Summary
Overview
Work History
Education
Skills
Projects
Certification
Timeline
Generic

Smita Dutta

Williamsburg,Virginia

Summary

MSBA candidate seeking opportunities in the analytics space. Self-starter with a clear understanding of business needs & having a goal-oriented approach to problem-solving possess excellent client communication and interaction skills. 1 year of prior experience in marketing and business development

Overview

2
2
years of professional experience
1
1
Certification

Work History

Product Specialist

BYJU’S
07.2021 - 09.2021
  • Collaborated cross-functionally to optimize tech support tracking, and inventory levels, and facilitate seamless learning experiences, leading to reduced customer complaints
  • Improved learning experience by conducting user surveys and feedback sessions, successfully decreasing the average time for users to become proficient with the product.

BUSINESS DEVELOPMENT TRAINEE

BYJU’S
01.2021 - 02.2021
  • Conducted interactive demo sessions for potential customers, resulting in increased sales
  • Successfully executed end-to-end campaigns for clients using Salesforce.

Marketing Assistant

Travel Companion
06.2019 - 12.2020
  • Conducted in-depth data analysis using various analytical tools and techniques, including SWOT, PESTEL, and PORTER’s five forces analyses, to identify process improvement opportunities with a revenue increase of 10%
  • Developed and implemented ad hoc data reports utilizing Microsoft Excel and Tableau to provide actionable insights for process improvement initiatives
  • Collaborated with senior sales manager to troubleshoot and resolve day-to-day issues related to the customers, ensuring smooth operations

Education

Master of Science - Business Analytics

William & Mary, Raymond A. Mason School of Business
Williamsburg, VA
08.2023

Bachelor of Business Administration -

Jamia Hamdard University
India
07.2019

Skills

    Skills

  • Languages:Python, SQL, R, DAX
  • Databases: Big Data-Hadoop, Microsoft SQL server ETL tools: Alteryx
  • Technologies: Gurobi, Big Data-Hadoop, Cloud Platform, AWS-S3, JIRA
  • BI Tools: Tableau,PowerBI,SEO
  • Business Tools: Microsoft Office (Advanced Excel), SAP, Salesforce

Projects

  • Conducted thorough exploratory data analysis (EDA) on Covid-19 using CTEs, resulting in a comprehensive understanding of the pandemic's impact on different regions across the globe. Technical stack: Microsoft SQL Server Management Studio
  • Excel project analyzing bike sales data to drive sales strategies and identify growth opportunities through data visualization and pivot table analysis.

Certification

  • Google Ads-Measurement Certification
  • Big Data Fundamentals with PySpark
  • Google Analytics

Timeline

Product Specialist

BYJU’S
07.2021 - 09.2021

BUSINESS DEVELOPMENT TRAINEE

BYJU’S
01.2021 - 02.2021

Marketing Assistant

Travel Companion
06.2019 - 12.2020

Master of Science - Business Analytics

William & Mary, Raymond A. Mason School of Business

Bachelor of Business Administration -

Jamia Hamdard University
Smita Dutta