Somer S. Jaynes

Fundraising Initiatives/Donor Relations:

• Implemented capital campaign strategies to build new long-term relationships with potential donors and sustain current donors resulting in helping raise $12 million out of $20 million goal.
• Utilized move management strategies leading prospects and donors through identification, engagement, cultivation, solicitation, and stewardship.
• Increased public awareness of organization's mission through targeted marketing campaigns and community outreach events.
• Championed fundraising efforts, securing significant financial support for key programs and initiatives.
• Supported donor recruitment initiatives through targeted outreach efforts, resulting in increased participation.

Strategic Planning/Leadership:

• Led development of two comprehensive strategic plans, setting direction for future growth and success.
• Provided strong leadership during times of change, successfully navigating organizational restructuring efforts.
• Managed executive staff recruitment, hiring, and performance evaluations to maintain effective leadership team.
• Ensured fiscal responsibility by overseeing budget development, financial reporting, and internal controls.
• Founded performance- and merit-based evaluation system to assess staff performance.

Event Planning:

• Set back to back record breaking sales goals for large events with increase in revenue of 12% and 11% respectively.
• Managed logistics for successful events, including venue selection, contract negotiation, and coordinating with vendors.
• Brainstormed and implemented creative event concepts and themes.
• Coordinated seamless transitions between event segments, maintaining smooth flow and minimizing downtime for attendees.
• Analyzed event costs to identify areas of improvement and cost savings.
• Increased event attendance by developing strategic marketing campaigns and engaging promotional materials.

• Write, review and edit proposals for over 100 grant requests yearly.
• Streamline grant application process by creating templates and tools for consistent proposal content.
• Maximize funding potential by tailoring grant applications to specific guidelines and priorities.
• Develop impactful grant applications to enhance organization's potential.
• Edit and proofread technical documents for accuracy and consistency.
• Assist coworkers and staff members with special tasks on daily basis.
• Transcribe and organize information to assist in preparing presentations.

• Increased customers by 10% through employing effective closing techniques during negotiations with customers.
• Consistently exceeded monthly sales goals by overcoming objections, asking for sales, and completing purchase contracts.
• Promoted conversion of casual shoppers into customers through product knowledge and product solutions to meet customer needs.
• Strengthened brand reputation by delivering superior customer experiences that fostered loyalty and repeat business.
• Built relationships with customers and community to promote long term business growth.
• Collaborated with cross-functional teams to identify and address customer needs.

• Implemented and successfully grew mid-level sales revenue by 53%.
• Generated increased sales revenue through effective lead generation and follow-up efforts.
• Cold called and conducted face-to-face sales calls with C-level executives and directors in assigned sales territory.
• Applied knowledge of market and full range of innovative and unique products to meet customer needs, expanding company's customer base.

• Optimized ad placements by analyzing performance data and adjusting accordingly.
• Wrote engaging and successful marketing, advertising, and website copy.
• Collaborated with graphic designers to create visually appealing advertisements for print and digital media.
• Identified appropriate marketing channels and target customers for campaigns.