales Manager
GRAY DENTAL LAB INC.
Birmingham, AL
01.2020 - 05.2021
- Commanded growth across the southeast territory (AL, GA, TN, MS, FL), lifting regional sales by 50% YoY, sustaining a $2M+ pipeline, and earning a place in the top 10% of sales managers nationwide for quarterly revenue performance.
- Secured client portfolio with 25+ new dental practices in 18 months, generating $100K+ in recurring annual revenue.
- Finalized contracts with major dental groups worth $100K+ each, earning “Top Sales Growth” recognition (2020).
- Introduced advanced lab services and digital dentistry solutions covering cosmetic restorations, implants, and full-mouth cases through technologies including iTero, 3Shape, Carestream, Cerec Sirona, E4D, and TRIOS.
- Accelerated client success by cutting onboarding time 50%, lifting retention to 75%, and leading monthly practice training sessions that improved lab service utilization by 25%.
- Represented the organization as a trusted clinical and technical authority, guiding chairside education, product demonstrations, and industry presentations while coordinating with internal production and service teams to deliver reliable client results.
Orthopedic Territory Manager
ERMI LLC
Birmingham, AL
02.2018 - 01.2019
- Led orthopedic product sales across Alabama, cultivating strategic partnerships with 100+ surgeons, physical therapists, and hospital administrators, while representing Ermi LLC at regional and national conferences to advance brand visibility.
- Drove a 10% YoY revenue increase, consistently surpassing quarterly targets, strengthening Birmingham market penetration by 25%, and earning recognition in the top 10% of Territory Managers nationwide.
- Broadened the client base by securing 10 new accounts in 12 months and negotiated contracts with 100+ hospital systems and outpatient clinics, positioning the territory as one of the company’s strongest performers.
- Rolled out more than 50 training sessions, product demonstrations, and in-services and guided surgeons and staff through 100+ orthopedic procedures annually, increasing device adoption, compliance, and patient outcomes.
- Reached a 95%+ client retention rate by championing clinical education and support, while partnering with internal teams to cut device turnaround time by 25 days and executing territory analyses to identify growth opportunities.
Territory Manager
NATIONAL DENTEX
Birmingham, AL
08.2015 - 01.2018
- Drove revenue growth by selling NDX’s network of dental laboratories and specialized medical devices, dental products, services, and technologies to general dentists, orthodontists, prosthodontists, and oral surgeons; planned, executed, and managed sales strategies.
- Achieved 24.8% territory growth in 12 months through new account acquisition and expansion of existing accounts; ranked among the Top 10 performers in 2016 and 2017 for delivering exceptional sales results.
- Built strategic partnerships with dental practices by finding growth opportunities, leveraging NDX’s offerings, and delivering CE programs and training to dentists, assistants, and staff to support clinical effectiveness and positive patient outcomes.
Education
Bachelor of Arts (BA) - Public Relations
University of Alabama
Tuscaloosa, AL01.2000
Skills
- Consultative Selling
- Contract Negotiation
- Revenue Growth Strategy
- Human Capital Management (HCM) Solutions
- Payroll & Workforce Management
- Healthcare & Medical Device Sales
- Dental & Digital Dentistry Solutions
- Client Retention & Expansion
- Executive-Level Presentations
- Pipeline & Forecast Management
- CRM Systems (Salesforce, HubSpot)
- Data-Driven Sales Reporting
- Compliance & Regulatory Knowledge
- Market & Competitive Analysis
- Cross-Functional Collaboration
- Customer Onboarding & Training
- Team Leadership & Mentorship
- Dentsply & NDX
Websites
Awards
Rookie of the Year (1X), Salesperson of the Year (1X), Top 10 in Sales (10X’s), Winner’s Circle (2X’s), PEPM Award (2X’s), Presidents Club (1X)
Accomplishments
Rookie of the year
Sales person of the year
Presidents Club
Winner’s Circle
PEPM Sales Person of the Year
EARLIER EXPERIENCE
- Restorative Sales Representative, DENTSPLY North America - North Alabama (October 2011 – September 2014)
- Advertising Sales Director / Advertising Account Manager, Hoffman Media - Birmingham, AL (October 2002 – September 2011)
- Account Executive, American Exhibition Services - Birmingham, AL (June 2000 – October 2002)
PROFESSIONAL DEVELOPMENT
- Solution Selling 2 Increase Results
- Solution Selling 4 Results
- The Challenger Sale
- Sandler Sales
- Professional Sales Skills
Timeline
Account Development Manager
CAREFUND
01.2025 - Current
Outside Sales Account Executive
APS PAYROLL
01.2024 - 02.2025
Executive Sales Representative
PRIMEPAY
06.2021 - 11.2023
Territory Sales Manager
GRAY DENTAL LAB INC.
01.2020 - 05.2021
Orthopedic Territory Manager
ERMI LLC
02.2018 - 01.2019
Territory Manager
NATIONAL DENTEX
08.2015 - 01.2018
Bachelor of Arts (BA) - Public Relations
University of Alabama