Summary
Overview
Work History
Education
Skills
Languages
Timeline
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Sofia Vasileva

Philadelphia,PA

Summary

Talented and results-oriented creative and brand developing professional with experience leading teams and developing strategies to engage target audiences. Proven track record of developing successful and innovative campaigns that improve brand visibility. Possesses excellent eye for detail and nuanced understanding of brand voice and messaging.

Overview

2
2
years of professional experience

Work History

Creative Director & Brand Developer

Sync Studios
06.2022 - Current
  • Monitored industry trends to ensure fresh and engaging creative materials.
  • Developed high-impact content for social media campaigns from concept to completion for Instagram and TikTok, utilizing CapCut and Adobe Photoshop.
  • Oversaw website development and management, ensuring a seamless online presence
  • Collaborated on creating a brand identity with team members.
  • Managed multiple projects simultaneously to ensure timely completion.
  • Enhanced brand recognition through innovative marketing campaigns and visually compelling designs.
  • Negotiated contracts with vendors to achieve timely delivery and mutual benefit.
  • Hired, interviewed, and led a team of designers to create a comprehensive corporate identity system.
  • Collaborated with creatives to develop concept designs for campaigns aligned with brand identity and target audience, including photoshoots, digital artworks, and 3D mock-ups in Adobe Illustrator and Adobe Photoshop.

Brand & Product Developer

Vortex LLC
06.2023 - 11.2023
  • Coordinated with suppliers and manufacturers to secure favorable pricing agreements for a product, reducing overall production costs.
  • Evaluated market trends to identify emerging opportunities and inform strategic decision making.
  • Established foundational processes for business operations.
  • Developed and managed the brand, including design creation and mockup development for manufacturing.
  • Oversaw website development and management, ensuring a seamless online presence on a Shopify platform.
  • Managed all aspects of social media channels, including content creation, scheduling, and engagement strategies.
  • Produced engaging visual content for TikTok, including images and videos, to enhance brand visibility and engagement.

Education

BBA - Business Administration

Temple University
Philadelphia, PA
05.2026

Skills

    • Creative team hiring, onboarding and leadership
    • Strategic Thinking
    • Visual Concept Development
    • Time Management Skills
    • Communication Skills
    • Quick Learner
      • Proficient in Adobe Photoshop, Illustrator, Lightroom, After Effects, and Premiere Pro for advanced graphic design and video editing
      • Skilled in CapCut, TikTok and Instagram editing for social media content creation
      • Experienced in Microsoft Suite, as well as Google Suite, for efficient document and spreadsheet management
      • Proficient in Salesforce for CRM management and administration
      • Basic knowledge of Python and JavaScript for scripting and automation tasks

Languages

Russian
Native or Bilingual
English
Full Professional
Ukrainian
Professional Working
Spanish
Elementary

Timeline

Brand & Product Developer

Vortex LLC
06.2023 - 11.2023

Creative Director & Brand Developer

Sync Studios
06.2022 - Current

BBA - Business Administration

Temple University

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Sofia Vasileva