Sloan Kelley

Sales Support | Business Manager| Business Administrator

• Direct day-to-day operations of store generating more than $2.5M in annual revenue. Remote and Onsite.
• Recruit, Onboard, train, mentor, and manage 12+-member team, ensuring continuous delivery of outstanding customer service and sales
• Full charge Bookkeeping, Payroll , and HR for all employees
• Develop and implement strategic merchandising plans to achieve revenue objectives and reduce expenditures while ensuring payroll remains within budget
• ACHIEVEMENTS
• Developed SOP’s to insure across the board merchandising and appearance throughout store as well as defined roles and expectations for employee’s floor etiquette and floor performance
• Consistently leveraged labor and inventory resources to meet owners budget expectations.
• Assessed reports to evaluate performance, develop targeted improvements and implement changes
• Drove year-over-year business growth while leading operations, strategic vision and long-range planning
• Performed statistical analyses to gather data for operational and forecast team needs
• Implemented operational strategies and effectively built customer and employee loyalty
• Reduced process bottlenecks by training and coaching employees on practices, procedures and performance strategies

• Remote position, Manage correspondence, content management, technical support, website maintenance, internet research, marketing, SEO optimization, social media management, and many other tasks
• Utilize different software such as Microsoft Office products, Wordpress, and various web based applications
• ACHIEVEMENTS
• Launched live internet radio show
• Implemented social media campaign as well as Internet marketing that has resulted in over 800 listeners per show in one year
• Through consistent online marketing, live blog-cast audience has grown 15% per year since inception and continues to expand
• Launched Facebook Live video series with Louis in January 2017
• Daily videos result in 50 or more views and interaction on Facebook page. Ending results are more traffic to other brand outlets.

• Inventory receiving and management, scheduling, employee management, computer technical support, website maintenance, online gift shop management, and many other administrative tasks. Remote and Onsite.
• Utilize all standard office software on daily basis as well as much proprietary software
• ACHIEVEMENTS
• Successfully redesigned and transitioned new online gift store. This required learning new web based platform, loading all products, and linking to existing website
• Implemented new receiving procedures that drive efficiency and sales by adding value to bottom line through better identifications of products and ability of employees to locate quickly.
• Collaborated with purchasing and production to maintain levels of quality and on-hand inventory
• Strengthened inventory processes to balance supply needs with budget and space limitations
• Utilized RetailStar to prepare and maintain records and reports of inventories, price lists, shortages, shipments and expenditures
• Maintained established levels of goods based on sales forecasts and demand to fulfill orders on time
• Conducted inventory audits with 90% accuracy following company procedures

• Managed correspondence, document creation, records management, technical support, website maintenance, internet research, marketing, SEO optimization, social media management, and numerous other administrative tasks. Remote and Onsite.
• Incorporated use of multiple software platforms such as Microsoft Office, Go Daddy, and various web-based applications
• Helped management with business operations to align teams, set goals and execute initiatives
• Communicated with management to explain issues and formulate solutions
• Offered technical support and troubleshot issues to enhance office productivity
• Collaborated with coworkers to maximize potential for successful business growth
  
  ACHIEVEMENTS
• Redesigned and transitioned internet gift store to new web platform including photo editing, writing content, and formatting resulting in better presence, directly impacting user interaction and leading to increased sales of 10% annually.

• Carried authority over daily operational, administrative, and marketing functions. Remote and Onsite.
• Oversaw workflow scheduling and reporting, correspondence, customer service, and billing
• Collaborated with clients and owner to refine event planning and details
• Directed social media content, internet research to establish market trends, blog content management, website maintenance and updates, photo-editing, web design, weekly WordPress blog entries, SEO, and media marketing
• Conducted keyword analysis and reassigned main keywords in conjunction with extensive internet research, resulting in expanded website exposure and 15% increase in customer quote requests within two months.
• Maintained computer and physical filing systems.
• Oversaw office inventory activities by ordering and requisitions and stocking and shipment receiving.

ACHIEVEMENTS

• Conducted keyword analysis and reassigned main keywords after extensive internet research which expanded website exposure as well as increased customer quote request 15% within two months.

• Oversaw daily operational, marketing, and administrative responsibilities such as bookkeeping, HR, customer service, retail sales, inventory, and marketing
• Conducted workflow scheduling and reporting, customer service, billing, and collaborated to hone event details. Marketing responsibilities included social media content, media marketing, SEO, internet research to track market trends, WordPress blog entries and maintenance, photo-editing, and web design. Incorporated various software including QuickBooks and Lightspeed POS
• Key participant in establishing operational procedures to facilitate standard workflow process, with focus on inventory, job scheduling and status reporting, billing, and receiving
• Supported redesign of website with keyword research for optimal search results.
• Performed internet research on industry trends and customer behavior, wrote SEO driven copy, edited photos, and maintained site
• Directly impacted customer contact and sales Designed sales ads for monthly sales and special events, producing average of 10% increase in sales with each campaign.