Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Generic

SOFIA S. GONZALES

Chicago,IL

Summary

Experienced Technology Solution Sales Professional. Seasoned, Results-Oriented. Expert in sales and marketing processes with proven ability to drive and sustain corporate objectives with revenue goals through keen creative skills in rapport building and innovative sales strategy approaches.

Overview

26
26
years of professional experience

Work History

CHANNEL SALES

Apple
10.2022 - 05.2023
  • Ranked #1 Highest Sales Revenue Increase for 2 Partners: Costco & BestBuy, Midwest Region
  • Visit 13 Channel Partner Retail Stores Per Week: 11 Wireless Carrier Stores: AT&T, Verizon & T-Mobile and 2 Consumer11
  • Doors : Costco and BestBuy
  • Increase overall Sales Revenue within assigned Retail Channel Partners
  • Support Carrier Partner Sales Team thru Advocacy, train and guide them on providing impactful product presentation to deliver the Apple story to customers
  • For Consumer Doors: Lead demos and trainings, presenting contents in front of small groups of customers and partners
  • Collaborate with all partners’ staff and inspire them to become evangelists and influencers
  • Deliver experiences that discover customer’s needs and match those with right products and services, to develop lifelong relationships with Apple
  • Real Estate Licensing & Investing Education - IL Broker Licensed - Launched my Real Estate Business LLC (Ashbel Realty LLC

CUSTOMER SUCCESS MANAGER

Verizon
01.2016 - 03.2019
  • SaaS Sales, Fleet Management/Tracking Software, existing clients, Midwest Region
  • Exceeded contract renewal quota by consultative selling approach, was able to not just renew but also extended renewals
  • Drove continued value of products and services with assigned accounts by being a reliable, trusted advisor
  • Identified upsell opportunities by collaborating with Internal Sales Team,, Support Team and Implementation Team
  • Minimized risk of churn by managing Support Team escalations and leveraging R&D Team team on product and service issues
  • Solidified client rapport by addressing and following up on product support issues
  • Ensured clients are leveraging the platform’s functionalities to its fullest potential to maximize their benefits
  • Exceeded upsell quota by performing in-depth product capability demonstrations and account -penetration

SR. ACCOUNT MANAGER

PCNation
04.2015 - 12.2015
  • Technology Hardware and Software Sales, Existing Accounts, Small to Medium Businesses
  • Increased sales revenue within my account base by creating my own account-specific promotions within company guidelines

SR. ACCOUNT MANAGER

TDS Telecommunications
01.2013 - 03.2015
  • Vo-IP Service Solution Sales, existing accounts, Small to Large Businesses, IL Lake County area; Annual quota: 900k –2M
  • Secured Early Contract Renewals contracts, extended contracts by upselling products and services
  • Exceeded quota by finding and creating opportunities for higher-end IP applications and CPE applications
  • Presented Vo-IP Solutions to C-Level management and influential members of Admin Staff
  • Won former clients back by daily proactive calls and presenting customized solution proposals that increased their efficiency.

NATIONAL ACCOUNT MANAGER

Quill Corp, a Staples Inc. Company
12.2011 - 10.2012
  • Drove incremental growth by providing entire suite of office supplies solution to assigned existing SMB
  • Achieved highest net % Sales Growth of newly acquired customers within first 6 months of acquisition.

SR. ACCOUNT MANAGER

ACCO Brands Corp, GBC Corp
10.2004 - 08.2010
  • Achieved incremental revenue driving Document Finishing Solutions to assigned existing large enterprise base of business within several Vertical Markets and Key Accounts: Corporate, Printer, Merrill Lynch, Milliman Co., IKON, Xerox, Jones Lang
  • LaSalle and Strategic Retail Partners: Staples, OfficeMax, Office Depot
  • Direct & Indirect Sales, GBC Document Finishing Solutions Division, Lincolnshire, IL, Annual Quota: $700k - $1M
  • Exceeded Annual Sales Quotas Years 2001, 2002, 2005-2009, Generals Club Attainment Awards & President’s Club
  • Awards
  • Trained, coached, mentored new hires; provided ongoing guidance for the team
  • Built solid partnership with assigned accounts to implement target account promotional plans to drive business opportunities
  • Developed in-depth knowledge of customers’ beyond explicit needs
  • Maintained accurate understanding of customers’ current use/s of ACCO Brands’ products & service offerings
  • Analyzed sales data & other available resources to identify opportunities for revenue generation & profit growth; adjusted sales planning & activity based on findings
  • Provided impressive Automated Finishing Solution Sales Demonstrations to target opportunities; Resourcefully coordinated various appropriate resources within ACCO Brands business units which aided me in having secured top deals ($50k & above)

KEY ACCOUNT EXECUTIVE

AT&T Wireless
10.2003 - 10.2004
  • Profitably managed assigned existing Key Accounts (Corporations with 1000-1999 Employees)
  • Provided Wireless Service Solutions to Enterprise market, Midwest Region
  • Achieved highest rate in reactivating lost business during first 3 months on board
  • Maintained technology knowledge through self-study, team trainings & Cingular trainings (Wireline/Data/Mobility
  • Applications)
  • Increased monthly sales revenue by assuring internal resources: Tech Reps, SE, were always available for my targeted accounts, as needed for pre/post/lifecycle, to meet & address client business needs
  • Increased subscriber growth by doubling marketing efforts within top 5 accounts
  • I.e., via Employee Day events and effective customized promotions

SR. ACCOUNT MANAGER

GBC General Binding Corp, ACCO Brands Corp
10.2001 - 10.2003
  • Direct & Indirect Sales – Document Finishing Solutions, Equipment & Service
  • Same job description as above, ACCO Brands recruited me back in 10/2004

BUSINESS DEVELOPMENT EXECUTIVE

Lucent Technologies
01.2001 - 09.2001
  • Professional IT Service Solutions, New Business Sales, Large Enterprise Market Territory, Central Region, Annual Quota: 3M
  • Targeted CIO’s and CTO’s to market Lucent’s Suite of Professional IT Service Solutions
  • Consultatively probed and identified pains, needs & opportunities
  • Developed and successfully executed strategic business plans
  • Persuasively presented and articulated Lucent’s service value proposition

CHANNEL ACCOUNT MANAGER

3Com Corp-Hewlett Packard
10.1997 - 12.2000
  • Awarded for Most Consistent Sales Month to Month, Top VAR Sales Rep 1998 & 1999
  • Channel Distribution Sales: National Accounts, Large Corporate Resellers, Indirect Retail, VAR’s (Value-Added Resellers)/
  • System Integrator Accounts, i.e.: GE Capital, TechData, Comark, (now Insight Technologies), Inacom, Custom-Edge Inc.,
  • Entex, Alltel Supply, and Indirect Retail Accounts: Office Depot, OfficeMax and Best Buy
  • Adapted to 3Com’s/Technology sector’s constant change of business models and/or go-to-market strategies
  • Provided monthly sales analysis/inventory management, order solicitation & stock recommendations to channel partners
  • Ensured thorough & accurate communication of 3Com pricing, product and promotion information to partners
  • Maintained strategic partnerships with channel resulting in consistent top positioning of 3Com solutions and 50% increase in overall annual revenue from newly acquired clients, existing partners & end users
  • (i.e., Developed effective marketing, training and sales programs to generate new business leads; with which I proactively identified top prospects within those leads to
  • Reported Monthly & weekly activity to upper management: account status reports, account market share data, salesout data
  • 50% National Travel: Business Plan Meetings, Proposal/Solution Presentations, Product Demonstrations, National
  • Sales Trainings, Partner Trainings; Partner Appreciation/Entertainment Events, Sales Meetings, Vendor Days & Floor
  • Days at various partner & end user sites; Trade Show participation, Telecommunication Trainings & Events
  • Associate Sales Manager for 1 year: Managed a team of 10 Inside Sales Reps for Retail, VAR, Corporate & Strategic
  • Accounts: Trained, coached, mentored new hires; Provided ongoing guidance; Coached G2M strategies New
  • Business Development of Tier-3 Indirect Retail Accounts, Southeast Region
  • Spearheaded training programs for Best Buy & Office Depot Store Sales Associates in the SE Region: NC, VA (75% Travel)

Education

Bachelor of Science - Accounting

DeVry University
06.1997

Skills

  • Strategic Partnership
  • Revenue Growth
  • Sales Channel Management
  • Bid Preparation
  • Sales Quota Management
  • Closing Techniques
  • Client Base Retention
  • Sales Calls
  • Competitor Analysis
  • Plan Sales
  • Contact Management Systems
  • New Product Introductions
  • Profit Target Achievement
  • Software Integration
  • Pipeline Development
  • Partnering and Relationships
  • Customer Acquisition
  • Consultative Selling Techniques
  • Lead Generation
  • Sales Meetings
  • Marketing Collaboration
  • Customer Engagement Strategies
  • Business Objective Analysis
  • Salesforce Software
  • Strategic Planning
  • New Market Penetration
  • Persuasive Communication
  • Sales Activities
  • Cross-Channel Marketing
  • Team Goals
  • Sales Campaigns
  • Performance Metric
  • Win-Loss Analysis
  • Attaining Quotas
  • Store Displays
  • Social Media Campaign
  • Brand Messaging
  • Microsoft Applications
  • Partnership Development
  • Profit Margins
  • Compliance Adherence
  • Customer Needs Assessments
  • Customer Consultations
  • Shipping and Receiving Oversight
  • Channel Inventory
  • Strategic Networking
  • Lead Identification and Generation
  • Business Forecasting
  • Interdepartmental Collaboration
  • New Product Positioning
  • International Business
  • Discount Planning
  • Team Recruiting and Onboarding
  • Price Schedules
  • Staff Meetings
  • Direct Sales
  • Business Analytics
  • Marketing Initiatives
  • Profitability Assessments
  • Event Sales
  • Sales Program Coordination
  • Brand Visibility
  • Complex Sales
  • Industry Networking

Accomplishments

  • Apple - Ranked#1, Highest Sales Revenue for 2 Partners, Costco & Best Buy for Midwest Region
  • 3Com - Directors Club Award 1998 (100% +)
  • 3Com - President's Circle Awards 1999-2000 (125%+)
  • 3Com Top VAR Sales Rep Awards 1998-1999 (1.5M & 2M)
  • GBC / ACCO Brands Generals Club Awards 2001- 2002, 2005-2009
  • GBC / ACCO Brands Presidents Club Awards 2002, 2007-08 (115%+)
  • GBC Most Consistent Sales Award (2005 – 2009)

Timeline

CHANNEL SALES

Apple
10.2022 - 05.2023

CUSTOMER SUCCESS MANAGER

Verizon
01.2016 - 03.2019

SR. ACCOUNT MANAGER

PCNation
04.2015 - 12.2015

SR. ACCOUNT MANAGER

TDS Telecommunications
01.2013 - 03.2015

NATIONAL ACCOUNT MANAGER

Quill Corp, a Staples Inc. Company
12.2011 - 10.2012

SR. ACCOUNT MANAGER

ACCO Brands Corp, GBC Corp
10.2004 - 08.2010

KEY ACCOUNT EXECUTIVE

AT&T Wireless
10.2003 - 10.2004

SR. ACCOUNT MANAGER

GBC General Binding Corp, ACCO Brands Corp
10.2001 - 10.2003

BUSINESS DEVELOPMENT EXECUTIVE

Lucent Technologies
01.2001 - 09.2001

CHANNEL ACCOUNT MANAGER

3Com Corp-Hewlett Packard
10.1997 - 12.2000

Bachelor of Science - Accounting

DeVry University

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SOFIA S. GONZALES