Overview
Work History
Education
Skills
Timeline
Generic

Sirisha Manam

Denver,CO

Overview

6
6
years of professional experience

Work History

Business Development Product Manager

Structure
04.2024 - 11.2024
  • Managed stakeholder expectations effectively throughout entire product development process.
  • Reviewed sales, customer concerns, and new opportunities to drive business strategy at weekly planning sessions.
  • Developed comprehensive go-to-market strategies, ensuring successful product launches and brand positioning.
  • Developed product documentation to communicate upcoming features and products to internal teams.

Data Strategy Manager

Health Gorilla
07.2023 - 11.2023
  • Spearheaded comprehensive SaaS & AI market research initiatives to strategically prioritize roadmap items.
  • Applied advanced analytical skills to calculate market size and total addressable market, driving informed decisions for targeted expansion and strategic launch plans based on predicted market trends.
  • Combined thorough competitive research on both existing and emerging SaaS companies with direct customer feedback from sales team to ensure product alignment with current market trends for competitive edge
  • Collaborated with marketing team members to author informational materials for use in digital campaigns

Product Manager

BioIntellisense
12.2021 - 04.2023
  • Proactively identified user needs and future product requirements through comprehensive understanding of market trends, driven by competitive analyses, customer feedback, and cross-functional collaboration.
  • Led human factors studies to evaluate existing product functionality and identify roadmap enhancements, resulting in strategic modifications to product features and enhanced overall user experience.
  • Leveraged research insights and feedback from sales team to prioritize market demands, defining precise product positioning to capitalize on key opportunities within new and existing consumer segments.
  • Spearheaded development and cross-functional alignment on user needs and product specifications for upcoming patient monitoring device and enhanced mobile app, working with teams across organization.
  • Authored informational marketing materials for use in external customer engagements and sales education programs. Collaborated with marketing team members on specific branding items for external use

Senior Engineer

Baxter Healthcare Corporation
06.2020 - 12.2021
  • Managed portfolio of three devices as Product Design Owner for Surgical Tools family, and
    evaluated changes to product manufacturing and labeling based on customer feedback and changing
    regulatory standards.
  • Led stakeholder engagements with clinicians and Baxter Key Opinion Leaders to make informed design
    decisions on product feature enhancements that would increase sales and adoption by simplifying
    workflows.
  • Identified opportunities for product enhancements based on non-conformance reports and development
    inefficiencies.

Technical Development Program

Baxter Healthcare Corporation
06.2018 - 06.2020
  • Organized and led collaborative working meetings between practicing surgeons, R&D, marketing, an
    external design firm and contract manufacturers to build on the current design of a novel device for
    bariatric surgery and evaluate business potential. Collaborated with marketing team members to
    develop a business plan and target product profile for presentation to senior leadership.
  • Led meetings with upper management and business strategy representatives across various business
    units to find projects with potential to advance Baxter’s product pipeline.
  • Facilitated follow-up discussions with external groups to gather more information about their
    technologies and begin discussions on potential partnership models

Education

M.Eng - Bioengineering

Rice University
Houston
05-2018

B.S.E - Biomedical Engineering

University of Michigan - Ann Arbor
Ann Arbor, MI
12-2016

Skills

  • Roadmap development
  • Product positioning
  • Research and trend analysis
  • Data-driven decision-making
  • Pricing strategy
  • Go-to-market strategy
  • Business Development
  • Marketing strategy
  • Marketing campaigns
  • Competitive Analysis

Timeline

Business Development Product Manager

Structure
04.2024 - 11.2024

Data Strategy Manager

Health Gorilla
07.2023 - 11.2023

Product Manager

BioIntellisense
12.2021 - 04.2023

Senior Engineer

Baxter Healthcare Corporation
06.2020 - 12.2021

Technical Development Program

Baxter Healthcare Corporation
06.2018 - 06.2020

M.Eng - Bioengineering

Rice University

B.S.E - Biomedical Engineering

University of Michigan - Ann Arbor

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Sirisha Manam