Sonika Guharoy
Riverside,CA
Summary
Results-driven and highly motivated marketing and business professional with a strong foundation in business administration and analytics. Proven track record of delivering impactful marketing campaigns, managing large-scale events, and developing business strategies to drive growth and profitability. Adept at leveraging analytical insights and strategic planning to optimize operations and achieve organizational goals.
Overview
4
4
years of professional experience
Work History
Business Development Manager
Voltt Innovations Pvt. Ltd.
Ahmedabad, Gujarat, India.
03.2023 - 06.2023
- Strengthened international client relationships, secured distributorship agreements, and drove revenue through strategic sales
- Managed recruitment, onboarding, and daily operations to enhance organizational growth and ensure seamless workflows
Event Manager
N.K Entertainment (The Great Urban Festival)
Ahmedabad, Gujarat, India.
11.2022 - 12.2022
- Secured sponsorships and partnerships for the flea market and food stalls, while managing logistics for over 50+ participants.
- Coordinated with security forces and led a team of 40 interns to ensure the event's success.
Marketing Personnel
Gujarat Machinery Pvt. Ltd.
Ahmedabad, Gujarat, India.
01.2019 - 10.2022
- Managed the company's social media presence to drive engagement and brand awareness while maintaining an organized database of customer inquiries
- Strengthened client relationships to foster long-term partnerships and provided regular reports to senior management
Education
MBA - Business Analytics
California Baptist University
Riverside, CA12.2024
BBA - Marketing, Economics
Pandit Deendayal Energy University
Gandhinagar, Gujarat08.2018
Skills
- MS Excel
- MS Word
- Digital Tools
- AI platforms
- Relationship building and management
- Strategic planning
- Training and development
- Project management
- Sales and marketing
- Business development
Accomplishments
- Achieved a 20% increase in client acquisition during tenure as Business Development Manager.
- Successfully coordinated a large-scale urban festival, receiving commendations for operational excellence.
- Enhanced social media engagement by 30% through innovative marketing strategies at Gujarat Machinery Pvt. Ltd.
Timeline
Business Development Manager
Voltt Innovations Pvt. Ltd.
03.2023 - 06.2023
Event Manager
N.K Entertainment (The Great Urban Festival)
11.2022 - 12.2022
Marketing Personnel
Gujarat Machinery Pvt. Ltd.
01.2019 - 10.2022
MBA - Business Analytics
California Baptist University
BBA - Marketing, Economics
Pandit Deendayal Energy University
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